Chapter 07: Entertainment
Chapter 07: Entertainment
Multiple Choice Single Select
1) When did entertainment evolve as part of human culture?
a) with Gutenberg’s introduction of movable type
b) with the introduction of the musical instrument
c) when the Romans built Circus Maximus, which held 170,000 spectators
d) before the emergence of written human history
2) The core categories of media entertainment remain
a) sports and music.
b) art and literature.
c) storytelling and music.
d) live entertainment and books.
3) Entertainment came into the age of mass communication and began to reach large, mass
audiences with the introduction of
a) Johannes Gutenberg’s movable type.
b) romance novels.
c) pulp Westerns and dime novels.
d) television.
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4) Broad thematic categories of media content are called
a) crossovers.
b) genres.
c) generics.
d) blockbusters.
5) Which of the following would NOT be considered a thematic genre of entertainment?
a) rock ‘n’ roll
b) books
c) sports
d) sci–fi
6) Which of these entertainment categories contains the clearest genres within itself?
a) storytelling
b) music
c) sports
d) movies
7) The youngest woman to ever make the Forbes list of the 100 Most Influential Females in the
world was
a) Britney Spears.
b) Hillary Clinton.
c) Lady Gaga.
d) Oprah Winfrey.
8) Attending a Broadway show, you would be witnessing an example of
a) production-line entertainment.
b) authentic performance.
c) the Miller Standard at work.
d) mediated performance.
9) A live, on-site performance is said to be a(n) ________ performance.
a) authentic
b) mediated
c) live
d) scripted
10) What is the primary difference separating an authentic performance from a mediated
performance?
a) timeliness
b) quality
c) subject matter
d) audience feedback
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11) A blockbuster movie shown on television would be considered ________ performance.
a) authentic
b) mediated
c) artistic
d) recorded
12) Special adjustments made to ensure that the message of a performance will be effectively
delivered by mass media transform the performance into a(n)
a) authentic performance.
b) live-on-tape performance.
c) mediated message.
d) prerecorded message.
13) Which came first in the ongoing waves of popular television content?
a) variety shows
b) quiz shows
c) reality shows
d) police dramas
14) What is the ultimate determinant of genre trends?
a) media conglomerates
b) the Federal Communications Commission
c) producers
d) audiences
15) Rhythm and blues emerged from early black music during the
a) 1850s and 1860s.
b) 1880s and 1890s.
c) 1930s and 1940s.
d) 1950s and 1960s.
16) Hillbilly music had its origins in the
a) rock ‘n’ roll of the 1950s.
b) rhythm and blues of the 1920s and 1930s.
c) cowboy and western songs from the Old West.
d) English ballads and ditties brought to rural Appalachia.
17) Early rock ‘n’ roll music can be best understood as an evolution that sprang from
a) the blues.
b) country and western music.
c) protest music.
d) rockabilly.
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18) Sam Phillips was important in the emergence of rock ‘n’ roll because he
a) specialized in black artists singing popular white music.
b) discovered Elvis Presley.
c) defended payola even after being convicted.
d) invented the term “rock ‘n’ roll.”
19) What happened immediately after Natalie Maines of the Dixie Chicks criticized President
George Bush for the Iraq War?
a) Their music sales skyrocketed.
b) Legislation was introduced to censor artists.
c) Their music was banned from many radio stations.
d) There was no impact on music sales.
20) What was the response of major recording labels when independent producers introduced
rap music?
a) They initially missed the significance of it.
b) They quickly added rap artists to their labels.
c) They attempted to kill rap music.
d) They bought indie labels.
21) Sports as popular media content can be traced to
a) the founding of ESPN.
b) the founding of Sports Illustrated.
c) regular coverage in James Gordon Bennett’s New York Herald.
d) ABC’s Wide World of Sports in 1961.
22) Celebrity coverage of sports began in 1910 with prizefighter John L. Sullivan covering a title
heavyweight fight in
a) Vanity Fair.
b) the New York Times.
c) Sports Illustrated.
d) World Fight News.
23) In 1921, Pittsburgh radio station KDKA was the first to carry what type of programming?
a) rockabilly music
b) rhythm and blues music
c) play-by-play football games
d) play-by-play baseball games
24) Who created Sports Illustrated?
a) Jim McKay
b) James Gordon Bennett
c) Vince McMahon
d) Henry Luce
25) Roone Arledge created what popular sports program for ABC in 1961?
a) Wide World of Sports
b) Friday Night Fights
c) Monday Night Football
d) WWE SmackDown
26) Which sports event attracts the largest worldwide television audience?
a) World Cup
b) Super Bowl
c) World Series
d) Stanley Cup
27) In recent years, the major television networks have come to view sports programming as
a) profit makers.
b) loss leaders.
c) revenue neutral.
d) program interference.
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28) How big is the U.S. sex industry?
a) $100 million to $250 million in profits a year
b) $80 billion in profits a year
c) $60 million in revenues a year
d) $8 billion to $10 billion in revenues a year
29) What Irish classic was originally banned in the United States because of its sexual content
until a 1930 court decision?
a) Ulysses
b) Trinity
c) How Many Miles to Babylon?
d) The Country Girls
30) What is the difference between obscene material and pornographic material?
a) Obscene material contains offensive language, while pornography is visually oriented.
b) Obscene material can be banned by the government, while pornography cannot.
c) Pornographic material is sexually oriented, whereas obscene material is any other
objectionable content.
d) Obscene material is protected by the Miller Standard, whereas pornographic material is
not.
31) What does the Miller Standard define?
a) how old one must be in order to view sexually explicit materials
b) which sexual content is protected from government bans
c) which media are protected from government oversight
d) at what times of day explicit material can be broadcast
32) For material to be banned as obscene,
a) a minimum number of complaints must be lodged with the FCC.
b) it must fail all three of the tests set forth by the Miller Standard.
c) it must be inappropriately available to children.
d) it must fail any one test set forth by the Miller Standard.
33) Which of the following is NOT protected by the First Amendment?
a) obscenity
b) pornography
c) soft porn
d) material devoid of serious literary, artistic, political, or scientific value
34) A U.S. Supreme Court ruling against Sam Ginsberg, a New York sandwich shop owner,
remains the legal basis for
a) greater freedom of speech for spoken words included in hip-hop lyrics.
b) laws prohibiting the sale of pornographic material to children.
c) laws defining and prohibiting child pornography.
d) tighter standards of acceptability for all lyrics in recorded music.
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35) What was the upshot of the Pacifica case?
a) Broadcasters became more careful of their content at times that children might be
listening.
b) The sea shell music genre grew in popularity because it was no longer banned.
c) New York station WBAI was exonerated of wrongdoing in the George Carlin case.
d) Peter Jackson had to choose New Zealand over the United States to shoot Lord of the
Rings.
36) Which comedian was at the heart of the Pacifica case?
a) Lenny Bruce
b) George Carlin
c) Richard Pryor
d) Bill Cosby
37) What is an auteur?
a) a performer who is less than professional but more than an amateur
b) a filmmaker whose cinematic contributions are significant and original
c) high-brow artistic content that is too sophisticated for a mass audience.
d) media content lacking artistic excellence
38) Who of the following figures in filmmaking would NOT be considered an auteur?
a) Jean-Luc Godard
b) Stanley Kubrick
c) Adolph Zukor
d) Spike Lee
39) Movies produced by Hollywood’s studio system and the romance novels published by
Harlequin are both examples of
a) elitist entertainment.
b) authentic creation.
c) mass-produced entertainment.
d) media with high production values.
40) According to the descriptions in the text, the television show Dancing with the Stars would
be classified as an example of
a) high art.
b) low art.
c) auteur art.
d) kitsch.
41) The point of Susan Sontag’s “On Culture and the New Sensibility” is that
a) art can be divided into highbrow, middlebrow, and lowbrow.
b) art is clearly defined by kitsch.
c) pop art has cultural and social value.
d) Hollywood has damaged the concept of art as culture.
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42) A lowbrow audience would most likely read
a) The Iliad.
b) the National Enquirer.
c) Romeo and Juliet.
d) Pride and Prejudice.
43) What term became popular during the 1960s after elitists began to accept Susan Sontagss
view that pop art could have artistic and cultural merit?
a) cool
b) groovy
c) camp
d) far out
44) Which can be sorted chronologically and by fiction or nonfiction, and also guide bookstore
inventories?
a) genres
b) stories
c) topics
d) interests
45) Jeff Koons is known for ushering in the _______ age.
a) Neo-Pop
b) lowbrow
c) postmodernist
d) sensibility art
