Documenting the formal performance appraisal review is not recommended because it
will create a more defensive climate between the interviewer and interviewee.
Your author suggests that it is not effective for an organization to develop symbolic
reminders of the core values to reinforce the corporate culture.
Effective communicators use discussion-terminating retorts in order to develop, send
and sustain a core message.
An ethical communicator always tries to minimize the use of ambiguous language.