Nonverbal Communication
Nonverbal communication—communication without words—is any meaning
conveyed through body language, through the way the voice is used, and through the
way people position themselves in relation to others. How you say something is
frequently just as important as what you say. Your tone of voice, facial expression,
gestures, or haste may determine how listeners interpret your words and may even
overshadow them. People with strong human relations skills are usually good at
reading others’ body language and in using nonverbal communication. In a well-
known study, Dr. Albert Mehrabian, an expert in nonverbal communication, found that
nonverbal communication accounts for at least 93 percent of the impact of our
communication and words account for only 7 percent.15 Discuss Figure 4.6, Nonverbal
Communication, and the suggestions for making nonverbal communication work for
you.
Professional Presentation Skills
Growing in importance, this is the ability to make effective professional presentations
to individuals or to groups, whether for sales or for information sharing. Making an
effective presentation requires your best speaking, listening, and nonverbal skills.
You’ll even need sharp writing and technology skills to organize your presentation and
create effective PowerPoint shows or visual aids. Discuss the suggestions for making
presentations that accomplish your goals.
Answers to Ask Yourself
1. Student answers will vary but should demonstrate self-reflection and understanding of
2. Individual student situations will vary but should demonstrate an understanding
3. Responses should demonstrate an understanding of suggestions in the chapter for
4. Responses should demonstrate an understanding of suggestions in the chapter for
4.4 Technology and Worker Communication
Technology is changing how we communicate in our work. Wireless and integrated
technologies allow sending images, text, and sound from virtually anywhere. Voice mail,
e-mail, faxes, text messaging via cell phone and BlackBerry, instant messaging, web
conferencing, and other technologies permit us to communicate more quickly, frequently,
and efficiently. Phones are smarter and more useful, the Internet pervasive, touch
interfaces more sophisticated, and hardware more powerful and less expensive. Even
newspapers provide multimedia search options. Discuss the technologies and uses
covered in the chapter and any other new ones of which the class may be aware.
4 Human Relations—Instructor’s Resource CD