26) In terms of global business strategy and structure, a franchise company will use a policy of
A) centralized production, accounting, marketing, human resources, with strategic management.
B) dispersed production, accounting, human resources, with centralized strategic management,
and marketing.
C) dispersed production and marketing, with centralized accounting, human resources and
strategic management.
D) dispersed production, marketing, and human resources, with centralized strategic
management and finance/accounting.
E) decentralized production, accounting, human resources, with a decentralized management.
27) Which of the following is not one of the primary types of firm strategy discussed in the
chapter?
A) domestic exporter
B) multinational
C) franchiser
D) transnational
E) international exporter
28) In terms of global business strategy, the governance of ________ firms has been likened to a
federal structure—strong central management core of decision making, but considerable
dispersal of power and financial resources.
A) domestic exporter
B) multinational
C) franchiser
D) transnational
E) domestic importer