COMM 96756

subject Type Homework Help
subject Pages 5
subject Words 441
subject Authors Christopher R. Martin, Richard Campbell

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refers to the merging of print and broadcast news with online news.
Establishing the first "ad agencies," purchased ad space in newspapers and
sold it to various merchants.
According to modern reporting rituals, journalists must rely on outside expert sources
for information, even if they are experts on a subject themselves.
Competition from TV in the 1950s helped the radio and recording industries become
allies.
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Westinghouse established a station with the call letters __________, which aired
national returns from the Cox-Harding presidential election on November 2, 1920.
Under the 1998 tobacco settlement, all of the major cigarette companies agreed to pull
their advertising from general audience magazines that had young readers.
Trying to persuade consumers that only a specific product can offer relief, the
appeal plays on people's insecurities.
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Public relations is largely a male profession, with relatively few women practitioners.
Starting around 2005, large newspaper chains responded to the decline in newspaper
circulation by buying up more newspapers and increasing newsroom staff.
Life magazine was able to compete with the popular radio programs of the 1930s and
1940s by running popular fiction, first-person news reports, and other text-based
features.
Gangsta rap developed in the 1980s partly to tell the truth about gang violence in
American culture.
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In what might be the earliest example of media synergy, some of the first magazines in
France were aimed at marketing literary work.
Alternative magazines such as the Progressive and the National Review have
historically defined themselves in terms of gender and race.
Some advertisers and companies have canceled ads when a magazine featured an
unflattering or critical article about a company or industry.
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Only after the Sedition Act expired in 1801 did Americans broadly support the idea of a
free press.
In 1902, Edwin S. Porter made the film The Life of an American Fireman and
revolutionized narrative film by introducing the technique of .
Players who delight in intentionally spoiling the gaming experience for others are
called__________

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