Making formal statements, holding rites and rituals, utilizing employee training and coaching,
demonstrating how a leader reacts to a crises, being a role model, and giving rewards,
promotions, and bonuses are some of the teaching methods that organizations can utilize to
____.
Della, the new CEO of Sky Advertising, has been with the firm for over 25 years. She was
picked by the board to turn the 85-year-old agency around and to do so, Della wants to bring
back some old ideas that previously worked at Sky. She plans on having managers and
veteran employees instruct each other about the organization’s chosen values, beliefs, and
expectations through holding some of the old rites and rituals, retelling stories about company
legends, bringing back training and coaching, and once again having quarterly reward
ceremonies. The things Della wants to do are an example of ____.