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1. When Kanye West is in a studio recording a CD, he is engaged in the process of: 2. The television program Survivor is an example of a: A. source B. encoder C. message D. channel E. receiver Dominick – […]

1. Probably the first practical motion camera and viewer, the _______, was developed in the Edison Labs. 2. The MPPC controlled film exhibitors by: A. taking over their segment of the industry B. charging a tax for using MMPC-patented equipment […]

1. The structure of early television was similar to that of: 2. VHF (very high frequency) TV stations: A. have higher numbers than UHF stations B. include channels 23 and 50 C. have signals that travel further than do UHF […]

1. MSO stands for: 2. Which of the following is possible with DBS? A. increased competition for cable B. sending signals from satellites directly to homes C. audiences can bypass the cable system altogether D. all of these E. none […]

1. If a scheduled story about a boating accident on Monday gets pulled from Tuesday’s paper to make space for something else, that story might not run in Wednesday’s paper because of the _______ news value. 2. A TV news […]

1. Public relations is best considered a __________ function. 2. Public relations is the same as: A. promotion B. press agentry C. advertising D. all of these E. none of these Dominick – Chapter 14 #2 3. The public relations […]

1. Advertising serves a(n) _________ function in society. 2. An advertisement encouraging families to “take the kids bowling more often” (without saying exactly where to go bowling) is an example of ______________ advertising. A. primary demand B. selective demand C. […]

1. In prior restraint cases, the courts tend to support the rights of: 2. Shield laws, designed to uphold reporters’ rights: A. vary from state to state B. have been enacted in all 50 states C. provide consistent protection against […]

1. Moderation is the key to moral virtue, according to the: 2. What ethical principle guides reporters who decide NOT to use a hidden camera-even though the story is of vital importance to national security-because using hidden cameras is deceitful? […]

1. Which medium may play the greatest role in socialization? 2. Children are likely to be most influenced by TV when: A. the content reflects stereotypes B. they are heavy viewers C. they have limited interaction with other socializing agents […]

1. The __________ approach presumes that the best way to understand the media is to investigate how the media are used. 2. Media analyses can occur at which level? A. macroanalytic B. syntagmatic C. phenomenological D. paradigmatic E. all of […]

1. A society depending upon the spoken word is called a(n) _______ culture. 2. Which of the following is probably NOT a social impact of the development of writing? A. increased societal division B. greater equality across the society as […]

1. The Internet system most resembles: 2. What we consider today’s Internet is due to the efforts of the Department of Defense and _____________. A. TCPIP, Inc. B. the National Science Foundation C. ARPANET D. Microsoft E. NASA Dominick – […]

1. Which of the following is NOT a general feature of newspapers in early America? 2. The statement, “Congress shall make no law  abridging the freedom of speech, or of the press …” comes from: A. the Sedition Act […]

1. The first magazines printed in America were designed as: 2. The movement to uncover wrongdoing and advocate reform of corrupt or harmful practices was called: A. advocacy journalism B. the Reform movement C. crusading D. muckraking E. the expository […]

1. Until about the 12th century, most books in Europe were produced by: 2. In the early days of book publishing, publishers functioned as: A. mechanics B. printers C. politicians D. teachers E. paste-up artists Dominick – Chapter 07 #2 […]

1. ________ built a wireless communication device that could send Morse code and started a wireless telegraphy company. 2. The first network was A. ABC (American Broadcasting Company) B. CBS (Columbia Broadcasting System) C. RCA (Radio Corporation of America) D. […]

1. The gramophone recorded onto a disk; its predecessor (the graphophone) recorded onto a: 2. At the dawn of the 1900s, visitors to penny arcades and amusement parks could pay five cents and listen to a brief recording through a […]