Archives: Solution Manual
978-1285094069 Chapter 6 Lecture Note
Chapter 6 LECTURE NOTES Revising Business Messages CHAPTER SYNOPSIS Students often resist the work of significant, substantial revision in favor of proofreading, so you may wish to spend enough time on this chapter to emphasize that all three—editing, proofreading, and […]
978-1285094069 Chapter 6 Document for Analysis 14
6.14 Document for Analysis: Poor Response to Customer Inquiry About Social Media To: Melanie Jackson <mjackson @mediasolutions.com> From: Dakota Dalquist <ddalquist@mediasolutions.com> Subject: Expanding Your Marketing by Joining the Social Media Buzz Cc: Thanks for your inquiry regarding Media Solutions! Because […]
978-1285094069 Chapter 6 Document for Analysis 12
6.12 Document for Analysis: Poor E-Mail Message Re PowerPoint To: Sanders Watson <swatson @circa.com> From: Monique Vance <mvance@circa.com> Cc: Subject: Avoiding Death by PowerPoint Sanders, As you requested, I attended a seminar about presentation techniques. You suggested that I might […]
978-1285094069 Chapter 6 Document for Analysis 11
6.11. Document for Analysis: Ineffective E-Mail Suggestion to Boss To: Roger M. Karjala <r.m.karjala@firstbank.com> From: Keiko Kurtz <k.kurtz@firstbank.com> Subject: Suggestion for Improving Customer Relations Cc: Bcc: Roger, Because you asked for suggestions on how to improve customer relations, I am […]
978-1285094069 Chapter 5 Solution to Activity
Chapter 5 Solutions to Activities 5.1 Sentence Types (Obj. 3) a. 1 5.2 Sentence Faults (Obj. 3) a. Fragment. Revision: Although they began as a side business for Disney, destination weddings now represent a major income source. b. Fragment. Revision: […]
978-1285094069 Chapter 5 Solution Manual
Answers to Chapter Review Questions 1. Describe the three parts of the second phase of the writing process. (Obj. 1) 2. What is research and why is it important for business writers? (Obj. 1) Research involves collecting information about a […]
978-1285094069 Chapter 5 Lecture Note
Chapter 5 LECTURE NOTES Organizing and Drafting Business Messages CHAPTER SYNOPSIS This chapter explains how to carry out the second phase of the writing process: researching, organizing, and drafting. First, before writing, a businessperson collects relevant information, which helps the […]
978-1285094069 Chapter 5 Document for Analysis 12
5.12 Document for Analysis: Weak E-Mail Message Dangling modifiers: Sentences 3, 11, 17 Passive voice: Sentences 1, 4, 5, 11, 12, 13, 17 Fragments: Sentences 8, 14, 16 Suggested Revision Dear Mr. Long: 1You probably chose 24-Hour Gym here in […]
978-1285094069 Chapter 4 Solution to Activity
Chapter 4 Solutions to Activities 4.1 Audience Benefits and the “You” View (Obj. 4) a. You may use the enclosed form to report identity theft to your creditors. b. To have your orders processed more quickly and efficiently, please fill […]
978-1285094069 Chapter 4 Solution Manual
Answers to Chapter Review Questions 1. Define communication. When is it successful? (Obj. 1) Communication is the transmission of information and meaning from a sender to a receiver. 2. Describe the five steps in the process of communication. (Obj. 1) […]
978-1285094069 Chapter 4 Lecture Note
Chapter 4 LECTURE NOTES Planning Business Messages CHAPTER SYNOPSIS Chapter 4 explains the communication process and the factors that influence the successful transmission of meaning from sender to receiver. After exploring the barriers to communication, this chapter goes on to […]
978-1285094069 Chapter 4 Document for Analysis 7
4.7 Document for Analysis To: All Employees From: Sybil Montrose <smontrose@syracuse.com> Cc: Subject: Implementing Revised E-Mail and Internet Policy Attached: Revised E-Mail and Internet Policy Effective immediately, we will be implementing a revised policy regarding e-mail and Internet use. This […]
978-1285094069 Chapter 3 Solution to Activity Part 2
3.13 Iceland and Norway: The Most Connected Countries in the World? For example, in China 38.4 percent of the people have Internet access up from 22.4 percent two years earlier. Consider these or similar questions: Is this figure likely to […]
978-1285094069 Chapter 3 Solution to Activity Part 1
Chapter 3 Solutions to Activities 3.1 Minding One’s Intercultural Social Media Manners (Objs. 1–3) a. Predictably, the response to such shameless promotion was negative and forced the company b. The comedian and Aflac spokesperson tweeting so insensitively on his @RealGilbert […]
978-1285094069 Chapter 3 Solution Manual
Answers to Chapter Review Questions 1. Which important trends fuel globalization? (Obj. 1) a. Shrinking domestic markets 2. Which significant changes in the workforce can we expect over the next 40 years? (Obj. 1) Foreign-born persons and their offspring will […]
978-1285094069 Chapter 2 Solution to Activity
Chapter 2 Solutions to Activities 2.1 Soft Skills: Which Competencies Are More Desirable? (Obj. 1) Students should find a range of soft skills mentioned, including oral and written communication skills and team skills. But they will also find a combination […]
978-1285094069 Chapter 2 Solution Manual
Answers to Chapter Review Questions 1. What are soft skills, and why are they increasingly important in the knowledge-based economy of the digital era? (Obj. 1) Soft skills involve not only oral and written communication competencies but also active listening, […]
978-1285094069 Chapter 2 Lecture Note
Chapter 2 LECTURE NOTES Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills CHAPTER SYNOPSIS This chapter emphasizes the importance of soft skills and why they are becoming increasingly important in our knowledge-based economy. Soft skills include oral and written communications, […]
978-1285094069 Chapter 1 Solution to Activity
Chapter 1 Solutions to Activities 1.1 Social Media Inventory (Objs. 1–4) The generalization that young people today are “digital natives” and as such must all be extremely tech savvy may not necessarily apply equally to all students, not even the […]
978-1285094069 Chapter 1 Solution Manual
Chapter 1 Lecture Notes and Teaching Suggestions Answers to Chapter Review Questions 1. Explain why writing has been called a “career sifter,” a “threshold skill,” or “the price of admission.” (Obj. 1) 2. What does the expression communication skills include? […]
978-1285094069 Chapter 1 Lecture Note
Chapter 1 Lecture Notes and Teaching Suggestions Chapter 1 LECTURE NOTES Business Communication in the Digital Age CHAPTER SYNOPSIS In today’s digital, fast-paced workplace, excellent communication skills matter more than ever. As electronic and digital channels of communication continue to […]
978-1285094069 Cases Cases
2013, April Guffey Newsletter Bonus Case Study Persuasive Message: Miserable Meetings The following e-mail message suffers from many writing faults, including poor tone and poor persuasive strategy. It originated with a manager and is addressed to his boss. Your Task. […]
978-1259912191 Chapter 14 Solutions Manual Part 2
Chapter Fourteen: Franchising and Purchasing an Existing Business 1. What are the five general franchise questions that an entrepreneur should ask about the franchise? 1) Evaluate one’s interest and skills to determine whether or not there is a fit with […]
978-1259912191 Chapter 14 Solutions Manual Part 1
Chapter Fourteen: Franchising and Purchasing an Existing Business Review Questions – p. 279 1. How does a franchise work? Franchising can be viewed as the new business 2. How do the franchisee and franchisor differ? The franchisor is the firm […]
978-1259912191 Chapter 14 Lecture Notes
Chapter Fourteen: Franchising and Purchasing an Existing Business Table of Contents Brief Chapter Outline…………………………………………………………………………………….. 2 Chapter Outline and Lecture notes…………………………………………………………………..3 Key Terms………………………………………………………………………………………………….. 15 Suggested Text Responses…………………………………………………………………………….. 16 Class Activities and Sample Assignments………………………………………………………..18 Discussion Questions for Online/Hybrid classes……………………………………………….19 Lecture Links……………………………………………………………………………………………… 22 […]
978-1259912191 Chapter 13 Solutions Manual Part 2
Chapter Thirteen: Exit/Harvest/Turnaround Critical Thinking Exercises Critical Thinking Exercise 13.1: Defining Valuation Techniques (LO 13-2) The authors in the text discussed that small firms are private and, therefore, they do not report their earnings to the public. The new business […]
978-1259912191 Chapter 13 Solutions Manual Part 1
Chapter Thirteen: Exit/Harvest/Turnaround Review Questions (p.253) 1. Why would an entrepreneur seek to exit a business? The business may no longer 2. How can an entrepreneur be a millionaire on paper yet have no money in the bank? Most of […]
978-1259912191 Chapter 13 Lecture Notes Part 2
Chapter Thirteen: Exit/Harvest/Turnaround A. Preparing the business for sale i. Selling a business is a process. ii. Ensure that the business looks good in order to obtain the highest premium iii. A leadership change must be considered iv. Workers have […]
978-1259912191 Chapter 13 Lecture Notes Part 1
Chapter Thirteen: Exit/Harvest/Turnaround Table of Contents Brief Chapter Outline…………………………………………………………………………………….. 2 Chapter Outline and Lecture notes…………………………………………………………………..3 Key Terms………………………………………………………………………………………………….. 16 Suggested Text Responses………………………………………………………………………………17 Class Activities and Sample Assignments………………………………………………………..20 Discussion Questions for Online/Hybrid classes……………………………………………….21 Lecture Links……………………………………………………………………………………………… 24 Lecture Link 13.1: Valuing the Business…………………………………………………….24 […]
978-1259912191 Chapter 12 Solutions Manual Part 2
Chapter Twelve: Establishing Operations Bonus Internet Exercises Bonus Internet Exercise 12.1: Establish the Bank Relationship (LO 12-3) The authors discussed the important concepts related to the establishment of a professional banking relationship with a banker at a bank or financial […]
978-1259912191 Chapter 12 Solutions Manual Part 1
Chapter Twelve: Establishing Operations Review Questions – p. 241 1. Why is a critical path chart useful to potential investors? A critical path chart 2. Are all locations equal? No. A retail store that cannot be easily accessed, that doesn’t […]
978-1259912191 Chapter 12 Lecture Notes
Chapter Twelve: Establishing Operations Table of Contents Brief Chapter Outline…………………………………………………………………………………..2 Chapter Outline and Lecture notes………………………………………………………………..4 Key Terms……………………………………………………………………………………………….. 12 Suggested Text Responses……………………………………………………………………….. …13 Class Activities and Sample Assignments…………………………………………………….15 Discussion Questions for Online/Hybrid classes…………………………………………….17 Lecture Links…………………………………………………………………………………………… 20 Lecture Link 12.1: The Federal […]
978-1259912191 Chapter 11 Solutions Manual Part 2
Chapter Eleven: Marketing Lecture Links Lecture Link 11.1: Customer Relationship Management for the Entrepreneur (LO 11-4) The authors in the text discussed that sales management refers to the individuals who build and maintain relationships with customers, as well as to […]
978-1259912191 Chapter 11 Solutions Manual Part 1
Chapter Eleven: Marketing Key Terms Bootstrap marketing: Marketing efforts that require little capital. (LO 11-3) Contract sales force: Independent salespeople with a wide variety of experiences and contacts, provided by a company on a contract basis. (LO 11-4) Cost-plus pricing: […]
978-1259912191 Chapter 11 Lecture Notes
Chapter Eleven: Marketing Table of Contents Brief Chapter Outline…………………………………………………………………………………..2 Chapter Outline and Lecture notes………………………………………………………………..3 Key Terms……………………………………………………………………………………………….. 11 Suggested Text Responses…………………………………………………………………………..12 Class Activities and Sample Assignments…………………………………………………….15 Discussion Questions for Online/Hybrid classes…………………………………………….16 Lecture Links…………………………………………………………………………………………… 19 Lecture Link 11.1: Customer Relationship Management for […]
978-1259912191 Chapter 10 Solutions Manual Part 2
Chapter Ten: Human Resource Management Bonus Internet Exercises Bonus Internet Exercise 10.1: OSHA & the New Entrepreneur (LO 10-5) The Occupational Safety and Health Administration (OSHA) is the government agency that ensures employers prevent work-related injuries, illnesses, and deaths. OSHA […]
978-1259912191 Chapter 10 Solutions Manual Part 1
Chapter Ten: Human Resource Management Key Terms Bonus: Similar to profit sharing, a reward offered to the employees based on their performance. Typically, bonus systems are not as well defined as profit sharing; instead, the level of reward is left […]
978-1259912191 Chapter 10 Lecture Notes
Chapter Ten: Human Resource Management Table of Contents Brief Chapter Outline…………………………………………………………………………………..2 Chapter Outline and Lecture notes………………………………………………………………..3 Key Terms…………………………………………………………………………………………………. 9 Suggested Text Responses………………………………………………………………………….. 11 Class Activities and Sample Assignments…………………………………………………….14 Discussion Questions for Online/Hybrid classes…………………………………………….15 Lecture Links…………………………………………………………………………………………… 18 Lecture Link 10.1: The […]
978-1259912191 Chapter 9 Solutions Manual Part 2
Lecture Links Lecture Link 9.1: Commercial Law for the New Entrepreneur (LO 9-1) The authors in the text discussed that one important element to understand and operate a business is to gain a fundamental understanding of the basics of Commercial […]
978-1259912191 Chapter 9 Solutions Manual Part 1
Chapter Nine: Establishing the Legal Foundation Key Terms American’s with Disabilities Act (ADA) Specifies protections in business for those with disabilities. (LO 9-4) Board of Advisors: A group formed at the discretion of the founders (regardless of the legal form […]
978-1259912191 Chapter 9 Lecture Notes
Chapter Nine: Establishing the Legal Foundation Table of Contents Brief Chapter Outline…………………………………………………………………………………..2 Chapter Outline and Lecture notes………………………………………………………………..4 Key Terms……………………………………………………………………………………………….. 14 Suggested Text Responses …………………………………………………………………………16 Class Activities and Sample Assignments…………………………………………………….19 Discussion Questions for Online/Hybrid classes…………………………………………….21 Lecture Links…………………………………………………………………………………………… 25 Lecture Link 9.1: […]
978-1259912191 Chapter 8 Solutions Manual Part 2
Chapter Eight: Financial Analysis Critical Thinking Exercise 8.1 Evaluating Sensitivity Analysis – Notes The answers in this lesson might vary depending upon the student research. 1. Discuss the steps required to perform a sensitivity analysis can be performed on historical […]
978-1259912191 Chapter 8 Solutions Manual Part 1
Chapter Eight: Financial Analysis Key Terms Activity ratios: Ratios that measure the efficiency with which the entrepreneur is handling the resources of the business. (LO 8.4) Deviation analysis: An analysis of the differences between the predicted and the actual performance. […]
978-1259912191 Chapter 8 Lecture Notes Part 2
Chapter Eight: Financial Analysis D. Leverage ratios i Ratios that are used to examine the relative level of indebtedness of the entrepreneurial business ii. Three ratios evaluate the level of indebtedness of a business 1. Debt-to-Equity a. Ratio provides data […]
978-1259912191 Chapter 8 Lecture Notes Part 1
Chapter Eight: Financial Analysis Table of Contents Brief Chapter Outline…………………………………………………………………………………..2 Chapter Outline and Lecture notes………………………………………………………………..4 Key Terms……………………………………………………………………………………………….. 16 Suggested Text Responses…………………………………………………………………………..17 Class Activities and Sample Assignments…………………………………………………….20 Discussion Questions for Online/Hybrid classes…………………………………………….21 Lecture Links…………………………………………………………………………………………… 24 Lecture Link 8.1: Entrepreneurs Create Surveys […]
978-1259912191 Chapter 7 Solutions Manual Part 2
Chapter Seven: Financing and Accounting Lecture Links Lecture Link 7.1: Federal Accounting Standards Board (FASB) (LO 7-1, 7-2, 7-3) The Federal Accounting Standards Board (FASB) is the organization that establishes standards for financial accounting in the private sector (FASB: Financial […]
978-1259912191 Chapter 7 Solutions Manual Part 1
Chapter Seven: Financing and Accounting Key Terms Asset-based lending: A loan provided for the purchase of a necessary asset for the business. (LO 7-2) Asset lease: A form of lease tied to a particular asset used by a business to […]
978-1259912191 Chapter 7 Lecture Notes
Chapter Seven: Financing and Accounting Table of Contents Brief Chapter Outline…………………………………………………………………………………….. 2 Chapter Outline and Lecture notes…………………………………………………………………..3 Key Terms………………………………………………………………………………………………….. 12 Suggested Text Responses………………………………………………………………………………14 Review Questions……………………………………………………………………………………….15 Class Activities and Sample Assignments………………………………………………………..17 Discussion Questions for Online/Hybrid classes……………………………………………….18 Lecture Links……………………………………………………………………………………………… 21 Lecture Link […]
978-1259912191 Chapter 6 Solutions Manual Part 2
Chapter Six: Analyzing Cash Flow and Other Financial Information Bonus Internet Exercises Bonus Internet Exercise 6.1: Financial Resources and the New Entrepreneur (LO 6-1, 6-2, 6-3) In this chapter the authors focused on cash flow, budgets, and other financial tools […]
978-1259912191 Chapter 6 Solutions Manual Part 1
Chapter Six: Analyzing Cash Flow and Other Financial Information Key Terms Balance sheet: A summary of the assets and liabilities of the entrepreneurial business. (LO 6-3) Break-even analysis: Tool for the estimation of when a business’s income exceeds its expenses. […]