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978-0073403267 Chapter 1 Answers to Textbook Assignments
Module 01 – Business Communication, Management, and Success Part 2: Answers to Textbook Assignments Questions for Comprehension 1.1 What are the three basic purposes of business messages? (LO 1-3) 1.2 What are the five basic criteria for effective messages? (LO […]
978-0073403267 Chapter 1 Appendixes
Part 3: Appendix 1-A: Memo of Introduction September 20, 2000 To: Business Communication Students From: Kitty O. Locker Subject: Kitty O’Donnell Locker on September 20, 2000 I’m looking forward to this quarter. I’m ending three years as a journal editor, […]
978-0073403267 Chapter 1 Lecture Points, Teaching Tips, and In-Class Exercises
Module 01 – Business Communication, Management, and Success Module 1 Business Communication, Management, and Success LO 1-1 Recognize myths about on-the-job writing. LO 1-2 Distinguish business communication from other school writing. LO 1-3 Explain accomplishments through communication. LO 1-4 Understand […]
978-0073403267 Chapter 10 Answers to Textbook Assignments
Module 10 – Informative and Positive Messages Part 2: Answers to Textbook Assignments Questions for Comprehension 10.1 What are the three criteria for good subject lines? (LO 10-1) 10.2 How should you organize a positive or informative message? (LO 10-2) […]
978-0073403267 Chapter 10 Appendixes
Module 10 – Informative and Positive Messages Part 3: Appendix 10-A: Informative and Positive Message Checklist Problem-Solving Persuasive Messages □ If the message is a memo, does the subject line indicate the writer’s purpose or oer a reader benet? Does […]
978-0073403267 Chapter 10 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 10 – Informative and Positive Messages Module 10 Informative and Positive Messages LO 10-1 Create subject lines for informative and positive messages. LO 10-2 Apply strategies for informative and positive message organization. LO 10-3 Identify situations for reader benefits […]
978-0073403267 Chapter 11 Answers to Textbook Assignments
Module 11 – Negative Messages Part 2: Answers to Textbook Assignments Questions for Comprehension 11.1 How should a negative letter to customers or clients be organized? (LO 11-2) Give the reason for the refusal before the refusal itself when you […]
978-0073403267 Chapter 11 Appendixes
Module 11 – Negative Messages Part 3: Appendix 11-A: A Checklist for Negative Messages Negative Messages □ Is the subject line appropriate? □ If a buer is used, does it avoid suggesting either a positive or a negative response? □ […]
978-0073403267 Chapter 11 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 11 – Negative Messages Module 11 Negative Messages LO 11-1 Create subject lines for negative messages. LO 11-2 Apply strategies for informative and positive message organization. LO 11-3 Assess legal implications with messages, especially negative ones. LO 11-4 Identify […]
978-0073403267 Chapter 12 Answers to Textbook Assignments
Module 12 – Persuasive Messages Part 2: Answers to Textbook Assignments Questions for Comprehension 12.1 How do you decide whether to use a direct request or a problem-solving persuasive message? (LO 12-1) Use the direct request pattern when the audience […]
978-0073403267 Chapter 12 Appendixes
Module 12 – Persuasive Messages Part 3: Appendix 12-A: Observation, Inference, or Judgment? Indicate whether each of the following statements is an observation, an inference, or a judgment. There are more than three people in this room. The air in […]
978-0073403267 Chapter 12 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 12 – Persuasive Messages Module 12 Persuasive Messages LO 12-1 Compare strategies for persuasive messages. LO 12-2 Create subject lines for persuasive messages. LO 12-3 Apply strategies for persuasive message organization. LO 12-4 Identify solutions for objections. LO 12-5 […]
978-0073403267 Chapter 13 Answers to Textbook Assignments
Module 13 – E-Mail Messages, Web Writing, and Technology Part 2: Answers to Textbook Assignments Questions for Comprehension 13.1 How do subject lines for e-mail messages differ from those for paper messages? (LO 13-2) Subject lines in e-mail are even […]
978-0073403267 Chapter 13 Appendixes
Module 13 – E-Mail Messages, Web Writing, and Technology Part 3: Appendix 13-A: A Good Solution for Problem 13.11 Subject: Alternative to Overseeing United Way Thank you for your continued vote of confidence about my work representing the company and […]
978-0073403267 Chapter 13 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 13 – E-Mail Messages, Web Writing, and Technology Module 13 E-Mail Messages, Web Writing, and Technology LO 13-1 Apply strategies for e-mail message organization. LO 13-2 Create subject lines for e-mail messages. LO 13-3 Apply strategies for e-mail message […]
978-0073403267 Chapter 14 Answers to Textbook Assignments
Module 14 – Editing for Grammar and Punctuation Part 2: Answers to Textbook Assignments Questions for Comprehension 14.1 Why is it better to fix errors in grammar and punctuation only after you’ve revised for content, organization, and style? (LO 14-1 […]
978-0073403267 Chapter 14 Appendixes
Module 14 – Editing for Grammar and Punctuation Appendix 14-A: A Letter for Grammar Analysis September 1, 2010 Dear Customer: The paper clip coming to you with this letter, which is made of pliable metal wire, weren’t dropped in carelessly. […]
978-0073403267 Chapter 14 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 14 – Editing for Grammar and Punctuation Module 14 Editing for Grammar and Punctuation LO 14-1 Apply strategies for professional image creation with grammar and mechanics. LO 14-2 Apply principles for common grammatical error correction. LO 14-3 Apply principles […]
978-0073403267 Chapter 15 Answers to Textbook Assignments
Module 15 – Choosing the Right Word Part 2: Answers to Textbook Assignments Questions for Comprehension 15.1 What is the difference between denotation and connotation? (LO 15-1) © 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor […]
978-0073403267 Chapter 15 Appendixes
Module 15 – Choosing the Right Word Part 3: Appendix 15-A: A Letter for Analysis Schoenberger & Co. Juniata Iron & Steel Works Pittsburgh, November 27th, 1880 Mess. J. T. Ryerson & Son. Chicago, ls. Dear Sirs, We beg to […]
978-0073403267 Chapter 15 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 15 – Choosing the Right Word Module 15 Choosing the Right Word LO 15-1 Recognize value in using the right words. LO 15-2 Apply strategies for critical thinking in reading, writing, and beyond. LO 15-3 Explain principles for word […]
978-0073403267 Chapter 16 Answers to Textbook Assignments
0 Module 16 – Revising Sentences and Paragraphs Part 2: Answers to Textbook Assignments Questions for Comprehension 16.1 What problems do passive verbs create? When are passive verbs desirable? (LO 16-4) Passive constructions are often longer and less clear than […]
978-0073403267 Chapter 16 Appendixes
0 Module 16 – Revising Sentences and Paragraphs Part 3: Appendix 16-A: To Choose the Appropriate Level of Formality Good Business Style Traditional Term Paper Style Conversational; sounds like a real person talking More formal than conversation would be but […]
978-0073403267 Chapter 16 Key Lecture Points, Teaching Tips, and In-Class Exercises
0 Module 16 – Revising Sentences and Paragraphs Module 16 Revising Sentences and Paragraphs LO 16-1 Define good style in business messages. LO 16-2 Demonstrate appropriate tone in business messages. LO 16-3 Differentiate rules from writing habits and conventions. LO […]
978-0073403267 Chapter 17 Answers to Textbook Assignments
Module 17 – Listening 0 Part 2: Answers to Textbook Assignments Questions for Comprehension 17.1 What do good listeners do? (LO 17-1) 17.2 What is active listening? (LO 17-2) Active listeners paraphrase content, mirror the speaker’s feelings, state their own […]
978-0073403267 Chapter 17 Appendixes
Module 17 – Listening 0 Part 3: Appendix 17-A: Telephone Game Message The Original Message “Every year at State University, the eagles in front of the Psi Gamma fraternity house were mysteriously sprayed during the night. Whenever this happened, it […]
978-0073403267 Chapter 17 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 17 – Listening 0 Module 17 Listening LO 17-1 Explain good listening strategies for the workplace. LO 17-2 Apply strategies for active listening. LO 17-3 Apply techniques for acknowledgment responses. LO 17-4 Recognize value in leadership through listening. LO […]
978-0073403267 Chapter 18 Answers to Textbook Assignments
0 Module 18 – Working and Writing in Teams Part 2: Answers to Textbook Assignments Questions for Comprehension 18.1 What are the three kinds of group leadership? (LO 18-1) 18.2 What is groupthink? (LO 18-2) Groupthink occurs when members of […]
978-0073403267 Chapter 18 Appendixes
0 Module 18 – Working and Writing in Teams Part 3: Appendix 18-A: Sample Journal Entry Well, here I am again typing on the computer. This journal entry isn’t going to be as long as the last one because not […]
978-0073403267 Chapter 18 Key Lecture Points, Teaching Tips, and In-Class Exercises
0 Module 18 – Working and Writing in Teams Module 18 Working and Writing in Teams LO 18-1 Identify message types for the group’s attention. LO 18-2 Classify roles for group members. LO 18-3 Apply strategies for leadership without arrogance. […]
978-0073403267 Chapter 19 Answers to Textbook Assignments
0 Module 19 – Planning, Conducting, and Recording Meetings Part 2: Answers to Textbook Assignments Questions for Comprehension 19.1 What should go in an agenda? (LO 19-1) The time and place of the meeting. Whether each item is presented for […]
978-0073403267 Chapter 19 Appendixes
0 Module 19 – Planning, Conducting, and Recording Meetings Part 3 Appendix 19-A: Content of Meeting Minutes Decisions reached. Action items, where someone needs to implement or follow up on something. Open issues—issues raised but not resolved. Who was present, […]
978-0073403267 Chapter 19 Key Lecture Points, Teaching Tips, and In-Class Exercises
0 Module 19 – Planning, Conducting, and Recording Meetings Module 19 Planning, Conducting, and Recording Meetings LO 19-1 Apply strategies for good meeting plans. LO 19-2 Apply strategies for productive meetings. LO 19-3 Apply strategies for good meeting decisions. LO […]
978-0073403267 Chapter 2 Answers to Textbook Assignments
Part 2: Answers to Textbook Assignments Questions for Comprehension 2.1 What are the five kinds of audiences? (LO 2-2) 2.2 What are ways to analyze your audience? (LO 2-3, LO 2-4) Choose empathy first. Then identify the audience’s knowledge, demographics, […]
978-0073403267 Chapter 2 Appendixes Part 1
Module 02 – Adapting Your Message to Your Audience Part 3: Appendix 2-A: A Memo to Workers February 5, 2008 To: Loading Dock Workers From: Doug Wilkins 0 Subject: Double-Checking the Invoices With Valentine’s Day just around the corner, we’re […]
978-0073403267 Chapter 2 Appendixes Part 2
Module 02 – Adapting Your Message to Your Audience Appendix 2-F: Discourse Community Analysis Kitty O. Locker 2 August 21, 2006 Another difference in terminology pertains to a type of base hit (hitting the ball and safely making it to […]
978-0073403267 Chapter 2 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 2 Adapting Your Message to Your Audience LO 2-1 Understand expectations from your organization. LO 2-2 Define audiences for messages. LO 2-3 Apply strategies for audience analysis with PAIBOC. LO 2-4 Apply strategies for individual and group audience analyses. […]
978-0073403267 Chapter 20 Answers to Textbook Assignments
0 Module 20 – Making Oral Presentations Part 2: Answers to Textbook Assignments Questions for Comprehension 20.1 How are monologue presentations, guided discussions, and sales presentations alike and different? (LO 20-1) All are alike in that they have speakers and […]
978-0073403267 Chapter 20 Appendixes
0 Module 20 – Making Oral Presentations Part 3: Appendix 20-A: Oral Presentation Comment Form Strategy Comments: 1. Choosing an effective kind of presentation for the situation. 54321 2. Adapting ideas to audience’s area of acceptance, experience, and interests. 54321 […]
978-0073403267 Chapter 20 Key Lecture Points, Teaching Tips, and In-Class Exercises
0 Module 20 – Making Oral Presentations Module 20 Making Oral Presentations LO 20-1 Apply strategies for good presentation plans. LO 20-2 Apply strategies for strong openers and closes. LO 20-3 Apply strategies for best vocal delivery. LO 20-4 Apply […]
978-0073403267 Chapter 21 Answers to Textbook Assignments
Module 21 – Proposals and Progress Reports Part 2: Answers to Textbook Assignments Questions for Comprehension 21.1 What three components belong in a purpose statement? (LO 21-2) The organizational problem or conflict. 21.2 What is an RFP? (LO 21-3) Proposals […]
978-0073403267 Chapter 21 Appendixes
Module 21 – Proposals and Progress Reports Part 3: Appendix 21-A: A Student Proposal Example February 26, 2005 To: Kitty O. Locker From: Brittany Anderson, Laniece Coleman, Jennifer Kozora Subject: Proposal to Write a Recommendation Report to Change Sexist Beer […]
978-0073403267 Chapter 21 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 21 – Proposals and Progress Reports Module 21 Proposals and Progress Reports LO 21-1 Define reports in the workplace. LO 21-2 Estimate time for business proposal writing. LO 21-3 Identify sections for business proposal organization. LO 21-4 Identify “hot […]
978-0073403267 Chapter 22 Answers to Textbook Assignments
Module 22 – Finding, Analyzing, and Documenting Information Part 2: Answers to Textbook Assignments Questions for Comprehension 22.1 What is the difference between open and closed questions? (LO 22-3) 22.2 What is the difference between the mean and the median? […]
978-0073403267 Chapter 22 Appendixes
Module 22 – Finding, Analyzing, and Documenting Information Part 3: Appendix 22-A: Vague vs. Specific Questions Vague Specific What are you doing? What projects are you working on right now? How are sales? What are the sales figures for today? […]
978-0073403267 Chapter 22 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 22 – Finding, Analyzing, and Documenting Information Module 22 Finding, Analyzing, and Documenting Information LO 22-1 Apply strategies for print and online information searches. LO 22-2 Apply strategies for web page evaluation. LO 22-3 Apply strategies for survey and […]
978-0073403267 Chapter 23 Answers to Textbook Assignments
Module 23 – Short Reports Chapter 23 – Short Reports Part 2: Answers to Textbook Assignments Questions for Comprehension 23.1 What are seven basic patterns of organizing information? (LO 23-1) 23.2 What is a blueprint? (LO 23-4) Blueprints are overviews […]
978-0073403267 Chapter 23 Appendixes
Module 23 – Short Reports Chapter 23 – Short Reports Part 3: Appendix 23-A: Transitions, Topic Sentences, and Headings Common Transitions And, but, after, also, however, moreover, first, second, third, in addition, likewise, for example (e.g.), indeed, to illustrate, […]
978-0073403267 Chapter 23 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 23 – Short Reports Chapter 23 – Short Reports Module 23 Short Reports LO 23-1 Select patterns for short business report organization. LO 23-2 Apply strategies for short business report organization. LO 23-3 Apply principles for good business report […]
978-0073403267 Chapter 24 Answers to Textbook Assignments
Module 24 – Long Reports Part 2: Answers to Textbook Assignments Questions for Comprehension 24.1 What parts of the report come from the proposal, with some revision? (LO 24-1) 24.2 How do you decide whether to write a letter or […]
978-0073403267 Chapter 24 Appendixes Part 1
Module 24 – Long Reports Part 3: Appendix 24-A: A Long Report Example How the Campustown Redwood and Ross Store Can Increase Sales to University of Illinois Undergraduate Men Prepared for Mark Hoover Manager Campustown Redwood and Ross Champaign, Illinois […]
978-0073403267 Chapter 24 Appendixes Part 2
Appendix 24-I: A Long Report Example Page 4 REDWOOD AND ROSS’S CAMPUSTOWN STORE Twenty-one Redwood and Ross stores are located throughout the Midwest with stores in Illinois, Indiana, Michigan, and Wisconsin. This chain is privately owned with main headquarters in […]
978-0073403267 Chapter 24 Appendixes Part 3
Module 24 – Long Reports Appendix 24-P: A Long Report Example Page 11 “Where do you prefer to buy clothes?” 48% 36% 16% 0% 10% 20% 30% 40% 50% 60% Home Town The Mall On Campus Figure 2 Students Prefer […]
978-0073403267 Chapter 24 Appendixes Part 4
Module 24 – Long Reports © 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted […]
978-0073403267 Chapter 24 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 24 – Long Reports Module 24 Long Reports LO 24-1 Organize time for report writing. LO 24-2 Apply strategies for report section writing. LO 24-3 Compare and contrast formats and styles for long reports. Module Overview Module 24 introduces […]
978-0073403267 Chapter 25 Answers to Textbook Assignments
Module 25 – Using Visuals Part 2: Answers to Textbook Assignments Questions for Comprehension 25.1 How can you find stories in data? (LO 25-1) 25.2 What is the difference between a table and a figure? (LO 25-2) Tables are numbers […]
978-0073403267 Chapter 25 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 25 – Using Visuals Module 25 Using Visuals LO 25-1 Identify stories for business visuals. LO 25-2 Select visuals for stories. LO 25-3 Apply principles for good design. LO 25-4 Apply principles for effective color and clip art use. […]
978-0073403267 Chapter 26 Answers to Textbook Assignments
Module 26 – Researching Jobs Part 2: Answers to Textbook Assignments Questions for Comprehension 26.1 What should you know about yourself before you apply for jobs? (LO 26-1) Know the answers to these questions: What achievements have given you the […]
978-0073403267 Chapter 26 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 26 – Researching Jobs Module 26 Researching Jobs LO 26-1 Know yourself for successful job hunts. LO 26-2 Know companies for successful job hunts. LO 26-3 Recognize signs for staying with or leaving a job. LO 26-4 Apply strategies […]
978-0073403267 Chapter 27 Answers to Textbook Assignments
Module 27 – Résumés Part 2: Answers to Textbook Assignments Questions for Comprehension 27.1 How do you decide whether to use a chronological or skills résumé? (LO 27-3) Use a chronological résumé when your education and experience Are a logical […]
978-0073403267 Chapter 27 Appendixes
Module 27 – Résumés Part 3: Appendix 27-A: Chronological Résumé Example Dyanne Lynn Allen Campus Address Permanent Address 218 Curtis Hall 2500 Anderson Drive, Apt. 503 Greensboro, NC 27411 Raleigh, NC 27698 (919) 555-2300 (919) 555-7865 Education B.S. in Administrative […]
978-0073403267 Chapter 27 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 27 – Résumés Module 27 Résumés LO 27-1 Demonstrate reasons for employers to read your résumé. LO 27-2 Apply principles for résumé design with computers. LO 27-3 Select résumés for different situations. LO 27-4 Contrast differences among résumé features. […]
978-0073403267 Chapter 28 Appendixes
Module 28 – Job Application Letters Part 3: Appendix 28-A: Job Application Letter Examples 1208 Harrison Ave. Columbus, Ohio 43201 May 15, 2011 Ms. Cheri Olsen Administrative Assistant Kobs & Draft 142 E. Ontario St. Chicago, Illinois 60611 Dear Ms. […]
978-0073403267 Chapter 28 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 28 – Job Application Letters Module 28 Job Application Letters LO 28-1 Select job application letters for different situations. LO 28-2 Contrast differences among job application letters. LO 28-3 Compare similarities among job application letters. LO 28-4 Examine methods […]
978-0073403267 Chapter 29 Answers to Textbook Assignments
Part 2: Answers to Textbook Assignments Questions for Comprehension 29.1 What three questions should form the basis for an interview strategy? (LO 29-1) What about yourself do you want the interviewer to know?; What disadvantages or weaknesses 29.2 How do […]
978-0073403267 Chapter 29 Key Lecture Points, Teaching Tips, and In-Class Exercises
0 Module 29 – Job Interviews Module 29 Job Interviews LO 29-1 Apply strategies for job interviews. LO 29-2 Know details for consideration before job interviews. LO 29-3 Know techniques for practice before job interviews. LO 29-4 Apply strategies for […]
978-0073403267 Chapter 3 Answers to Textbook Assignments
Module 03 – Communicating across Cultures Part 2: Answers to Textbook Assignments Questions for Comprehension 3.1 What sources create diversity in the workplace? (LO 3-1 to LO 3-4) © 2014 by McGraw-Hill Education. This is proprietary material solely for authorized […]
978-0073403267 Chapter 3 Key Lecture Points, Teaching Tips, and In-Class Exercises Part 1
Module 03 – Communicating across Cultures Module 3 Communicating across Cultures LO 3-1 Define culture through context. LO 3-2 Compare and contrast dimensions of culture. LO 3-3 Apply strategies for international communication success. LO 3-4 Identify differences among generations. LO […]
978-0073403267 Chapter 3 Key Lecture Points, Teaching Tips, and In-Class Exercises Part 2
Module 03 – Communicating across Cultures There are so many different cultures! How can I know enough to communicate? LO 3-3 Focus on being sensitive and flexible. The broad range of cultures in the United States and the world makes […]
978-0073403267 Chapter 30 Answers to Textbook Assignments
Module 30 – Follow-Up Letters and Calls and Job Offers Part 2: Answers to Textbook Assignments Questions for Comprehension 30.1 What should you do in a follow-up call? (LO 30-1) Address these questions: “Is there more information I can give […]
978-0073403267 Chapter 30 Appendixes
Module 30 – Follow-Up Letters and Calls and Job Offers Part 3: Appendix 30-A: Criteria for a Forced Choice Are you willing to take work home? To travel? How important is money to you? Prestige? Time to spend with family […]
978-0073403267 Chapter 30 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 30 – Follow-Up Letters and Calls and Job Offers Module 30 Follow-Up Letters and Calls and Job Offers LO 30-1 Apply strategies for follow-up phone calls and letters. LO 30-2 Solve dilemmas with job offers outside of your first […]
978-0073403267 Chapter 4 Answers to Textbook Assignments
Module 04 – Planning, Writing, and Revising Part 2: Answers to Textbook Assignments Questions for Comprehension 4.1 What processes do writers use? (LO 4-1) Realize that the first draft can be revised, write regularly, break big jobs into small chunks, […]
978-0073403267 Chapter 4 Appendixes
Module 04 – Planning, Writing, and Revising Part 3: Appendix 4-A: Common Error Types Sentence Structure Subject–Verb and Noun–Pronoun Agreement Punctuation Word Usage Spelling—including the spelling of names Numbers © 2014 by McGraw-Hill Education. This is proprietary material solely for […]
978-0073403267 Chapter 4 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 04 – Planning, Writing, and Revising Module 4 Planning, Writing, and Revising LO 4-1 Apply processes for writing quality improvement. LO 4-2 Manage time for writing projects. LO 4-3 Plan writing and speaking projects for increased success. LO 4-4 […]
978-0073403267 Chapter 5 Answers to Textbook Assignments
Module 05 – Designing Documents, Slides, and Screens Part 2: Answers to Textbook Assignments Questions for Comprehension 5.1 How can you create white space? (LO 5-1) © 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. […]
978-0073403267 Chapter 5 Appendixes
Part 3: Appendix 5-A: Type Sizes Type Sizes Times Roman 12 point bold Times Roman 14 point bold Times Roman 18 point bold Times Roman 30 point bold Arial 14 point Arial 24 point Arial 30 point Bookman Old Style […]
978-0073403267 Chapter 5 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 05 – Designing Documents, Slides, and Screens Module 5 Designing Documents, Slides, and Screens LO 5-1 Apply strategies for paper page design. LO 5-2 Apply strategies for presentation slide design. LO 5-3 Apply strategies for web page design. LO […]
978-0073403267 Chapter 6 Answers to Textbook Assignments
Module 06 – You-Attitude Part 2: Answers to Textbook Assignments Questions for Comprehension 6.1 What is you-attitude? (LO 6-1) You-attitude is a style of writing that looks at things from the reader’s point of view, respects the 6.2 How can […]
978-0073403267 Chapter 6 Appendixes
Module 06 – You-Attitude Part 3: Appendix 6-A: A Poor Example of You-Attitude December 11, 2002 Ms. Carol McFarland Rollins Equipment Corporation 850 Parkway Exchange Columbus, Ohio 43240 Dear Ms. McFarland: We are now ready to issue a check to […]
978-0073403267 Chapter 6 Lecture Points, Teaching Tips, and In-Class Exercises
Module 06 – You-Attitude Module 6 You-Attitude LO 6-1 Apply strategies for you-attitude use. LO 6-2 Compare and contrast situations for you use. LO 6-3 Apply strategies for goodwill creation with you-attitude. LO 6-4 Apply strategies for point-of-view adaptation. Module […]
978-0073403267 Chapter 7 Answers to Textbook Assignments
Module 07 – Positive Emphasis Part 2: Answers to Textbook Assignments Questions for Comprehension 7.1 How can you create positive emphasis? (LO 7-1) The module shows a variety of techniques. These include avoiding negative words and words with negative connotations, […]
978-0073403267 Chapter 7 Appendixes
Module 07 – Positive Emphasis Part 3: Appendix 7-A: Looking at Situations Positively Situation Sentence Emphasizing the Positive The bottle is half empty. The bottle is half full. You are putting your floor samples and demonstrators on sale. These machines […]
978-0073403267 Chapter 7 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 07 – Positive Emphasis Module 7 Positive Emphasis LO 7-1 Apply strategies for positive emphasis use. LO 7-2 Analyze situations for ethical positive emphasis. LO 7-3 Explain reasons for tone, politeness, and power considerations. LO 7-4 Identify situations for […]
978-0073403267 Chapter 8 Answers to Textbook Assignments
Module 08 Reader Benefits Part 2: Answers to Textbook Assignments Questions for Comprehension 8.1 What are reader benefits? (LO 8-1) Reader benefits are benefits or advantages the reader gets by using your services, buying your 8.2 In a message with […]
978-0073403267 Chapter 8 Appendixes
Module 08 Reader Benefits Part 3: Appendix 8-A: Developing Reader Benefits: Advice about Interior Decorating Needs that many groups will share May need advice about decorating: basics: colors, room arrangement, etc. May or may not have firm personal tastes. Probably […]
978-0073403267 Chapter 8 Lecture Points, Teaching Tips, and In-Class Exercises
Module 08 Reader Benefits Module 8 Reader Benefits LO 8-1 Explain functions of reader benefits. LO 8-2 Identify reader benefits for messages. LO 8-3 Apply strategies for reader benefits creation. LO 8-4 Select reader benefits for messages. LO 8-5 Apply […]
978-0073403267 Chapter 9 Answers to Textbook Assignments
Module 09 – Formats for Letters and Memos Part 2: Answers to Textbook Assignments Questions for Comprehension 9.1 What are the differences between mixed and open punctuation? (LO 9-1) The primary differences are whether indentations are used and the location […]
978-0073403267 Chapter 9 Key Lecture Points, Teaching Tips, and In-Class Exercises
Module 09 – Formats for Letters and Memos Module 9 Formats for Letters and Memos LO 9-1 Apply principles for correct letter formats. LO 9-2 Apply strategies for professional image creation with documents and beyond. LO 9-3 Recognize courtesy titles […]
BUS 142 Quiz 2
T-letters provide more information than the job application letter and resume combination. Any sentence that contains the word “you” is demonstrative of you-attitude. Answer: FALSE You-attitude is a style of writing that looks at things from the readers point of […]
BUS 200 Quiz 3
Good business writing sounds like a person talking to another person. In a summary of a conversation for internal use, you need not identify who does what next. Answer: FALSE You may be asked to summarize a conversation, a document, […]
BUS 202 Quiz
Tone is the implied attitude of the speaker or writer toward what the words say. A persons need to change career fields will become his or her major weakness, unless the person has a good reason for choosing the field […]
BUS 212 The easiest way to learn
The easiest way to learn about objections your audience may have is to ask knowledgeable people in your organization or your town. If a message is very short, it can be put in the subject line appended with “EOM.” Answer: […]
BUS 247 Final
All e-mail communities follow the same norms. They rarely develop their own norms. Encouraging disagreement or assigning someone to be the devils advocate helps rectify groupthink. Answer: TRUE Groupthink is the tendency for groups to put such a high premium […]
BUS 346 Quiz 3
The sentence, “A late fee was accessed,” shows better you-attitude than the sentence, “You are being charged a $15 late fee,” even though the first sentence lacks the word “you.” Thank-you notes need not be specific to sound sincere. Answer: […]
BUS 366 Test
Constructive ways to respond to criticism and get closer to the real concern include paraphrasing and checking for feelings. In a presentation, if the speaker is asked a question to which he or she does not know the answer, it […]
BUS 559
Block format creates a visually attractive page by moving the date and signature block over into what would otherwise be empty white space. If the title of a report does not contain the recommendation, then it does not indicate what […]
BUS 600 Test
Using prepositional phrases or introductory clauses helps avoid beginning a sentence with “I.” An example of a high-context culture is German culture. Answer: FALSE In low-context cultures, context is less important; most information is explicitly spelled out. German, Scandinavian, and […]
BUS 658 Final
Using body energy in strong gestures and movement during a presentation can help calm nerves. Ignoring a conflict is the best strategy to make it go away. Answer: FALSE Conflicts will arise in any group of intelligent people who care […]
BUS 739 Midterm 1
The direct request pattern is most effective when the audiences are likely to object to doing as you ask. Though some colors carry different meanings in different cultures, the color black signifies death in all cultures. Answer: FALSE If you […]
BUS 834 Homework
A verb is passive if the subject is acted upon. In order to deemphasize a negative, you should put it in the last paragraph of your message. Answer: FALSE To deemphasize a negative, put it in the middle of a […]
BUSI 147 Test 2
General to particular, a pattern for organizing information, helps writers to redefine the readers perception of a problem. The symbol, “#” is used as a proofreading symbol to mark a portion of the text that has to be deleted. Answer: […]
BUSI 331 Final
A misplaced modifier can be corrected by moving it farther away from the word that it modifies. An ethical way of presenting negative information compactly is to keep the print far too small to read than while presenting positive information. […]
BUSI 354
A skills resume lists in chronological order the experiences a person has had that qualify him or her for a job. In mixed punctuation, a colon follows the salutation and a comma follows the close. Answer: TRUE In mixed punctuation, […]
BUSI 386
In a good news message, it is often possible to combine a short reader benefit with a goodwill ending in the last paragraph. When you have to report a mistake or bad news, you can protect the readers ego by […]
BUSI 452
General to particular, a pattern for organizing information, starts with the problem as the audience defines it and moves to larger issues of which the problem is a part. People who listen looking for flaws, tend to focus on the […]
BUSI 482 Quiz
For e-mail messages, subject lines must be specific, concise, and catchy. Audit reports are examples of analytical reports. Answer: TRUE Audit reports are examples of analytical reports. They are interpretations of the facts revealed during an audit. A way to […]
BUSI 638 Midterm 1
If the recommendations will seem difficult or controversial, writers must simply list them without comments or reasons. Letters dont require subject lines. Answer: TRUE Letters dont require subject lines. Omit a subject line in negative letters unless you think readers […]
BUSI 786 Midterm
Stories and psychological description fail to build emotional appeal. A root word followed by a minus (-) sign will yield other words that include the root word. Answer: FALSE A root word such as stock followed by the plus sign […]
BUSI 855 Test 2
Listeners can create active responses if they avoid mirroring the speakers feelings or stating their own feelings. When you write to people you know well, humor can be used to set the right tone. Answer: TRUE When you write to […]
BUSS 184 Midterm
The Title Page of a report contains four items. Psychographic characteristics are quantitative rather than qualitative. Answer: FALSE Psychographic characteristics are qualitative rather than quantitative: values, beliefs, goals, and lifestyles. Freewriting involves writing your topic in the middle of a […]
BUSS 213 Test 2
Subject lines are standard in memos. Credibility is the audiences response to you as the source of the message. Answer: TRUE Credibility is the audiences response to you as the source of the message. People are more easily persuaded by […]
BUSS 302 Quiz 2
Visuals for presentations should have titles but dont need figure numbers. The first paragraph of an executive summary must include all the information that decision makers will need. Answer: FALSE All the information that decision makers will need is included […]
BUSS 377
Referring to a readers request specifically is a way to demonstrate you-attitude. In a stress interview, most of the stress is physical in nature. Answer: FALSE A stress interview deliberately puts the applicant under stress. If the stress is physical, […]
BUSS 407 Test
Connotations among cultures remain constant irrespective of changing time. African American women may be more likely to “talk tough” in response to unwelcome advances. Answer: TRUE African American women may be more likely to “talk tough” in response to unwelcome […]
BUSS 503 Test 1
Psychological reactance is at work when a customer who has been denied credit no longer buys even on a cash basis. Using gerunds (the “-ing” form of verbs) is preferable to using nouns in a resume that will be read […]
BUSS 566
In an organizational setting, there are typically seven types of audiences for a message. Particular to general, a pattern for organizing information, starts with the problem as it affects the organization and then moves to a discussion of the parts […]
BUSS 630 Homework
When designing black and white graphs, one should use shades of gray rather than stripes, wavy lines, and checks to indicate different segments or items. Once an applicant gets a job, he or she must take a few moments to […]
BUSS 666 Test 2
While giving bad news to customers and other people outside your organization, you should end with a positive, forward-looking statement in order to maintain goodwill. A presentation becomes ineffective when within each point of the presentation speakers take turns. Answer: […]
BUSS 692 Quiz 1
A transmittal summarizes the conclusions and recommendations. According to standard practices, you must indicate that you have shown a letter to your superior or that you are saving a copy of the letter for your own files. Answer: FALSE Writers […]
BUSS 887 Homework
Using charts will help to organize your work schedule while writing a proposal. To avoid listening errors caused by inattention, anticipate the answers you need to get before a meeting. Answer: TRUE To avoid listening errors caused by inattention, before […]
EMBA 213 Midterm 2
Words fail to connote status. Thinking about the writing process and consciously adopting “expert” processes will help one become a better writer. Answer: TRUE Thinking about the writing process and consciously adopting “expert” processes will help one become a better […]
EMBA 331
Square brackets should be used around words that are being discussed as words. After the first job interview, applicants must make follow-up phone calls to reinforce positives from the first interview. Answer: TRUE After a first interview, applicants must make […]
EMBA 400
In informative messages, reader benefits give reasons to act and help overcome reader resistance. Some listening errors happen because the hearer wasnt paying enough attention to a key point. Answer: TRUE Good listeners pay attention, focus on the other speaker(s) […]
EMBA 472 Midterm 1
Messages seldom need to be adapted to an audience-humans by nature are adaptable and will find a way to understand the message. “Providing courteous, excellent, and reliable customer service for AT&T broadband subscribers” is a good career objective statement because […]
EMBA 480 Test
Letters containing negative messages to people outside your organization should be indirect to build goodwill. It is considered inappropriate to gesture while sitting still. Answer: FALSE To appear enthusiastic, reserved people must use energy in body movements, gesture while sitting […]
EMBA 695 Test 1
It is not necessary to know the rules of grammar while using a grammar checker. Being treated fairly and earning enough to afford a comfortable standard of living are organizational motivations for safety and security needs. Answer: TRUE Earning enough […]
EMBA 709
A chronological progress report can include summaries of work to be completed. For deemphasizing a refusal, you should put it in the same paragraph as the reason, rather than in a separate paragraph by itself. Answer: TRUE Deemphasize the refusal […]
EMBA 737
Unlike in an information interview, a person can ask for a job in a referral interview. Good Web pages have both good content and an interesting design. Answer: TRUE Good Web pages have both good content and an interesting design. […]
EMBA 873 Quiz 2
In a sentence fragment, a group of words that is not a complete sentence is punctuated as if it were a complete sentence. The knowledge of the company separates an applicant from other applicants. Answer: TRUE The knowledge of the […]
EMBA 881 Quiz 1
Miscommunication can occur because different people have different frames of reference. The two most common letter formats are complimentary block and alternative block. Answer: FALSE The two most common letter formats are block, sometimes called full block, and modified block. […]
EMBA 896
Dot planning does not facilitate large groups in choosing priorities quickly. Food manufacturers often substitute lesser-known ingredients for those that have negative connotations for some customers. This practice is perfectly ethical. Answer: FALSE Food manufacturers may substitute lesser-known ingredients for […]
MAN 242 Final
States with names of more than five letters are frequently abbreviated in letters and memos. If an applicants first offer is not from his or her first choice, the applicant should not express his or her pleasure at being offered […]
MAN 370 Test 1
A writer should ideally think about document design only after he/she has finished writing the entire document. Temporary employees are supposed to use a memo of transmittal to prepare a report for their organization. Answer: FALSE Regular employees of an […]
MAN 447 Midterm
In a memo, writers must always use a separate heading for the first paragraph. A well-written follow-up letter refers to the applicants next move. Answer: TRUE A well-written letter refers to the next move, whether the applicant will wait to […]
MAN 622
Interviewing skills improve with practice. Rehearsing before an interview helps prepare for the interview. Flaming includes insulting, swearing, and making hostile statements via e-mail. Answer: TRUE Writers using e-mail are much less inhibited than they would be on paper or […]
MAN 649
It is important to connect personally with the audience by using informal language like “You” in the message. Since white space reduces the aesthetic appeal of a document, it should not be used in business documents. Answer: FALSE The use […]
MAN 667
“What aspects of your job give you satisfaction?” is an example of a closed question. Just because a web page is sponsored by a known organization doesnt mean the information is reliable or completely forthcoming. Answer: TRUE Established companies or […]
MAN 674 Test
Clustering involves brainstorming with circled words on a page and helps in the generation of ideas. If one does use more than one page in a resume, the second page should not have more than 5 to 6 lines. Answer: […]
MAN 681 Test
The best way to brainstorm is to write without stopping until a set time has elapsed, even if you must write “I will think of something soon.” Limitations make the recommendations more valid. Answer: FALSE Limitations make the recommendations less […]
MAN 802 Test
Joking and suggesting breaks are pronounced negative actions that always hamper the smooth functioning of groups. A short letter gives applicants an opportunity to be persuasive. Answer: FALSE A short letter throws away an opportunity to be persuasive; it may […]
MGT 227 Midterm
In a persuasive presentation, the strongest point should be put in the middle. If all of a persons experience is in his or her familys business, he or she should use a family members name as a reference in the […]
MGT 302 Quiz 3
Web pages should offer an overview of the content of the page on the first screen. A collection letter is originally negative. Answer: FALSE A collection letter is persuasive; it becomes negative in the last stage when the writer threatens […]
MGT 354 Final
To know whether your design is functional, you should consider testing it with your audience. A listener who mirrors the speakers feelings demonstrates active listening. Answer: TRUE In active listening, receivers actively demonstrate that theyve heard and understood a speaker […]
MGT 384 Quiz
A judgment sample refers to a group of people whose views seem useful. For the best visual impact, headers should be one point size bigger than the body type in letters and memos. Answer: FALSE In a letter or memo, […]
MGT 390 Quiz 2
Interviewees must wear business suits when interviewing for management or office jobs. In a job interview, an older job hunter should focus on events from 20 years ago rather than recent ones. Answer: FALSE For an older job hunter it […]
MGT 460 Homework
A high-paying job always holds more value than a low-paying job. A sales presentation is considered a conversation, even if the salesperson stands up in front of a group and uses charts and overheads. Answer: TRUE A sales presentation is […]
MGT 507 Quiz 1
Keywords are useless when doing research with a computer. If a letter is accompanied by other documents, the writer should refer to them in the body of the letter. Answer: TRUE Many letters are accompanied by other documents. Whatever these […]
MGT 619 Quiz 3
Proofreading symbols can be used to make corrections when a writer does not have access to a computer. The words “amount” and “number” invariably mean the same. Answer: FALSE The word “amount” is used with concepts that cannot be counted […]
MGT 652 Homework
Verbs can be changed from active to passive by making the direct object the new subject. The APA citation requires that every word in titles of articles and books be capitalized. Answer: FALSE According to the APA citation, in titles […]
MGT 680 Midterm
Professional listservs and electronic bulletin boards are a good way to get information about the industry one hopes to enter. If reader benefits are in you-attitude, they will sound selfish and won€t be as effective as they could be. Answer: […]
MGT 703 Final
Sales promotion in an informative or positive message should be hard sell, not “low-key.” The desirable tone for business writing is stiff and groveling. Answer: FALSE The desirable tone for business writing is businesslike but not stiff, friendly but not […]
MGT 715 Test 1
If one doesnt have to look for a job for several years, there is no reason to create a resume now. Putting the whole message in caps is considered as rude as shouting. Answer: TRUE Use full caps only to […]
MGT 731
In a presentation, it is better to use humor thats directed against the audience rather than speakers making fun of themselves. Psychological noise could include handwriting that is hard to read. Answer: FALSE Noise may be physical or psychological. Physical […]
MGT 819
When asked to say something about themselves in an interview, people should discuss their lives in detail, like an autobiography. Unlike a written message, oral presentations are never used to build goodwill. Answer: FALSE Giving a presentation is in many […]
MGT 846
The most important notes to be included in meeting minutes are the decisions and assignments. Expert writers are more likely to revise and are usually better at evaluating their own work. Answer: TRUE Expert writers are more likely to realize […]
MGT 878 Quiz 3
The best way to brainstorm is to write without stopping until a set time has elapsed, even if you must write “I will think of something soon.” If you need to probe for complexities of a topic for a survey, […]
MHR 362 Quiz
In low-context cultures, most of the information is inferred from the context of a message; little is spelled out.” To find out if a woman prefers a traditional title, it is useful to check the signature block in previous correspondence. […]
MHR 385 Midterm
Instead of simply mirroring what the other person says, many of us immediately respond in a way that analyzes or attempts to solve or dismiss the problem. Coordination is the longest phase of a groups development, during which most of […]
MHR 388 Test 1
In a descriptive dictionary, words are defined as they are supposed to be used. Some meanings are negotiated as people interact one-on-one with another person. Answer: TRUE Some meanings are negotiated as people interact one-on-one with another person, attempting to […]
MHR 412 Quiz 1
In a skills resume, one should use headings that reflect the jargon of the job for which one is applying. A letter after an office visit is essential to thank the hosts for their hospitality. Answer: TRUE A letter after […]
MHR 691
A written job offer must not only specify salary but also fringe benefits and any special provisions the applicant had negotiated during the interview. Strivers are motivated by achievement and are relatively low in resources and innovation. Answer: TRUE Values […]
OBHR 124 Final
To give bad news diplomatically, you must specify who caused a problem or who will perform an action. Picking an achievement to represent a personal strength is considered self-centered behavior by most employers. Answer: FALSE Developing an overall interview strategy […]
OBHR 128 Homework
One-sentence benefits are much better than those developed in three or more sentences. Emotionally charged situations often impair the listening skills of most people. Answer: TRUE Active listening techniques can be used when you disagree with someone. Most of us […]
OBHR 165 Test 2
In a formal report, the List of Illustrations tells the reader what the document is about. Pie charts force the audience to measure length. Answer: FALSE Pie charts force the audience to measure area. Bar charts enable the audience to […]
OBHR 236 Final
If you have good news to convey, you should not put it in the subject line of your e-mail message. Employers almost always offer jobs by e-mail. Answer: FALSE Employers almost always offer jobs orally. Good listening enables you to […]
OBHR 332
If a writer cannot make the subject line both specific and short, he/she should make it as short as possible. A follow-up letter should not include any jargon of the company. Answer: FALSE The follow-up letter should use the jargon […]
OBHR 435 Homework
A sales report is an example of a recommendation report. A good purpose statement makes the organizational problem or conflict clear. Answer: TRUE A good purpose statement makes three things clear: The organizational problem or conflict. The specific technical questions […]
OBHR 477 Final
Justification reports recommend a purchase, investment, hiring, or change in policy. While giving bad news to peers and subordinates, you should ask for input or action, if possible. Answer: TRUE While giving bad news to peers and subordinates, you should […]
OBHR 525 Test 2
Negative and persuasive e-mail messages should not be direct. Even if a stress interview puts you under stress, you should do your best to stay at ease and respond assertively. Answer: TRUE A stress interview deliberately puts the applicant under […]
OBHR 590
Writers should use commas wherever they would pause to take a breath while speaking. Good reader benefits are primarily based on extrinsic advantages. Answer: FALSE Good reader benefits are: adapted to the audience, based on intrinsic advantages, supported by clear […]
OBHR 615 Midterm 2
A verb is passive if the grammatical subject of the sentence does the action the verb describes. All messages should use you-attitude, but the words to achieve it will change depending on the situation. Answer: TRUE All messages should use […]
OBHR 642
Blogging is so popular, some businesses are turning to it to aid in recruiting employees. Creating goodwill with content involves anticipating and answering questions that a reader is likely to have. Answer: TRUE Good messages apply you-attitude beyond the sentence […]
OBHR 740
If you get feedback you dont understand, you should ask for clarification. Comparison and contrast cannot be used for organizing information in reports. Answer: FALSE Comparison/contrast is one of the seven basic patterns for organizing information in reports. Expert writers […]
OBHR 750 Quiz 1
To find stories, one must simplify the data on that topic and convert the numbers to simple, easy-to-understand units. Ohio and 26 other states have “Im sorry” laws that allow physicians to acknowledge mistakes without fear of lawsuits. Answer: TRUE […]
OBHR 868
RFP is the acronym for Reasons for Funding the Program. When you give bad news to a superior, you should avoid turning the negative message into a persuasive one. Answer: FALSE When you give bad news to a superior, also […]
OBHR 869 Midterm 2
Scheduling controversial items early in the meeting makes people suspect that the leaders are trying to manipulate them. Hot buttons refer to issues to which your audience has a strong emotional response. Answer: TRUE Hot buttons are the issues to […]