oSome developmental psychologists and organization theorists maintain that individual
behaviors are driven by the desire to fulfill fundamental human needs.
oRespecting others requires that managers recognize and address fundamental human
needs at the workplace.
oDevelopmental psychologist Abraham Maslow differentiated five categories of needs
every individual has: physiological, safety, social, self-esteem, and self-actualization.
oMaslow maintained that these five needs exist in the form of a hierarchy where
individuals first seek to fulfill lower level needs, beginning with physiological needs, and
then incrementally progress up the hierarchy, culminating in fulfilling self-actualization
needs.
oReview Exhibit 10.1 “Maslow’s Hierarchy of Needs,” which show how these needs can
be addressed at the workplace.
oLevel 1: Physiological Needs: Oxygen, food, water, sleep
Work Implication: lunch breaks, rest breaks, living wage
oLevel 2: Safety Needs: Personal security, financial security, order, stability, health,
well-being
Work Implication: Safe working conditions, job security,
retirement benefits
oLevel 3: Social Needs: Love, belonging, friendships, intimacy, acceptance
Work Implication: Camaraderie, workplace relationships, teams
oLevel 4: Esteem Needs: Self-esteem, status, recognition, reputation, respected by
others
Work Implication: Recognition for personal achievements
oLevel 5: Self Actualization Needs: Personal development and fulfillment,
authentic, creative, autonomous, truth, justice, wisdom, meaningful life
Work Implication: Challenging and meaningful work
DISCUSSION ACTIVITY
Have students independently distribute 100 points based on how important each of the 5 needs in
Maslow’s hierarchy is to their lives and their parents. Which of the 5 needs received the most
number of points? Which the fewest number of points? Why? Do they have the same needs as
their parents? Discuss in small group.
Next, have students independently distribute 100 points for their current or previous job, their
parents’ jobs, or one of the “best places to work” that appear at end of every chapter, using
Maslow’s hierarchy of needs. Which of the 5 needs received the most number of points? Which
the fewest number of points? Why? Discuss in small group.
oThe work of David McClelland complements Maslow’s hierarchy of needs.
oMcClelland emphasizes three human needs: a need for affiliation, a need for
achievement, and a need for power or authority.