(See Dell’s Note 14 – Segment Information)
1. Large Enterprise; Public; Small and Medium Business; and Consumer.
2. The Large Enterprise segment reports $1,854 million of operating income and the Large Enterprise segment
3. Dell’s Operating Income and Total Assets by Segment
($ millions)
Operating
Income 2012
Total Assets 2012 : Total
Assets 2011
Segment Return on
Assets
Large Enterprise $ 1,854 $3,108 : $2,934 61.4%
4. The six product groups reported by Dell include: Desktop PCs, Mobility, Software and peripherals, Servers
and networking, Enhanced services, and Storage.
($ millions) 2012 Fiscal Year
Mobility $19,104 30.8%
Desktop PCs 14,144 22.8
Dell earned more—in both dollars and returns—from its Mobility group; its Desktop PCs was second in both
categories.
Title: Teamwork in Action
For check figures in the implementation of this activity see the solution to Problem 7-3A or 7-3B.
Title: Entrepreneurial Decision
1. The following special journals are likely to be used:
Sales journal to record credit sales
Cash receipts journal to record all cash receipts
Purchases journal to record credit purchases
Cash disbursements journal to record all cash payments
General journal to record all transactions not in special journals
The company also is likely to use the following subsidiary ledgers:
Accounts receivable subsidiary ledger to track amounts owed by individual customers
Accounts payable ledger to track amounts owed to individual vendors
Inventory ledger to keep track of all different inventory items (including inventory ready to sell, inventory in the
process of being completed, and materials to be used in the production of inventory)