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164. Moallankamp Corporation produces and sells a single product. Data concerning that
product appear below:
Per Unit Percent of Sales
Selling price $230 100%
Variable expenses 46 20%
Contribution margin $184 80%
Fixed expenses are $1,131,000 per month. The company is currently selling 7,000 units per
month.
Required:
The marketing manager would like to introduce sales commissions as an incentive for the sales
staff. The marketing manager has proposed a commission of $20 per unit. In exchange, the sales
staff would accept an overall decrease in their salaries of $117,000 per month. The marketing
manager predicts that introducing this sales incentive would increase monthly sales by 400 units.
What should be the overall effect on the company’s monthly net operating income of this change?
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