Solution manual

Module 28 - Job Application Letters

Part 3:

Appendix 28-A: Job Application Letter

Examples

1208 Harrison Ave.

Columbus, Ohio 43201

May 15, 2011

Ms. Cheri Olsen

Administrative Assistant

create a complete direct mail package.

I will receive my Bachelor of Arts degree in Advertising from the Ohio State University in December. A

course in Direct Mail has given me the opportunity to write sales and fund-raising letters for a variety of

products and organizations. My fund-raising letter for the American Cancer Society earned an "A+." I've

also written real direct mail pieces in my current position as Assistant Promotion Director for the leading

Columbus radio station, WNCI 97.1, where I've seen first-hand how direct mail complements broadcast

promotions and print advertising. This experience would help me show Kobs & Draft clients why they

should include direct mail in their marketing mix.

Working well in groups is a skill I have honed in classes at Ohio State. Many of our advertising projects

were done in groups. For one project, I helped create an advertising campaign for Sensa-Lite light bulbs.

Could we set up an appointment for an interview in July? I'd like to show you the work I've done and talk

about ways that I could help Kobs & Draft continue its award-winning direct mail.

Sincerely,

Vincent E. Hilton

© 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any

manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part.

28-1

Module 28 - Job Application Letters

Appendix 28-B: Job Application Letter

Examples

Augusta, GA 30906

Dear Mr. Luke:

Everyone in the golfing world is familiar with Augusta National whose beauty extends beyond its

challenging holes. I will graduate with a degree in Ornamental Horticulture from The Ohio State

University in August, and I would like to contribute to Augusta as an assistant superintendent.

I feel strongly that flowers and flowering shrubs should be an integral part of every course. To prepare

myself for this, I took courses in annual and perennial flowers and aboriculture. I had practical

experience at planting flowers, choosing the flower for the situation, and pruning flowering shrubs so the

succeeding bloom is not damaged.

Each year you go before the greens committee to submit the yearly budget and any changes or purchases

greens. At Augusta National the greens are the course's major attraction. Most of my work experience

has centered around the greens, mowing, aerifying, watering, syringing, spraying, and fertilizing them.

I would like to have an interview to go into greater detail about my abilities. From May 20 to June 8, I

am on break from school and would be able to visit you. Your position is one of the most enviable but yet

toughest in the world, and I can help you remain on top. I will be waiting to hear from you.

Sincerely,

Jonathan Merry

© 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any

manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part.

28-2