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The system of sending electrical impulses from a transmitter through a cable to a
reception point was developed by American inventor Samuel __________.
was the practice of giving reporters free rail passes with the tacit
understanding that they would write glowing reports about rail travel.
With television capturing suburban audiences by the mid-1950s, movie producers made
only family-friendly films to lure that audience back to theaters.
An early type of book, the was made up of paper-like sheets that were cut
and sewn together along the edge, then bound with thin pieces of wood and covered
with leather.
is the kind of research method used in the Bobo doll study.
By the 1920s, Paramount, MGM, Warner Brothers, Twentieth Century Fox, and RKO
were known as the .
In its entrepreneurial phase, radio was marketed as a ship-to-shore communication
device.
"Home dubbing" caused the commercial sale of record albums to grow in the 1970s.
Online newspaper stories have to be briefer and more streamlined than the print
version.
YouTube is an example of an online video community__________.
The testimonial associates a product with the endorsement of a well- known
person.
is a technology introduced in the nineteenth century that enabled printers
to set type mechanically using a typewriter-style keyboard.
Third screens typically function as "catch-up services," allowing consumers to watch
TV shows or movies that played earlier.
The Birth ofa Nation (1915) was very controversial when it premiered because of its
glorification of the Ku Klux Klan.
At the network era's peak, a prime-time series with a rating of 17 or 18 and a share of
between 28 and 30 was generally a success.
Bookstores must absorb the cost of any new books they don"t sell.
Repealed in 1987, the Doctrine required broadcast stations to
both air and engage in controversial-issue programs that affected their communities
and, when offering such programming, to provide competing points of view.
