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45) Using visual parallelism through the use of color, shape, size, position or typeface is an
example of what?
A) Balance
B) Simplicity
C) Consistency
D) Emphasis
E) Convention
46) When seeking to emphasize similarities, using colors that have subtle differences is an
example of what?
A) Emphasis
B) Balance
C) Simplicity
D) Contrast
E) Consistency
47) Which of the following is achieved by arranging elements symmetrically around a central
point or axis?
A) Emphasis
B) Simplicity
C) Contrast
D) Balance
E) Visual parallelism
48) Which of the following is represented by the most visually dominant design element?
A) The most controversial information
B) The most complex information
C) The most positive information
D) The most colorful information
E) The most important information
49) Identifying which colors have appropriate meaning based on culture is a matter of what?
A) Convention
B) Emphasis
C) Simplicity
D) Consistency
E) Balance
50) When incorporating simplicity into graphics, which of the following is important to
remember?
A) Generally accepted rules or conventions should dictate every aspect of design.
B) Decorative elements can clutter documents without adding any relevant information.
C) Formal balance is needed to create a calm and serious feel.
D) Contrasting colors should be used.
E) Parallelism should be used for color, texture and scale.
51) Which of the following would best present detailed textual information?
A) Charts
B) Graphs
C) Tables
D) Pictures
E) Flowcharts
52) Which of the following best represents information found in a table?
A) Movement of data over a period of time
B) The cumulative effect of data
C) The systematic arrangement of data in columns and rows
D) Showing parts of the whole
E) Extracting broad meaning from giant masses of data
53) When wanting to show trends over time, what type of visual aid would be most effective?
A) Pie chart
B) Table
C) Bar chart
D) Line chart
E) Surface chart
54) A bar chart is best used to show what?
A) How the parts of a whole are distributed
B) A sequence of events from start to finish
C) The change in the composition of something over time
D) Trends
E) How quantities compare over time
55) Which of the following is an advantage of data visualization techniques?
A) Data visualization allows the reader to extract broad meaning from giant masses of data.
B) Data visualization allows the reader to clarify individual data points.
C) Data visualization can limit the number of data points being used.
D) Data visualization represents only numeric data.
E) Data visualization limits complex relationships among data points.
56) When wanting to use a visual representation of sequential relationships, what visual aid
might be most effective?
A) Maps
B) Flowcharts
C) Infographics
D) Organization charts
E) Data visualization
57) Which of the following is best accomplished by using an organizational chart?
A) Showing geographic distribution of data
B) Structured narrative
C) Showing how functions interrelate
D) Identifying tag cloud groupings
E) Organizing "big data"
58) Which of the following is a type of visual aid that conveys both data and concepts?
A) Maps
B) Geographic information systems
C) Photographs
D) Infographics
E) Diagrams
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Copyright © 2019 Pearson Education, Inc.
59) Which of the following is an advantage of using infographics to convey information?
A) Infographics do not convey technical information such as how to repair a machine.
B) Infographics can be combined with databases to become extremely powerful visual reporting
tools.
C) Infographics can be paired with geographic distribution data to replace traditional mapping
technology.
D) Infographics can portray any hierarchy needed to organize a report.
E) Infographics can show interconnected processes and can replace conventional reports.
60) When wanting to incorporate a visual that offers function and decorative value in addition to
exactness, what can be most effective?
A) Photographs
B) Animation
C) Video
D) Infographics
E) Drawings
Answer: A
61) When developing a visual aid for a promotional presentation, which of the following might
be most effective at reaching the widest audience?
A) Photographs
B) Animation
C) Video
D) Infographics
E) Drawings
62) When applying the three-step writing process to video production, the steps to be followed
are what?
A) Data visualization, drill down, and axis
B) Organization, flow, creation
C) Mapping, illustrating, diagraming
D) Preproduction, production, and postproduction
E) Design, layout, produce
63) Which of the following is not true when using a design template for designing visuals?
A) Design templates promote consistency across the organization.
B) Design templates save time by eliminating repetitive decision making.
C) Design templates ensure better designs.
D) Design templates ensure consistency in color palettes, typeface and layouts.
E) Design templates are appropriate for all types of messages, from informal internal messages
to those written to influential outsiders.
64) Which of the following provides a short description that identifies the content and the
purpose of a visual aid?
A) Title
B) Heading
C) Summary paragraph
D) Legend
E) Tag
65) What is accomplished by adding a caption to a visual aid?
A) The visual can be identified in the List of Illustrations.
B) An additional discussion of the visual's content is included.
C) A short description of the purpose of the visual is included.
D) An explanation of various colors and symbols is provided.
E) An explanation of the significance of the visual is provided.
66) What is the purpose of providing a legend with a visual aid?
A) A short description is provided that identifies the content of the visual.
B) An additional discussion of the visual's content is included.
C) A short description of the purpose of the visual is included.
D) An explanation of various colors and symbols is provided.
E) An explanation of the significance of the visual is provided.
67) When considering the ethics of a visual aid, which of the following will help ensure there is
no ethical lapse?
A) Provide only relevant background information on the visual aid.
B) Minimize irrelevant data.
C) Include enough information to allow readers to understand your point.
D) Design visuals in such a way that they can be reshaped and manipulated to support a logical
argument.
E) Include visuals aids that are not open to individual interpretation.
68) When placing a visual aid in a text, where should the visual be placed?
A) Before the text that describes the visual aid
B) At the end of the document
C) In the List of Illustrations
D) After the text that describes the visual aid
E) As close to the text that describes the visual aid as possible
69) Which of the following would be the least effective way to integrate a visual aid in the text?
A) Use elaborate, full color visuals that are easy to find and identify.
B) Position the visual so the audience won't have to flip back and forth in the printed document.
C) Use word pointers to help the reader locate the image quickly.
D) Refer to the visual by number in the text of the report.
E) Use titles, captions and legends.
70) Visual elements are an effective way to replace text.
71) Formal balance in visual elements tends to feel dynamic and engaging.
72) The most dominant visual element should include the most important information.
73) Visual aids do not generally need to be supported by documentation.
74) Discuss ways to ensure visual aids are honest and ethical.
