1. Which of the following statements is most accurate?
a.
Proposals are persuasive documents used to solve problems, provide services, or sell products.
b.
Proposals are always solicited.
c.
Proposals are informative documents used to share problems, identify emerging issues, and categorize
available resources for resolution.
d.
Proposals are developed for external audiences only.
2. All proposals should show the value and benefits of the product or services being recommended and
a.
include free prizes or other gimmicks.
b.
use easyto-understand language.
c.
be organized indirectly.
d.
be organized directly.
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Preparing Business Proposals
Bloom’s: Knowledge
3. A business would most likely write a request for proposal to
a.
advertise openings for two sales positions.
b.
attract new clients.
c.
renovate offices.
d.
interview job candidates.
p. 301
used to solve problems, provide services, or sell products. They are also written for internal
p. 299
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Bloom’s: Comprehension
4. An effective proposal should do all of the following except
a.
showcase the writer’s expertise and build credibility.
b.
emphasize how the writer’s methods and products will benefit the reader.
c.
get the reader’s attention.
d.
analyze findings, draw conclusions, and make recommendations intended to solve a problem.
Moderate
p. 301
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5. You can make the introduction of a proposal more persuasive if you
a.
b.
c.
d.
or speedy results.
Easy
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6. In which part of a solicited proposal would you most likely convince your reader that you understand the problem
completely?
a.
Introduction
b.
Background
c.
Authorization
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d.
Budget
7. In which section of an informal proposal would you most likely include a timetable for a project to be completed?
a.
Staffing
b.
Authorization
c.
Budget
d.
Proposal
Easy
p. 304
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Bloom’s: Knowledge
8. What should be included in the staffing section of an informal proposal?
a.
Credentials and expertise of project leaders
b.
List of projected costs
c.
Copy of the RFP
d.
Schedule or timetable of activities
a
Easy
p. 304
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9. The budget in a proposal should
completely.
Easy
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a.
reflect careful research because a proposal is a legal contract.
b.
provide only rough estimates so that you can raise the price later if costs increase.
c.
never itemize hours and costs, but offer only a total sum.
d.
include a disclaimer to ensure that the budget is not legally binding.
10. Jeremy has decided to include a deadline for acceptance in his proposal to install energy-efficient workstations for a
local manufacturer. In which section should Jeremy place the deadline?
a.
Introduction
b.
Background
c.
Conclusion and authorization
d.
Proposal
c
acceptance.
p. 305
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Bloom’s: Application
11. Although formal reports are similar to formal proposals, a primary difference is that
a.
formal reports represent the end product of thorough research and data analysis.
b.
formal reports use a more conversational tone.
c.
formal reports are longer than formal proposals.
d.
formal reports are organized indirectly.
a
represent the end product of thorough research and data analysis.
Moderate
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a
Because a proposal is a legal contract, the budget must be carefully researched.
Easy
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Bloom’s: Knowledge
12. What is the first step in writing a formal report?
a.
Selecting an appropriate layout and format
b.
Researching primary and secondary data
c.
Writing a purpose statement
d.
Determining the length of the report
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Bloom’s: Knowledge
13. What is the best advice when writing a statement of purpose for a formal report?
a.
Write a statement of purpose only for external formal reports.
b.
Omit limitations to avoid a negative tone.
c.
Use action verbs that tell what you intend to do.
d.
Use vague language to allow for flexibility.
p. 305
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14. A work plan for a formal report should
a.
be written after conducting primary or secondary research.
b.
define terminology to be used in the report.
c.
include a clear problem statement, a purpose statement, and a description of the research methods to be used.
d.
identify the credentials of the report writer.
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Bloom’s: Comprehension
15. Chronological organization arranges ideas by
a.
time.
b.
order of importance.
c.
physical location.
d.
simple to complex.
a
Easy
p. 307
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Bloom’s: Knowledge
16. Tanika must prepare a formal report detailing the findings of a year-long study of her company’s new wellness
program. In this report she must discuss employee absenteeism before and after the program’s implementation. What type
of organizational pattern will she likely use?
a.
Chronological
b.
Spatial
c.
Compare/Contrast
d.
Importance
c
Moderate
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17. Tyler is writing a report that analyzes the GlobalCom, Inc., market share of cell phone subscriptions worldwide by
region. He will probably organize his report
a.
chronologically by the date the cell phone subscriptions reached their maximums.
b.
around extensive secondary data to assure the reader that he conducted adequate research before he wrote the
report.
c.
using a functional arrangement to show types of subscriptions globally.
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Bloom’s: Knowledge
d.
geographically with sections representing each region’s market share.
18. Logan has just completed the writing of a report on e-waste generated by his company. What should he do next?
a.
Submit the report to his supervisor.
b.
Analyze his audience.
c.
Edit and proofread the report.
d.
Celebrate for completing the report.
p. 308
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19. Primary research data can be defined as
a.
information that comes from reading what others have experienced and observed.
b.
information gained from firsthand experience and observation.
c.
statistics collected during the first stage of research.
d.
data received from the World Wide Web.
reading what others have experienced and observed.
p. 308
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20. Your boss asks you to write a formal report on the impact of smoking on employee healthcare costs. Like nearly every
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Bloom’s: Application
writer of a research project, you should begin your research by
a.
reviewing secondary data in the library or on the Internet.
b.
interviewing your colleagues to solicit their input and feelings.
c.
preparing a questionnaire to distribute to your colleagues.
d.
conducting a field experiment.
21. Although researchers are increasingly using electronic data, you should learn to also use print resources because
a.
electronic sources are never considered as reliable as books and magazines.
b.
print sources provide primary data and electronic sources provide secondary data.
c.
some data is available only in print.
d.
audiences respect only writers who include data from print sources.
c
Easy
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22. What type of print resource provides excellent indepth, historical data?
a.
Periodicals
b.
Bibliographic indexes
c.
Databases
d.
Books
Easy
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a
Easy
p. 308
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Bloom’s: Knowledge
23. Many researchers today begin by looking in electronic databases because
a.
they know that all data found in electronic databases are valid and reliable.
b.
electronic databases are always a free resource.
c.
it is easy to cite sources found in an electronic database.
d.
electronic databases are fast and convenient to use.
Easy
p. 309
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24. What is the best advice for assessing the credibility of a Web page?
a.
Review the Web page for accuracy in facts, spelling, grammar, usage, references, and external links.
b.
Determine the publishers or sponsors of the Web page to verify their credentials.
c.
Evaluate the overall content of a Web page and see how it compares with other resources on the same topic.
d.
Perform all these tasks when assessing the credibility of a Web page.
Moderate
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25. Which of the following is a primary data source?
a.
Periodicals
b.
Electronic databases
c.
Blogs
d.
Experimentation
Easy
p. 312
Bloom’s: Knowledge
26. Surveys, which are used to collect firsthand data, have many advantages. One advantage is that
a.
those who respond to mailed or online surveys exactly represent the overall population.
b.
respondents can be relied on to respond openly and truthfully to anonymous surveys.
c.
data can be gathered economically and efficiently.
d.
return rates for online and mailed surveys are typically over 90 percent.
sample of the general population.
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27. Brittany is writing a business report about protecting workplace data and will be conducting an interview with a data
security expert. What is the best advice you can give her?
a.
Call before the interview to confirm the arrangements, and then arrive on time.
b.
Learn about the individual she is interviewing, and research the background and terminology of the topic.
c.
Use open-ended questions rather than yes-orno questions to draw out the responses from the expert.
d.
Brittany should complete all these steps.
after the interview.
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28. Which of the following statements about documenting data is not accurate?
a.
Documenting data can strengthen your argument.
b.
Documenting data protects you from charges of plagiarism.
c.
Documenting data is not necessary if you put the information in your own words.
d.
Documenting data helps the reader pursue the topic further and make use of the information.
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29. Plagiarism
a.
involves using good data from reputable sources to increase your credibility and to enhance the logic of your
reasoning.
b.
happens in only academic settings.
c.
is the act of using others’ ideas without proper documentation or by paraphrasing poorly.
d.
occurs when writers acknowledge the sources of their researched information.
p. 316
LEARNING OBJECTIVES:
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Documenting and Citing Sources in Business Reports
Bloom’s: Knowledge
30. Which of the following statements would need to be documented in a report?
a.
Tornadoes caused extensive loss of property and lives in Missouri.
b.
You can get an idea of how dangerous a tornado is by its rating.
c.
Damaging winds, common in strong tornadoes, caused problems for the residents of Missouri.
d.
The Fujita-Pearson tornado scale rates tornadoes with wind speeds of 261 to 318 miles per hour as F5
storms.
common knowledge is “The Fujita-Pearson tornado scale rates tornadoes with wind speeds of
p. 316
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p. 316
LEARNING OBJECTIVES:
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NATIONAL STANDARDS:
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Documenting and Citing Sources in Business Reports
Bloom’s: Comprehension
31. Paraphrasing is
a.
restating an original passage in your own words.
b.
repeating the grammatical structure of the original passage.
c.
replacing original words with appropriate synonyms.
d.
indicating the source of the original work.
32. Which of the following is not a purpose for a direct quotation?
a.
To duplicate exact wording before criticizing an idea
b.
To repeat identical phrasing because of its precise wording
c.
To add length to a researched document
d.
To provide objective background information
p. 317
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Bloom’s: Knowledge
33. Which of the following is the best advice about the use of direct quotations in a report?
a.
Beware of overusing quotations because you may appear as if you have no ideas of your own.
b.
If you use a direct quotation, don’t dilute its impact by summarizing it or introducing it in your own words.
c.
Place the direct quotation in quotation marks, but change a few words to show you have your own ideas.
d.
Avoid using any direct quotations in a report.
keep its exact wording.
p. 317
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34. All of the following are tests to determine fair use except
a.
nature of the copyrighted work.
b.
notoriety of author.
c.
amount of material copied.
d.
effect of the use on the potential market.
p. 318
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35. To avoid charges of copyright infringement, you should
a.
include a footnote to all information.
b.
use information only from Internet sites.
c.
ask permission only when using information from a legal publication.
d.
assume that all intellectual property is copyrighted.
prevent charges of plagiarism but not copyright infringement.
p. 318
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36. Smart writers incorporate visuals and graphics in a report because they know that visuals and graphics can
a.
clarify data.
b.
make complex data easy to understand.
c.
add visual interest.
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d.
All answer choices are correct.
37. Which of the following is the most important element to consider when selecting an appropriate graphic for a report?
a.
Your communication channel
b.
Your word processing abilities
c.
Your report’s organizational pattern
d.
Your objective
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Bloom’s: Comprehension
38. Yolanda must include a long table in a report she is preparing on employee Internet use. What advice should she
follow when creating the table?
a.
Avoid distracting her readers with shading.
b.
Place the table as close as possible to its text discussion.
c.
Leave missing data blank.
d.
Because the emphasis is on the data, avoid the use of headings for each row.
lines in longer tables.
p. 320
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39. What type of graphic illustrates changes in data over time?
a.
Line chart
b.
Flowchart
c.
Pie chart
d.
Table
a
Line charts are useful for demonstrating changes in quantitative data over time.
Easy
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40. The major advantage of line charts is that they
a.
compare related items.
b.
present large amounts of data.
c.
show the proportion of parts to a whole.
d.
demonstrate trends.
Easy
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41. Which statement about pie charts is most accurate?
a.
Pie charts are most useful for technical audiences.
b.
Pie charts are most appropriate for showing percentages.
c.
Pie charts are more flexible than bar or line charts.
d.
Pie charts can be confusing to readers because of the use of multiple colors.
Moderate
p. 321
Bloom’s: Knowledge
42. In her letter to policyholders, Min Yi needs a graphic depicting the procedure a policyholder follows when filing a
claim. Which of these would be most appropriate?
a.
Organizational chart
b.
Flowchart
c.
Illustration
d.
Table
Use a flowchart to depict a series of steps.
Easy
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Bloom’s: Application
43. Which of the following is the best advice when using graphics in reports?
a.
Use colored graphics to add visual interest.
b.
Don’t introduce a graphic; a good graphic should communicate clearly itself.
c.
Avoid summarizing the main point of the graphic.
d.
Avoid the use of headings on a graphic.
a
with color. Too much color or decorations can be confusing to readers.
Moderate
pp. 323-324
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44. All of the following are front matter components of a formal report except the
a.
letter or memo of transmittal.
b.
list of figures or tables.
c.
appendix.
d.
executive summary.
c
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Bloom’s: Comprehension
45. What is the purpose of a letter or memo of transmittal?
a.
To announce the topic of the report
b.
To provide a list of sources used within the report
c.
To introduce the writer of the report
d.
To designate the parts of the report
p. 326
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Understanding Report Components
Bloom’s: Knowledge
46. What advice should you follow when preparing a table of contents?
a.
Avoid leaders (spaced dots) on a table of contents to avoid confusing the reader.
b.
Include only the front matter components and the main body headings and subheadings.
c.
Center all major headings.
d.
Title the page Contents or Table of Contents.
page numbers.
p. 326
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executive summary.
p. 325
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Understanding Report Components
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47. The purpose of an executive summary is to
a.
announce the topic of the report and tell how it was authorized.
b.
secure funding.
c.
present an overview of a longer report for people who may not have time to read the entire document.
d.
show the main sections of a report.
48. What information should be included in the introduction of a formal report?
a.
Copies of surveys
b.
A discussion of the report findings
c.
Conclusions and recommendations
d.
Explanation of the problem
Easy
pp. 327-328
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Understanding Report Components
Bloom’s: Knowledge
49. The body of a formal report should
a.
define important and unfamiliar terms.
b.
identify the individuals responsible for commissioning the report.
c.
discuss, analyze, interpret, and evaluate the research findings or solution to the problem.
d.
include a description of all secondary and primary data collected during the research phase of writing the
report.
c
Easy
p. 328
c
Easy
pp. 326-327
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Understanding Report Components
Bloom’s: Knowledge