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Bonus B - Using Technology to Manage Information
e-mail regularly.
2. As more and more PERSONAL INFORMATION
is stored in computers, people are able to ac-
cess those data legally and illegally, creating a
privacy nightmare.
b. Websites often send COOKIES to your
computer that stay on your hard drive.
c. COOKIES are pieces of information, such as
Bonus B - Using Technology to Manage Information
B-42
PPT B-45
Privacy Issues in Technology
(See complete PowerPoint slide notes on page B.63)
critical thinking
exercise B-1
SPAM STATISTICS
A growing problem with electronic communication is
spam, unwanted e-mail messages. (See complete exercise on
page B.72 of this manual.)
Bonus B - Using Technology to Manage Information
h. His PLATFORM FOR PRIVACY PREFER-
ENCES (P3) lets you decide how much in-
formation about yourself you are willing to
give away.
D. STABILITY ISSUES
with computers to some degree.
Bonus B - Using Technology to Manage Information
B-44
critical thinking
exercise B-2
EDUCATION ONLINE
Can’t afford to go to MIT? Try the free website. (See com-
plete exercise on page B.73 of this manual.)
Bonus B - Using Technology to Manage Information
B-45
VIII. SUMMARY
Bonus B - Using Technology to Manage Information
B-46
PowerPoint slide notes
PPT B-1
Chapter Title
PPT B-2
Learning Goals
PPT B-3
Learning Goals
Bonus B - Using Technology to Manage Information
B-47
PPT B-4
Chris Hughes
PPT B-5
Name That Company
Company: 4food
PPT B-6
Technology in the 1970s
Bonus B - Using Technology to Manage Information
B-48
PPT B-7
Technology in the 1980s
PPT B-8
Technology in the Early 2000s
Companies such as SAS, Oracle, and IBM are leaders
in business intelligence software.
PPT B-9
Further Evolution
1. This slide shows what some believe will happen
to BI in the future.
2. The introduction of tablets and more advanced
smartphones will change business intelligence.
3. A longer analysis is available at information
week.com/1289/bi.
4. Ask the students, How will platforms like Face-
book change collaboration efforts?
Bonus B - Using Technology to Manage Information
Bonus B - Using Technology to Manage Information
B-50
PPT B-12
Progress Assessment
1. The role of information technology changed
from backroom activities that simply processed
data in the 1970s, to the center of the business in
the 1980s. In the 1980s, technology was just an
addition to the existing way of doing business
(applying new technology on old methods).
Things started to change when businesses ap-
plied new technology to new methods (infor-
mation technology). By the early 2000s, tech-
nology become more sophisticated and became
known as business intelligence (or analytics). BI
includes activities such as data mining, online
analytical process, querying, and reporting.
(continued
PPT B-12
Progress Assessment
(continued)
2. Information technology has broken the time bar-
riers of business, allowing businesses to provide
goods and services to customers anytime, any-
where. Figure B.2 outlines how technology has
changed organizations, operations, staffing, new
products, customer relations, and new markets.
PPT B-13
Key Types of Business
Information Available
Bonus B - Using Technology to Manage Information
B-51
PPT B-14
Four Characteristics That Make
Information Useful
PPT B-15
Top Sites to Keep You Connected
1. This slide lists the top sites for keeping connected
to your vendors and customers.
2. Ask the students, Which of these brands are you
familiar with? Which of the brands on the slide do
you use? Why? What makes some brands more
popular than others?
PPT B-16
Effectively Using Your Electronic Files
Bonus B - Using Technology to Manage Information
PPT B-17
How Do You Organize Data Glut?
If people can suffer from information overload, so can
organizations. Data mining can help manage data.
PPT B-18
Progress Assessment
1. Today there are five types of information availa-
ble to businesses: (1) business process infor-
mation, (2) physical-world observations, (3) bio-
logical data, (4) public data, and (5) data that in-
dicate personal preferences.
2. The four characteristics of information that make
it useful are quality, completeness, timeliness,
and relevance.
3. Data mining seeks hidden patterns and relation-
ships among data in a data warehouse. Compa-
nies use this information in an effort to provide
better service to customers and gain a competi-
tive advantage over rivals.
Bonus B - Using Technology to Manage Information
PPT B-19
Beyond the Internet
If you don’t have access to a corporate VPN, you can
easily set up an account at a public VPN provider like
WiTopia or StrongVPN.
PPT B-20
Increasing Internet Power
1. A key element of Internet2 is a network called
very-high-speed backbone network service
(vBNS), which was set up in 1995 as a way to
link government supercomputer centers and a se-
lect group of universities.
2. There are now more than 400 member universi-
ties, government agencies, corporations, and la-
boratories in over 50 countries.
3. Users pay for the bandwidth they actually use.
4. Plans are to filter out Internet2 technology to the
wider Internet community—at a price.
PPT B-21
Broadband Caps
Bonus B - Using Technology to Manage Information
B-54
PPT B-22
Social Media
PPT B-23
Web 2.0
Bonus B - Using Technology to Manage Information
PPT B-24
Americans and Social Networks
(Profiles by Year)
1. This slide shows the growth of social networking
sites since 2008.
2. The irony is that as people talk about privacy,
they are posting more and more intimate details
about their lives online.
3. According to careerbuilder.com employers are
checking social networking sites like the ones
mentioned in this slide to look for information
about job applicants.
4. In a survey conducted by careerbuilder.com,
35% of employers say they have dropped a can-
didate because of something they discovered
during a search of social networking sites.
5. From Buzzle.com, here are top reasons given by
employers for not hiring someone based on an
Internet search:
(continued)
PPT B-24
Americans and Social Networks
(Profiles by Year)
(continued)
• Lying about job qualifications (31%)
• Poor communication skills (25%)
• Links to criminal behavior (24%)
• Trash-talking previous employers (19%)
• Posting inappropriate photographs (11%)
• Using unprofessional screen names (8%)
PPT B-25
Americans and Social Networks
(Profiles by Age)
1. This slide shows who has profiles on social net-
works, based on age groups.
2. Ask the students, What enhancements to your
life do these sites create? Who doesn’t have a
profile on Facebook, LinkedIn, and so on? How
much time do you spend on these sites daily?
B-56
Bonus B - Using Technology to Manage Information
B-57
PPT B-29
Moving from a Computer-
Dominant Environment
PPT B-30
Fastest-Growing Cell
Phone Activities
1. This slide illustrates some of the fast-growing
cell phone activities.
2. The cell phone is no longer used just for making
phone calls.
3. As smartphones become more popular, the price
of the units have started to decrease. A study by
NPD Group showed the price of the smartphone
is now $174, a decline of 26%.
4. Apple has sold millions of iPhone and iPad units
that blend laptop and phone.
5. Ask the students, What other features would you
like to see your smartphone do?
PPT B-31
The Intelligence of Apps
1. This slide shows some of the things app devel-
opers don’t necessarily want you to know.
2. Ask the students, Do some of these statements
make you think before you download? How
comfortable are you with developers tracking
your activity?
