Archives: Solution Manual
978-0073403229 Chapter 7 Solutions To Sample Problem-Solving Cases
Solutions to Sample Problem-Solving Cases Persuasive Requests, Case #1 Persuasion involves convincing – getting someone else to see things the way you do or to take an action you want them to take. The key to success is to know […]
978-0073403229 Chapter 7 Skills Building Exercises
Skills Building Exercises 1. Assume that, as a volunteer for a nonprofit organization in your town, you have been asked to write the next fundraising letter for the organization. In what ways might you gather enough information about the intended […]
978-0073403229 Chapter 7 Critical Thinking Questions
Critical Thinking Questions 1. Explain why a persuasive-request message is usually written in the indirect order. Could the direct order ever be used for such messages? Discuss. (LO2) Persuasive requests are written when we assume the reader is likely to […]
978-0073403229 Chapter 7 Text Summary, Lecture Outline
Teaching Suggestions The teaching techniques for this chapter are the same as for the preceding two chapters. Text Summary, Lecture Outline Slides 7-1, 7-2, 7-3 This chapter begins with some advice that pertains to all kinds of persuasive messages. Then […]
978-0073403229 Chapter 6 Sample Solutions To Problem-Solving Cases
Chapter 06 – Writing Bad-News Messages Sample Solutions to Problem-Solving Cases Indirect Claims, Case #16 The main trap to avoid here is using language that is too dramatic and indignant. You need to express your displeasure, but in a way […]
978-0073403229 Chapter 6 Skills Building Exercises
Skills Building Exercises 1. Point out the shortcomings in the following email message from a sports celebrity declining an invitation to speak at the kickoff meeting for workers in a fundraising campaign for a charity. (LO3) Subject: Your request for […]
978-0073403229 Chapter 6 Critical Thinking Questions
Critical Thinking Questions 1. Give examples of mes (or situaons) when directness is appropriate for responses giving negave informaon. (LO1) 2. Wring in the indirect order usually requires more words than does wring in the direct order. Since conciseness is […]
978-0073403229 Chapter 6 Text Summary, Lecture Outline
Teaching Suggestions The teaching techniques for this chapter are the same as for the preceding chapter. Text Summary, Lecture Outline Slides 6-1, 6-2, 6-3 When introducing this chapter, you can ask your students to give examples of mes when a […]
978-0073403229 Chapter 5 Text Summary, Lecture Outline
Teaching Suggestions This chapter introduces students to one of the standard organizaonal approaches in business wring: the direct organizaonal paern. Because this paern is used most frequently in situaons in which the reader will react posively or neutrally, Chapter 5 […]
978-0073403229 Chapter 5 Skills Building Exercises
Skills Building Exercises 1. Point out the shortcomings in this email response to an inquiry about a short course in business communication that Casey Webster’s company offered to its employees. The course was taught by a local college professor. Mr. […]
978-0073403229 Chapter 5 Critical Thinking Questions
Critical Thinking Questions 1. When is the direct order appropriate in inquiries? When would you use the indirect order? Give examples. (LO1) 2. “Explanations in inquiries merely add length and should be eliminated.” Discuss. (LO3) Explanations often help the reader […]
978-0073403229 Chapter 4 Text Summary, Lecture Outline
Text Summary, Lecture Outline Slides 4-1, 4-2, 4-3 here are to (1) use words that your reader can readily understand, (2) use an economical, lively style, and (3) avoid any wording that hints of exclusion or discrimina on. Adapting Your […]
978-0073403229 Chapter 4 Teaching Suggestions
Part II: Chapter-by-Chapter Lecture Notes & Exercises Chapter 4: Using an Appropriate Style Teaching Suggestions This chapter and the next contains a great deal of advice about wring. One foundaonal point deserves special emphasis: what counts as a good style […]
978-0073403229 Chapter 4 Skills Building Exercises
Chapter 04 – Using an Appropriate Style Skills Building Exercises Using Familiar, Short Words (LO1) Instructions, Sentences 1-20: Assume that your readers are at about the 10th-grade level in education. Revise these sentences for easy communication to this audience. 1. […]
978-0073403229 Chapter 4 Critical Thinking Questions
Critical Thinking Questions 1. Evaluate this comment: “I’m not going to simplify my wring for my readers. That would be talking down to them. Plus, if they can’t understand clear English, that’s their problem.” (LO1) There are ways to simplify […]
978-0073403229 Chapter 3 Teaching Suggestions
Part II: Chapter-by-Chapter Lecture Notes & Exercises Chapter 3: Communicating Eectively with Visuals Teaching Suggestions As we look at teaching visuals, the emphasis in a business communication class should be on their proper use and selection—not on the mechanics of […]
978-0073403229 Chapter 3 Skills Building Exercises
Skills Building Exercises 1. Construct a complete, concise title for a line chart representing employment placement rates for graduates in your major at your school from 2010 to the present. (LO2) 2. The chart prepared in Exercise 1 requires an […]
978-0073403229 Chapter 3 Critical Thinking Questions
Critical Thinking Questions 1. For the past 20 years, Professor Clark Kupenheimer has required that his students include five visuals in the long, formal report he assigns. Evaluate this requirement. (LO1) 2. Because it was easier to do, a report […]
978-0073403229 Chapter 2 Text Summary, Lecture Outline
Text Summary, Lecture Outline Slides 2-1, 2-2, 2-3 You can point out that this chapter will cover advice that applies to wring all kinds of documents, as well as specic advice on the shorter forms of business communicaon, or “messages”: […]
978-0073403229 Chapter 2 Teaching Suggestions
Part II: Chapter-by-Chapter Lecture Notes & Exercises Chapter 2: Understanding the Writing Process and the Main Forms of Business Messages Teaching Suggestions Probably this material is covered best by lecture and discussion. But some wring could be assigned—especially of short, […]
978-0073403229 Chapter 2 Critical Thinking Questions Part 2
Critical Thinking Questions 1. Interview a working professional about his or her writing process. In addition to asking about general strategies for different kinds of writing, ask how he or she tackled a particularly difficult writing situation. Write the results […]
978-0073403229 Chapter 2 Critical Thinking Questions Part 1
Critical Thinking Questions 1. Identify and explain the steps in the writing process. (LO1) See pages 22 – 28 in the text. 2. Think about a writing project that you recently completed. Using the terminology in this chapter, describe the […]
978-0073403229 Chapter 1 Text Summary, Lecture Outline
Text Summary, Lecture Outline The Role of Communication in Business Slides 1-1, 1-2, 1-3 This chapter puts business communicaon in context. It explains the importance of business communicaon skills, describes large and small factors that aect business communicaon, idenes the […]
978-0073403229 Chapter 1 Teaching Suggestions
Part II: Chapter-by-Chapter Lecture Notes & Exercises Chapter 1: Communicating in the Workplace Teaching Suggestions Much of the informaon you will cover in the rst meeng is roune—introducon of yourself, oce hours, course requirements, operang policies, and other business. In […]
978-0073403229 Chapter 1 Skills Building Exercises
Chapter 01 – Communicating in the Workplace Skills Building Exercises 1. Using the Internet, find a company that has a corporate social responsibility program and study what the company’s website says about that program. What kind of image as a […]
978-0073403229 Chapter 1 Critical Thinking Questions
Critical Thinking Questions 1. “If there’s no definitive solution, then all ways of handling a business communication problem are equally good.” Using the discussion of business communication problem solving in this chapter, explain why this statement is false. (LO6) 2. […]
978-0073402987 Review Question Chapter 7-9
B U SINES S DRIV E N I N F O R M AT I O N SYS T E M S REVIEW QUESTIONS 1. Why would a manager be concerned with bandwidth? How is bandwidth measured? 2. How have […]
978-0073402987 Review Question Chapter 4-6
B U SINES S DRIV E N I N F O R M AT I O N SYS T E M S REVIEW QUESTIONS 1. What are ethics and why are they important to a company? As it becomes easier […]
978-0073402987 Review Question Chapter 1-3
B U SINES S DRIV E N I N F O R M AT I O N SYS T E M S REVIEW QUESTIONS 1. What is data and why is it important to a business? Data are raw facts […]
978-0073402987 Chapter 9 Chapter 9 Closing Material Part 2
CRITICAL BUSINESS THINKING Instructor Note: There are few right or wrong answers in the business world. There are really only ecient and inecient, and eective and ineective business decisions. If there were always right answers businesses would never fail. These […]
978-0073402987 Chapter 9 Chapter 9 Closing Material Part 1
CHAPTER NINE CLOSING MATERIAL OPENING CASE QUESTIONS GETTING YOUR PROJECT ON TRACK 1. Knowledge: List the signs for assessing if a current project is experiencing issues. June is the perfect time of year to reect on the current state of […]
978-0073402987 Chapter 9 Section 9.2 Project Management
SECTION 9.2 PROJECT MANAGEMENT No one would think of building an oce complex by turning loose 100 dierent construction teams to build 100 dierent rooms, with no single blueprint or agreed-upon vision of the completed structure. Yet this is precisely […]
978-0073402987 Chapter 9 Section 9.1 Developing Enterprise Applications
systems development and project management Organizations must learn how to build and implement systems to remain competitive. Software that is built correctly can support agile organizations and can transform as the organization and its business transforms. Software that eectively meets […]
978-0073402987 Chapter 8 Chapter 8 Losing Material Part 2
9. IMPLEMENTING AN ERP SYSTEM Project Purpose: To understand ERP benets and risks and apply industry success factors. Potential Solution: The biggest benet of an ERP system is its ability to provide an enterprisewide view of organizational information. The biggest […]
978-0073402987 Chapter 8 Chapter 8 Closing Material Part 1
CHAPTER EIGHT CLOSING MATERIAL OPENING CASE QUESTIONS 1. Knowledge: Dene 3D printing and its impact on business. 3D printers work by rst creating a digital computer aided design (CAD) le, produced with a 3D modeling program or scanned into a […]
978-0073402987 Chapter 8 Section 8.2 Customer Relationship Management And Enterprise Resource Planning
SECTION 8.2 cUSTOMER rELATIONSHIP mANAGEMENT AND eNTERPRISE rESOURCE plANNING Customer relationship management (CRM) involves managing all aspects of a customer’s relationship with an organization to increase customer loyalty and retention and an organization’s protability. As organizations begin to migrate from […]
978-0073402987 Chapter 8 Section 8.1 Enterprise Systems And Supply Chain Management
entERPRISE APPLICATIONS: BUSINESS COMMUNICATIONS Companies that excel in supply chain operations perform better in almost every nancial measure of success, according to a report from Boston-based AMR Research Inc. When supply chain excellence improves operations, companies experience a 5 percent […]
978-0073402987 Chapter 7 Chapter 7 Closing Material Part 2
APPLY YOUR KNOWLEDGE BUSINESS PROJECTS Instructor Note: There are few right or wrong answers in the business world. There are really only ecient and inecient, and eective and ineective business decisions. If there were always right answers businesses would never […]
978-0073402987 Chapter 7 Chapter 7 Closing Material Part 1
CHAPTER seven CLOSING MATERIAL OPENING CASE QUESTIONS UBER 1. Knowledge: List the ways Uber is using networks to improve its competitive advantage in the taxi market. Every single car arrangement for Uber is made using wireless networks. As stated in […]
978-0073402987 Chapter 7 Section 7.2 Mobility : The Business Value Of A Wireless World
SECTION 7.2 MOBILITY: THE BUSINESS VALUE OF A WIRELESS WORLD Wireless technologies are transforming how we live, work, and play. Handheld devices are continuing to oer additional functionality and cellular networks are advancing rapidly in their increased speed and throughput […]
978-0073402987 Chapter 7 Section 7.1 Connectivity: The Business Value Of A Networked World
NETWORKS: MOBILE BUSINESS Networks and telecommunications are the transmission of signals over a distance for the purpose of communication. In modern times, this process almost always involves the sending of electromagnetic waves by electronic transmitters but in earlier years it […]
978-0073402987 Chapter 6 Chapter 6 Closing Material Part 2
3. DATA STORAGE Project Purpose: To review the websites that oer online data storage. Potential Solution: Students will have fun visiting the dierent websites to determine which site oers the best solution. They might also nd 4. GATHERING BUSINESS INTELLIGENCE […]
978-0073402987 Chapter 6 Chapter 6 Closing Material Part 1
CHAPTER six CLOSING MATERIAL OPENING CASE QUESTIONS INFORMING INFORMATION 1. Knowledge: List the reasons a business would want to display information in a graphic or visual format. Information is powerful. Information can tell an organization how its current operations are […]
978-0073402987 Chapter 6 Section 6.2 Business Intelligence
SECTION 6.2 BUSINESS INTELLIGENCE This section takes a step beyond databases and introduces students to data warehousing, data warehousing tools, and data mining. These technologies allow organizations to gain vast amounts of business intelligence. LEARNING OUTCOMES Learning Outcome 6.5: Identify […]
978-0073402987 Chapter 6 Section 6.1 Data, Information, And Databases
databases and data warehouseS Information is powerful. Information tells an organization everything from how its current operations are performing to estimating and strategizing how future operations might perform. New perspectives open up when people have the right information and know […]
978-0073402987 Chapter 5 Chapter 5 Closing Material Part 2
1. I DON’T HAVE A TEMPERATURE BUT I AM POSITIVE I HAVE A VIRUS Project Purpose: To understand the business value backups Potential Solution: A Crisis in America‘s Schools — How It’s Done and Why It’s Happening Angelo Angelis, a […]
978-0073402987 Chapter 5 Chapter 5 Closing Material Part 1
CHAPTER FIVE CLOSING MATERIAL OPENING CASE QUESTIONS BOX UP YOUR DATA 1. Knowledge: List the ways that an agile MIS infrastructure supports Box’s business. An agile MIS infrastructure supports change. An agile MIS infrastructure includes the hardware, software, and telecommunications […]
978-0073402987 Chapter 5 Section 5.2 Building Sustainable Mis Infrastructures
SECTION 5.2 BUILDING SUSTAINABLE MIS INFRASTRUCTURES The section emphasizes the need to keep business systems up-and-running 24x7x365 while continuing to be exible, scalable, reliable, and available is no easy task. Organizations today must continually watch new architecture trends to ensure […]
978-0073402987 Chapter 5 Section 5.1 Mis Infrastructures
Infrastructures: sustainable technologies Technical architecture refers to the structured process of designing and building software architecture, with focus on interaction with software and hardware developers. Technical architecture is a part of software architecture, which focuses on how to deal with […]
978-0073402987 Chapter 4 Chapter 4 Closing Material Part 2
CHAPTER four CLOSING MATERIAL OPENING CASE QUESTIONS FIVE WAYS HACKERS GET INTO YOUR BUSINESS 1 Knowledge: De%ne information ethics and information security and explain whether they are important to help prevent hackers from gaining access to an organization. Advances in […]