What is knowledge management?
A. refers to the wisdom of the crowd
B. sources capital for a project by raising many small amounts from a large number of
individuals, typically via the Internet
C. collaborating and tapping into the core knowledge of all employees, partners, and
D. involves capturing, classifying, evaluating, retrieving, and sharing information assets
in a way that provides context for effective decisions and actions
Market share measures a firm's external performance relative to that of its competitors.
Which of the following represents how a firm measures market share?
A. multiplying the firm's sales by the industries total sales
B. dividing the firm's sales by the total market sales for the entire industry
C. subtracting your competitors' sales from your total sales
D. subtracting the industries' total sales from the firm's total sales