Archives: Quiz
Marketing Chapter 10 Apple Computer Inc Recently Dropped The
Chapter 10—Product Decisions TRUE/FALSE 1. Sebastian got a haircut this afternoon. His haircut cannot be called a product, however, because it is a service, not a tangible good. 2. An elementary school teacher purchased a ream of art paper, a […]
Management Chapter 12 you should think about employees as people
Chapter 12 Motivating Employees: Achieving Superior Performance in the Workplace Answer Key True / False Questions 1. TRUE In managing for motivation, managers need to be thinking about employees not as human capital or capital assets, but as people who […]
Management Module D Conditional Formatting Only Works For Textual
74. If you wanted to see a list of every student who scored greater than 85 percent on a test, you would use the Custom AutoFilter function. AACSB: Technology Blooms: Apply Learning Objective: D-02 Compare and contrast the Filter function […]
Marketing Chapter 9 This Form Close ended Question Designed Measure The
122. What is the moderator’s role in online focus groups? a. To limit discussion to closed-ended questions b. To provide freestyle screen dialogue including text, instructions, and probes c. To make sure costs remain relatively low d. To act as […]
Management Chapter 11 Misperception Often Operating Among Investors Even
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. Accessibility: Keyboard Navigation Blooms: Remember Difficulty: 1 Easy Learning Objective: 11-05 What trends in workplace diversity should managers be aware […]
Management Module D Excel Function That Works Backward
45. A list containing customer and customer purchase information has the following columns: customer name, location (of the customer, i.e., North, South, East, and West), customer income, customer age, and mode of payment during last purchase (cash or card). A […]
Marketing Chapter 9 An Software System Specifically Designed
a. exit interviews b. executive interviews c. mail surveys d. mall intercept interviews e. in-home interviews 57. You must conduct research to find out a great deal of information about the motives and desires of potential customers for a home […]
Management Chapter 11 Under Which The Following Circumstances Would
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. 113. A. group behavior B. fundamental attribution C. cognitive dissonance D. causal attribution E. a self-serving bias In 1957, social […]
Management Module D Sociologist Wants Know What Percent Towns
24. A sociologist wants to know what percent of a town’s population earns between $50,000 and $100,000 annually. He obtains an Excel sheet with income information for the town’s population from the U.S Census Bureau. If he uses the Custom […]
Marketing Chapter 9 a marketing manager suggests the company use
Chapter 9—Decision Support Systems and Marketing Research TRUE/FALSE 1. A marketing decision support system (DSS) is an interactive, flexible computerized information system that bypasses information-processing specialists and gives managers access to useful information from their own desks. 2. A true […]
Management Chapter 11 Workplace Stress Diminishes All The Following
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. 65. FALSE Traditionally, women have earned roughly the same pay as men only in jobs paying $25,000 to $30,000 a […]
Management Module D The Team Size Column Has the Following Entries
Module D Decision Analysis with Spreadsheet Software Answer Key Multiple Choice Questions 1. What is the intersection of a row and column in a spreadsheet called? A. Group B. Block C. Cell D. Object A cell is the intersection of […]
Marketing Chapter 8 A selected segment must be large enough to warrant
2. What is a market segment? Define market segmentation and discuss why market segmentation is important to the well-being of most companies. ANS: A market segment is a subgroup of people or organizations sharing one or more characteristics that cause […]
Management Chapter 11 Values are abstract ideals—global beliefs
Chapter 11 Managing Individual Differences and Behavior: Supervising People as People Answer Key True / False Questions 1. TRUE Values are abstract ideals—global beliefs and feelings—that are directed toward all objects, people, events, or activities. AACSB: Analytical Thinking Accessibility: Keyboard […]
Management Module C A dotted line connecting entity classes is used to
78. A library provides its members with a unique member ID and uses that ID for identification. This unique ID used instead of a member’s name is an example of ____. AACSB: Reflective Thinking Blooms: Apply Learning Objective: C-03 Define […]
Marketing Chapter 8 Although most buyers of Honda cars are in the
b. The fact consumers do not want to be treated like the masses c. Data mining capabilities d. The use of reward systems to increase brand loyalty e. The growing market for luxury products 127. One negative associated with the […]
Management Chapter 10 Describe Least Three Super trends That Are Occurring
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. 131. These are some supertrends shaping the future of business: 1. The marketplace is becoming more segmented and is moving […]
Management Module C Your implementation of technology should
51. Defining relationships among entity classes is the second step in designing and building a relational database. AACSB: Technology Blooms: Remember Learning Objective: C-04 Given a small operating environment; build an entity-relationship (E-R) diagram. Level of Difficulty: 1 Easy Topic: […]
Marketing Chapter 8 NASCAR racing fans are some of the most diverse
55. _____ segmentation is based on personality, motives, and lifestyle. a. Psychographic b. Demographic c. Benefit d. Family life cycle e. Character ANS: A The is the basis of psychographic segmentation. PTS: 1 REF: 281 OBJ: 08-4 TOP: AACSB Reflective […]
Management Chapter 10 Kotter Proposed Which The Following For
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. 107. A. stabilizing B. continuous improvement C. unfreezing D. changing E. refreezing In the changing stage, employees need to be […]
Marketing Chapter 8 Which The Following Businesses Would Most
Chapter 8—Segmenting and Targeting Markets TRUE/FALSE 1. Fisher-Price developed a line of toys for infants in China. Babies make up the market for these products. 2. Fisher-Price is identifying Asian markets that are interested in their line of talking toys. […]
Management Module C Which Symbol Would You Use
24. Which symbol would you use in an E-R diagram to show that a student can enroll in more than one course? AACSB: Reflective Thinking AACSB: Technology Blooms: Apply Learning Objective: C-04 Given a small operating environment; build an entity-relationship […]
Management Chapter 10 Which The Following Effective Way Deal
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. Blooms: Understand Difficulty: 2 Medium Learning Objective: 10-04 What do I need to know to encourage innovation? Topic: Innovation 64. […]
Marketing Chapter 7 When Etruscan sells railing to contractors to use
b. business products c. supplies d. consumer and business products e. major equipment 126. Refer to Etruscan Railing Company. When Etruscan sells railing to contractors to use in building loading docks in accordance with federal government regulations, it is selling […]
Management Module C Define relationships among entity classes
Module C Designing Databases and Entity-Relationship Diagramming Answer Key Multiple Choice Questions 1. Relational databases are similar to spreadsheets in that: A. you maintain information in two-dimensional files. B. you maintain information in three-dimensional files. C. you compress information in […]
Management Chapter 10 What Are Three Types Change And How
Chapter 10 Organizational Change and Innovation: Lifelong Challenges for the Exceptional Manager Answer Key True / False Questions 1. FALSE Forces for change may consist of forces outside the organization, which include demographic characteristics, technological advancements, shareholder, customer and market […]
Marketing Chapter 7 Electric cars will increase the demand for electricity
58. Electric cars will increase the demand for electricity, which will then dramatically increase demand for the equipment needed to provide consumers with the electricity. This dramatic increase is due to the: a. demand fluctuator principle b. joint demand principle […]
Management Module B Web page is a specific portion of a Web site
94. FALSE A cable modem is a device that uses your TV cable to deliver an Internet connection. A cable modem is a device that connects your computer to your phone line so that you can access another computer or […]
Management Chapter 9 Being Dismissed For Cause Means That
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. 137. Being dismissed “for cause” means that __________. A. an employee has the right to get the position back in […]
Marketing Chapter 7 Shimano sells the fishing and golfing equipment
Chapter 7—Business Marketing TRUE/FALSE 1. Shimano sells the fishing and golfing equipment it manufactures to sporting goods stores, which in turn sell the equipment to anglers and golfers. Shimano is engaged in business marketing. 2. For a product to be […]
Management Module B You Are Using Modem That Does
62. If you are using a modem that does not support the use of your telephone line parallely for voice communications, you are using a ____. AACSB: Communication AACSB: Technology Blooms: Understand Learning Objective: B-07 Describe the communications software and […]
Management Chapter 9 what is being taught are facts or skills
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. 107. The Myers-Briggs Type Indicator is considered a(n) ______ test. A. personality B. reliability C. performance D. ability E. character […]
Marketing Chapter 6 Christian understands that a Black Diamond brand
123. Which of the following is an organized pattern of knowledge that an individual holds as true about his or her world? a. Belief b. Value c. Affect d. Attitude e. Descriptor 124. Christian understands that a Black Diamond brand […]
Management Module B Olympus Company That Provides Internet Access
41. Olympus is a company that provides Internet access to individuals, organizations, and businesses. Olympus is a(n) ____. AACSB: Analytic AACSB: Technology Blooms: Apply Learning Objective: B-05 Describe the various technologies that make up the Internet. Level of Difficulty: 2 […]
Management Chapter 9 Which The Following Not One The
9-49 66. FALSE The closed shop, in which an employer may hire only workers for a job who are already in the union, is illegal today. The “closed shop,” in which an employer may hire for a job only workers […]
Marketing Chapter 6 An enduring belief that a specific mode of conduct
See Exhibit 6.4 60. An enduring belief that a specific mode of conduct is personally or socially preferable to an alternative mode of conduct is called a(n): a. lifestyle b. self-concept c. attitude d. value e. perception ANS: D This […]
Management Module B Allow You Have Multiple Web
21. _____ allow you to have multiple Web sites open at the same time. AACSB: Technology Blooms: Remember Learning Objective: B-03 Identify the major components and features of Web browser software. Level of Difficulty: 1 Easy Topic: World Wide Web […]
Management Chapter 9 How Can Reduce Mistakes Hiring And Find
Chapter 09 Human Resource Management: Getting the Right People for Managerial Success Answer Key True / False Questions 1. TRUE Studies show that companies have higher levels of employee satisfaction, financial performance, and service performance when the company has high-quality […]
Marketing Chapter 6 If consumer behavior is not well understood
Chapter 6—Consumer Decision Making TRUE/FALSE 1. If consumer behavior is not well understood, a marketer will have difficulty creating an appropriate marketing mix. 2. A stimulus is a unit of input from either an external or internal source that can […]
Management Module B Web Links Are Important The web Analytic Technology blooms
Module B The World Wide Web and the Internet Answer Key Multiple Choice Questions 1. Which of the following provides you with a multimedia-based collection of information, services, and Web sites? A. Ftp server B. Wiki C. Internet D. World […]
Management Chapter 8 Astrid Customer Service Representative Was Asked
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. 96. A. line managers; temporary personnel B. line managers; personnel in training C. staff personnel; vital personnel D. line managers; […]
Marketing Chapter 5 The pricing component of the global marketing
102. The pricing component of the global marketing mix is: a. the same in domestic and foreign markets b. fairly simplistic due to the strength of the U.S. dollar abroad c. the easiest element to implement successfully d. complicated by […]
Management Module A Microsoft Excel Example Which Helps
92. The CPU and RAM make up the real brains of a computer. AACSB: Technology Blooms: Remember Learning Objective: A-05 Define the purpose of each of the six major categories of hardware. Level of Difficulty: 1 Easy Topic: Hardware: Your […]
Management Chapter 8 According The Competing Values Framework Clan
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. 59. According to the competing values framework, clan, adhocracy, market, and hierarchy are ____. A. organizational values B. industry cultural […]
Marketing Chapter 5 Which of the following is the latest round of World Trade
54. Which of the following is the latest round of World Trade Organization (WTO)? a. Mercosur covenant b. CAFTA Alliance c. Doha Round d. Uruguay Round e. WTO Round ANS: C The Doha Round began in Doha, Qatar, in 2001. […]
Management Module A Expansion Card That You Insert
61. An expansion card is a _____ that you insert into the expansion slot on the motherboard and to which you connect a peripheral device. AACSB: Technology Blooms: Remember Learning Objective: A-05 Define the purpose of each of the six […]
Management Chapter 8 Why is it important for managers to align a company’s
Chapter 08 Organizational Culture, Structure, and Design: Building Blocks of the Organization Answer Key True / False Questions 1. FALSE Oakland, California, productivity expert Odette Pollar proposed that “To do more in a day, you must do less—not do everything […]
Marketing Chapter 5 Having a global vision means management recognizes
Chapter 5—Developing a Global Vision TRUE/FALSE 1. Having a global vision means management recognizes and reacts to international marketing opportunities, uses effective global marketing strategies, and is aware of threats from foreign competitors in all markets. 2. Global trade has […]
Management Module A Bionext Genomics Research Facility Uses Scanners
41. BioNext, a genomics research facility, uses scanners that are used to scan some human physical attributes like fingerprints or irises for security purposes. BioNext is using ____. AACSB: Technology Blooms: Apply Learning Objective: A-05 Define the purpose of each […]
Management Chapter 7 Readily Available Information May Not Present
Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education. 97. Readily available information may not present a complete picture of a situation due to ____. A. availability bias B. […]