Archives: Quiz
Chapter 12 A crisis is a high-probability but low-impact
1. A crisis is a high-probability but low-impact event that threatens the viability of an organization and is characterized by ambiguity of cause, effect, and means of resolution, as well as by a belief that decisions must be made swiftly. […]
Marketing Chapter 18 Discuss the different levels at which competitors
Copyright © 2018 Pearson Education, Ltd. 68) Discuss the different levels at which competitors can be identified. Answer: At the narrowest level, a company can define its competitors as other companies offering similar products and services to the same customers […]
Economics Chapter 15 Which The Following Best Describes Your Likely
CHAPTER 15—DISTRIBUTIONS TO SHAREHOLDERS: DIVIDENDS AND SHARE REPURCHASES 1. The optimal distribution policy strikes that balance between current dividends and capital gains that maximizes the firm’s stock price. a. True b. False ANSWER: True POINTS: 1 DIFFICULTY: EASY REFERENCES: 15-1 […]
Chapter 11 Some of the major reasons why people resist change are the
103. Explain the importance of strategy evaluation in the strategic management model. ANSWER: Strategy evaluation involves three fundamental activities: (1) reviewing internal and external factors that are the bases for the current strategies; (2) measuring performance against stated objectives; and […]
Marketing Chapter 18 A competitor analysis requires the assessment of all
Copyright © 2018 Pearson Education, Ltd. Principles of Marketing, 17e, Global Edition (Kotler/Armstrong) Chapter 18 Creating Competitive Advantage 1) A competitor analysis requires the assessment of all of the following EXCEPT the competitors’ ________. A) objectives B) organizational hierarchy C) […]
Economics Chapter 14 How Much Higher Lower Will The Firms expected
CHAPTER 14—CAPITAL STRUCTURE AND LEVERAGE ANSWER: a RATIONALE: wd 55% Interest rate = rd 7.0% wc 45% New cost of equity = rs 11.0% Tax rate 40% Old cost of equity 10.0% WACCOLD = wd(1 − T)rd + wcrs = […]
Chapter 11 Some Strategic Leaders Believe Better Pioneer And
62. External factors in a firm’s strategic environment which have a potential negative impact are called ____. a. hindrances b. weaknesses c. alarms d. threats ANSWER: d POINTS: 1 DIFFICULTY: Easy REFERENCES: p. 405 LEARNING OBJECTIVES: MGMT.LUSS.16.11-04 – LO: 11–04 […]
Marketing Chapter 17 Which of the following terms refers to a 30-minute
Copyright © 2018 Pearson Education, Ltd. 113) Which of the following terms refers to a 30-minute television advertising program that markets a single product? A) social media B) digital catalog C) telemarketing D) blog E) infomercial Answer: E Skill: Concept […]
Economics Chapter 14 Since debt financing raises the firm’s financial risk
CHAPTER 14—CAPITAL STRUCTURE AND LEVERAGE KEYWORDS: Bloom’s: Comprehension OTHER: Multiple Choice: Conceptual 55. Which of the following statements is CORRECT? a. A firm can use retained earnings without paying a flotation cost. Therefore, while the cost of retained earnings is […]
Chapter 11 Strategic leadership is a leader’s ability to anticipate
1. Strategic leadership is a leader’s ability to anticipate, envision, maintain flexibility, think strategically, and work with others to initiate changes that will create a viable future for the organization. a. True b. False 2. Ultimately, strategic leadership is the […]
Marketing Chapter 17 Spam is unsolicited, unwanted commercial e-mail messages
Copyright © 2018 Pearson Education, Ltd. 64) Spam is unsolicited, unwanted commercial e-mail messages that clog up users’ e- mailboxes. Answer: TRUE AACSB: Information technology Skill: Concept Objective: LO 17.3: Explain how companies have responded to the Internet and the […]
Economics Chapter 14 A firm’s business risk is largely determined by the financial
CHAPTER 14—CAPITAL STRUCTURE AND LEVERAGE 1. A firm’s business risk is largely determined by the financial characteristics of its industry, especially by the amount of debt the average firm in the industry uses. a. True b. False ANSWER: False POINTS: […]
Chapter 10 Distinguish between symbolic and substantive leadership actions
105. Distinguish between symbolic and substantive leadership actions for shaping organizational culture. ANSWER: Leaders can initiate many different types of policies, programs, and practices to change, modify, or sustain an organization’s culture. Some of these actions are substantive, while others […]
Marketing Chapter 17 Amazon.com and GEICO approach customers via Web sites
Copyright © 2018 Pearson Education, Ltd. Principles of Marketing, 17e, Global Edition (Kotler/Armstrong) Chapter 17 Direct, Online, Social Media, and Mobile Marketing 1) Amazon.com and GEICO approach customers via Web sites or mobile apps. This is an example of ________ […]
Economics Chapter 13 Chrustuba Inc. is evaluating a new project that would cost
CHAPTER 13—REAL OPTIONS AND OTHER TOPICS IN CAPITAL BUDGETING Cengage Learning Testing, Powered by Cognero Page 16 Multiple Part: The following 2 problems must be kept together. The first problem can be used alone, but use the second problem ONLY […]
Chapter 10 The strongest sign that management is truly committed to creating
60. All of the following are substantive leadership actions for shaping culture EXCEPT: a. setting new HR criteria for recruiting, selecting, promoting and firing employees. b. aligning reward/incentive system with new performance measurements. c. being visible and serving as a […]
Marketing Chapter 16 Which of the following is true with regard to prospecting
Copyright © 2018 Pearson Education, Ltd. 114) Which of the following is true with regard to prospecting? A) Salespersons meet and greet the buyer. B) Salespersons learn as much as possible about the organization. C) Salespersons identify qualified potential customers. […]
Economics Chapter 13 Real options exist whenever managers have the opportunity,
CHAPTER 13—REAL OPTIONS AND OTHER TOPICS IN CAPITAL BUDGETING 1. Real options are valuable, and that value is correctly captured by a traditional NPV analysis. Therefore, there is no reason to consider real options separately from the NPV analysis. a. […]
Chapter 10 All The Following Are Symbolic Leadership
1. All organizations have a culture. a. True b. False 2. Organizational culture gives identity to an organization. a. True b. False ANSWER: True POINTS: 1 DIFFICULTY: Easy REFERENCES: p. 359 LEARNING OBJECTIVES: MGMT.LUSS.16.10-01 – LO: 10–01 NATIONAL STANDARDS: United […]
Marketing Chapter 16 Several compensation plans are available to reward
Copyright © 2018 Pearson Education, Ltd. 61) Several compensation plans are available to reward and motivate Reliable Tool’s salespeople. Since generating new leads and new business can be a goal for the sales force, which compensation plan approach is MOST […]
Economics Chapter 12 Wilson Co. is considering two mutually exclusive projects
CHAPTER 12—CASH FLOW ESTIMATION AND RISK ANALYSIS Cengage Learning Testing, Powered by Cognero Page 33 71. Mulroney Corp. is considering two mutually exclusive projects. Both require an initial investment of $10,000 at t = 0. Project X has an expected […]
Chapter 9 Explain the basis of stewardship and servant leadership
strategies for institutionalizing change are outlined in the text. 105. Explain the basis of stewardship and servant leadership. ANSWER: Both leadership types are based on placing others ahead of oneself. Servant leadership and stewardship have their roots in ethics, virtues, […]
Marketing Chapter 16 Which of the following is true with regard to personal
Copyright © 2018 Pearson Education, Ltd. Principles of Marketing, 17e, Global Edition (Kotler/Armstrong) Chapter 16 Personal Selling and Sales Promotion 1) Which of the following is true with regard to personal selling? A) Personal selling entails personal presentations by a […]
Economics Chapter 12 Changes Net Operating Working Capital Refer Changes
CHAPTER 12—CASH FLOW ESTIMATION AND RISK ANALYSIS LEARNING OBJECTIVES: FOFM.BRIG.16.12.01 – Conceptual Issues in Cash Flow Estimation NATIONAL STANDARDS: United States – BUSPROG.FOFM.BRIG.16.03 – Analytic skills STATE STANDARDS: United States – OH – DISC.FOFM.BRIG.16.01 – Stocks and bonds United States […]
Chapter 9 Which of the following is NOT one of the behavior attributes
61. Which of the following is NOT one of the behavior attributes that distinguish charismatic from noncharismatic leaders? a. Ability to inspire and build confidence. b. Oratorical ability. c. Ability to visualize a course of action. d. Ability to motivate […]
Marketing Chapter 15 Describe the three characteristics that advertising appeals
Copyright © 2018 Pearson Education, Ltd. 120) Describe the three characteristics that advertising appeals should have? Answer: Advertising appeals should be meaningful, believable, and distinctive. Meaningful appeals point out benefits that make the product more desirable or interesting to consumers. […]
Economics Chapter 12 Because of improvements in forecasting techniques
CHAPTER 12—CASH FLOW ESTIMATION AND RISK ANALYSIS 1. Because of improvements in forecasting techniques, estimating the cash flows associated with a project has become the easiest step in the capital budgeting process. a. True b. False ANSWER: False POINTS: 1 […]
Chapter 9 Max Weber used the term “charisma” to explain a form
1. Max Weber used the term “charisma” to explain a form of influence based on traditional or legal−rational authority systems. a. True b. False 2. Charisma is something found solely in the leader as a psychological phenomenon. a. True b. […]
Marketing Chapter 15 An illustration, a headline, and a copy are the three
Copyright © 2018 Pearson Education, Ltd. 62) An illustration, a headline, and a copy are the three ________ elements of an advertisement. A) tone B) mood C) format D) reach E) frequency Answer: C AACSB: Written and oral communication Skill: […]
Chapter 8 The Tools For making This Happen Include Changing
136. Think of a past or present job. Based on your knowledge of the distinction between a group and a team, would you say you were part of a team or a group? Explain. ANSWER: Students’ answers will vary. POINTS: […]
Marketing Chapter 15 Any paid form of nonpersonal presentation and promotion
Copyright © 2018 Pearson Education, Ltd. Principles of Marketing, 17e, Global Edition (Kotler/Armstrong) Chapter 15 Advertising and Public Relations 1) Any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor is called ________. […]
Economics Chapter 11 Mansi Inc Considering Project That Has
CHAPTER 11—THE BASICS OF CAPITAL BUDGETING Which of the following statements is CORRECT? a. More of Project A’s cash flows occur in the later years. b. More of Project B’s cash flows occur in the later years. c. We must […]
Chapter 8 Creativity is usually thought of as a characteristic of individuals
111. Creativity is usually thought of as a characteristic of individuals, but are some teams more creative than individuals? ANSWER: Yes. Teams with managers who employ strategies such as providing adequate and quality resources, appropriate recognition and rewards, flexibility and […]
Marketing Chapter 14 Describe the six buyer-readiness stages along
Copyright © 2018 Pearson Education, Ltd. 118) Describe the six buyer-readiness stages along with the marketing strategies used at each stage. Answer: The six buyer-readiness stages are awareness, knowledge, liking, preference, conviction, and purchase. A marketer might use teaser ads […]
Economics Chapter 11 The IRR method is based on the assumption that projects’
CHAPTER 11—THE BASICS OF CAPITAL BUDGETING 1. A firm should never accept a project if its acceptance would lead to an increase in the firm’s cost of capital (its WACC). a. True b. False ANSWER: False POINTS: 1 DIFFICULTY: EASY […]
Chapter 8 Research on the size of teams has shown that
60. All of the following occur with groupthink EXCEPT: a. dissenting views are suppressed in favor of consensus. b. the group often becomes more concerned with striving for unanimity than with objectively appraising different courses of action. c. the group […]
Marketing Chapter 14 In which step of the communication process does
Copyright © 2018 Pearson Education, Ltd. 66) Marketing communicators must be good at ________ messages that take into account how the target audience ________ them. A) delivering; encodes B) sending; encodes C) encoding; decodes D) retrieving; perceives E) decoding; receives […]
Economics Chapter 10 Sapp Trucking’s balance sheet shows a total of noncallable
CHAPTER 10—THE COST OF CAPITAL KEYWORDS: Bloom’s: Analysis OTHER: Multiple Choice: Problem 77. Trahan Lumber Company hired you to help estimate its cost of capital. You obtained the following data: D1 = $1.25; P0 = $27.50; g = 5.00% (constant); […]
Chapter 8 Current estimates are that over 80 percent of all
1. Current estimates are that over 80 percent of all organizations use some form of teams. a. True b. False 2. All groups are teams, but not all teams are groups. a. True b. False ANSWER: False RATIONALE: All teams […]
Marketing Chapter 14 A company’s total marketing communications mix consists
Copyright © 2018 Pearson Education, Ltd. Principles of Marketing, 17e, Global Edition (Kotler/Armstrong) Chapter 14 Engaging Consumers and Communicating Customer Value: Integrated Marketing Communications Strategy 1) A company’s total marketing communications mix consists of a specific blend of advertising, sales […]
Chapter 7 Explain Answer Yes Most Scholars And Practitioners
103. We started a new project today but I did not understand what I was supposed to be doing or expected to do. So I went to talk to my boss about what to do. This statement best identifies which […]
Marketing Chapter 13 The online and mobile equivalent of a pop-up store
Copyright © 2018 Pearson Education, Ltd. 117) The online and mobile equivalent of a pop-up store is ________. A) door buster deals B) Black Friday specials C) high-low pricing D) flash sales sites E) everyday low pricing Answer: D AACSB: […]
Economics Chapter 10 The cost of perpetual preferred stock is found as the
CHAPTER 10—THE COST OF CAPITAL 1. “Capital” is sometimes defined as funds supplied to a firm by investors. a. True b. False ANSWER: True POINTS: 1 DIFFICULTY: EASY REFERENCES: 10-1 An Overview of the Weighted Average Cost of Capital (WACC) […]
Chapter 7 Keywords Blooms Knowledge 83 Which The Following
58. ____ is a follower’s effort to project a favorable image to gain an immediate benefit or improve a long-term relationship with the leader. a. Ingratiation b. Impressions management c. Self-promotion d. Politicking ANSWER: b POINTS: 1 DIFFICULTY: Easy REFERENCES: […]
Marketing Chapter 13 What are the different types of off-price retailers
Copyright © 2018 Pearson Education, Ltd. 67) What are the different types of off-price retailers? Answer: The three main types of off-price retailers are independents, factory outlets, and warehouse clubs. Independent off-price retailers either are independently owned and run or […]
Appendix N 1 Last Years Ebit Was 60000 Based Degree
WEB APPENDIX 14A—DEGREE OF LEVERAGE 1. A company currently sells 75,000 units annually. At this sales level, its EBIT is $4 million, and its degree of total leverage is 2.0. The firm’s debt consists of $15 million in bonds with […]
Chapter 7 State Standards United States Disc Leadership Principles
True / False 1. Dyadic refers to the individualized relationship between a leader and each follower in a work unit. a. True b. False 2. Central to LMX theory is the assumption the leaders or superiors have unlimited amount of […]
Marketing Chapter 13 Retailers are classified on characteristics including
Copyright © 2018 Pearson Education, Ltd. Principles of Marketing, 17e, Global Edition (Kotler/Armstrong) Chapter 13 Retailing and Wholesaling 1) ________ includes all the activities involved in selling products or services directly to final consumers for their personal, nonbusiness use. A) […]
Appendix N Which of the following methods involves calculating an average
WEB APPENDIX 12D—TECHNIQUES FOR MEASURING BETA RISK 1. Which of the following methods involves calculating an average beta for comparable firms and using that beta to determine a project’s beta? a. Risk premium method b. Pure play method c. Accounting […]
Chapter 6 Answer Best Answer Variables Yes Time S3ps4e
143. How would you assess managers at giving feedback? Specifically, what should managers do to improve? 144. Is 360-degree multirater feedback really better than a boss-based assessment? As a manager, would you elect to use 360? ANSWER: Students’ answers will […]