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Page 1
1.
"The act of using manipulation, threats, intimidation, or violence to gain compliance" is
the definition of which of the following terms?
A)
Persuasion
B)
Interrogation
C)
Coercion
D)
Compliance gaining
2.
"The process of influencing (often changing or reinforcing) others' attitudes, beliefs, and
behaviors on a given topic" defines which of the following terms?
A)
Persuasion
B)
Interrogation
C)
Coercion
D)
Informing
3.
The statement "School is fun" is an example of a(n) _________
A)
value.
B)
attitude.
C)
belief.
D)
behavior.
4.
Which of the following definitions is most closely related to the concept of belief?
A)
The thoughts we have about what is true and real.
B)
Our general evaluations of people, ideas, objects, or events.
C)
The manner in which we act or function.
D)
Our deeply held convictions about what is right and wrong morally.
5.
"Reducing the taxes that businesses pay will lead to lower unemployment and a stronger
economy" is an example of a proposition of __________
A)
value.
B)
policy.
C)
fact.
D)
attitude.
6.
"It is wrong for us to deny gay and lesbian couples the right to marry" is an example of
a proposition of __________
A)
value.
B)
policy.
C)
fact.
D)
attitude.
Page 2
7.
"People should wait until they are in their thirties to marry" is an example of a
proposition of __________
A)
value.
B)
policy.
C)
fact.
D)
attitude.
8.
Which type of audience is typically the hardest to persuade?
A)
Receptive
B)
Hostile
C)
Neutral
D)
Impassioned
9.
In Maslow's hierarchy of needs, the desire to be accepted and liked by other people and
the need for love, affection, and affiliation are referred to as _____________
A)
physiological needs.
B)
social needs.
C)
esteem needs.
D)
self-actualizing needs.
10.
The U.S. Army, for many years, used the slogan "Be all that you can be' to appeal to
potential recruits using which of Maslow's hierarchical needs?
A)
Physiological needs
B)
Social needs
C)
Esteem needs
D)
Self-actualizing needs
11.
In her speech, Katie argues that investing in after-school programs for teens will reduce
the amount of crime in her community. She is appealing to which of Maslow's
hierarchical needs?
A)
Physiological needs
B)
Social needs
C)
Safety needs
D)
Self-actualizing needs
Page 3
12.
___________ highlights the importance of relevance to persuasion. It is based on the
belief that listeners process persuasive messages through either central processing or
peripheral processing, depending on how important the message is to them
A)
Latitude of acceptance or rejection
B)
Maslow's hierarchy of needs
C)
The Elaboration Likelihood Model
D)
The motivated sequence
13.
All of the following are included in Aristotle's forms of rhetorical proof except
__________
A)
logos.
B)
pathos.
C)
ethos.
D)
mythos.
14.
Showing the use of supporting material from experts on a subject helps a persuasive
speaker achieve which of Aristotle's forms of rhetorical proof?
A)
Logos
B)
Pathos
C)
Ethos
D)
Mythos
15.
__________ occurs when the speaker draws general conclusions based on specific
evidence.
A)
Deductive reasoning
B)
Fallacious reasoning
C)
Inductive reasoning
D)
Ethical reasoning
16.
In his speech persuading his audience to support AIDS vaccination trials in Sub-Saharan
Africa, Joshua showed his audience images of children who have been orphaned
because their parents were among the millions of Africans infected with HIV who have
lost their lives to the pandemic. Josh is using these images to create what type of
rhetorical proof.
A)
Logos
B)
Pathos
C)
Ethos
D)
Mythos
Page 4
17.
In his speech persuading his audience to visit Starbucks Coffee, Miguel attempts to
prove to his audience that Starbucks has the best coffee and provides the greatest service
by reminding his audience that "their shops are everywhere and they're clearly the most
popular coffee place in America." What logical fallacy has Miguel committed?
A)
Reduction to the absurd
B)
Begging the question
C)
Bandwagon fallacy
D)
Slippery slope fallacy
18.
Which argumentative fallacy involves the speaker providing a bit of irrelevant evidence
to support his or her argument, thereby diverting the direction of the argument?
A)
Begging the question
B)
Red herring
C)
Bandwagon fallacy
D)
Slippery slope fallacy
19.
"Today, you have a choice. You can either vote yes to support the school referendum,
ensuring that our students continue to get a great education, or you can vote no, ensuring
that our students will lose arts education and extracurricular opportunities." This
statement reflects which argumentative fallacy?
A)
Red herring
B)
Reduction to the absurd
C)
Either-or
D)
Begging the question
20.
The following main points for a persuasive speech follow which organizational pattern?
Our precious farmland and the natural habitat many species of animals require to
live are being swallowed up by urban sprawl.
Urban sprawl is the result of poor city planning and is ultimately fueled by our
desire to own bigger and bigger homes regardless of our actual space needs.
We can reduce urban sprawl and help preserve our remaining natural areas by
enforcing an urban growth boundary and by making the personal choice to purchase
existing homes or new construction in existing neighborhoods.
A)
Problem-solution
B)
Problem-cause-solution
C)
Refutational design
D)
Comparative advantage
Page 5
21.
Which organizational pattern is presented as a good choice for when the audience has
strong objections to the speaker's position?
A)
Problem-solution
B)
Problem-cause-solution
C)
Refutational design
D)
Monroe's motivated sequence
22.
Bob's supervisor at the fast-food restaurant gives him two options—either he can reveal
the name of the employee who accidentally broke a piece of equipment or both Bob and
all the other employees who were working that night will be reprimanded and face
losing their jobs. Bob's supervisor has committed coercion.
A)
True
B)
False
23.
It is ethical to use coercion to persuade an audience if the speaker's goal is in the
audience's best interest.
A)
True
B)
False
24.
"Diets that greatly restrict carbohydrate intake are dangerous and ineffective for
long-term maintenance of weight loss" is an example of an attitude.
A)
True
B)
False
25.
The term behavior refers to what we do in response to our attitudes and beliefs.
A)
True
B)
False
26.
Ideally, you should pick a persuasive speech that is not controversial.
A)
True
B)
False
27.
Good persuasive speech topics allow the speaker to develop a message intended to
cause some degree of change in the audience.
A)
True
B)
False
Page 6
28.
"Involving more students in music education programs will result in greater
achievement in other areas—specifically, in math" is an example of a proposition of
policy.
A)
True
B)
False
29.
"Our government should license more offshore drilling to bring down the price of oil" is
an example of a proposition of value.
A)
True
B)
False
30.
Neutral audiences are typically the most difficult to persuade because they have already
heard both sides of an issue and neither side's arguments have had a significant impact
on their attitudes, beliefs, or behaviors.
A)
True
B)
False
31.
When you are speaking to a hostile audience, one of the keys to success is convincing
the audience that you are trustworthy and that you have their best interests in mind.
A)
True
B)
False
32.
Determining whether an audience is receptive, hostile, or neutral provides the speaker
with a clue to their latitude of acceptance or rejection.
A)
True
B)
False
33.
Safety needs are our most basic needs—they are the things we need for survival.
A)
True
B)
False
34.
Esteem/ego needs typically require outside recognition of our achievement or success.
A)
True
B)
False
Page 7
35.
Your persuasive speech should target the needs your audience has already fulfilled
because those needs are the most motivating to them.
A)
True
B)
False
36.
The Elaboration Likelihood Model suggests that a persuasive speaker should ensure that
the way issues are presented to an audience is appropriate to their level of
understanding.
A)
True
B)
False
37.
Persuasive speakers are most effective when they combine all three forms of rhetorical
proof into their presentations.
A)
True
B)
False
38.
Demonstration of goodwill toward the audience is a way of creating the speaker's
pathos.
A)
True
B)
False
39.
"Over the last few years, we have increased our gas production, developed more
fuel-efficient cars, and done a better job of conserving gas, but gas prices have
continued to rise. Obviously, the law of supply and demand is not the only factor that
influences the price of oil products." These statements reflect deductive reasoning.
A)
True
B)
False
40.
A syllogism is a specific kind of inductive argument.
A)
True
B)
False
41.
Emotional appeals can put an audience in a frame of mind in which they are more
receptive to logical and practical ways of dealing with the issue that has created the
emotion.
A)
True
B)
False
Page 8
42.
In a democratic nation like the United States, speakers can assume that whatever is the
most popular opinion is the most logically sound alternative.
A)
True
B)
False
43.
When persuasive speakers make personal attacks by focusing on the people and not the
issue they commit an ad hominem fallacy.
A)
True
B)
False
44.
"Our school year has always been set up so that students have three months off during
the summer, so it makes no sense whatsoever to even consider a year-round schooling
scheme." This argument is flawed because it represents an appeal to tradition.
A)
True
B)
False
45.
Providing our audiences with proof that one action is likely to cause another can prevent
us from committing the slippery slope fallacy.
A)
True
B)
False
46.
Speakers should choose the refutational organizational pattern when their opposition has
a stronger case than they do.
A)
True
B)
False
47.
The comparative advantage pattern is the best choice for a speaker whose audience is
hostile and disagrees with the proposition that there is a problem in the status quo.
A)
True
B)
False
48.
Research has shown that when liking and credibility come into conflict, liking wins. We
are moved by a speaker's message even if we have doubts about his or her credibility.
A)
True
B)
False
Page 9
49.
Naturalistic fallacy is an appeal to or bias for nature by saying that what is natural is bad
and that anything unnatural or human-made is good.
A)
True
B)
False
Page 10
Answer Key
1.
C
2.
A
3.
B
4.
A
5.
C
6.
A
7.
B
8.
D
9.
B
10.
D
11.
C
12.
C
13.
D
14.
C
15.
C
16.
B
17.
C
18.
B
19.
C
20.
B
21.
C
22.
A
23.
B
24.
B
25.
A
26.
B
27.
A
28.
B
29.
B
30.
B
31.
A
32.
A
33.
B
34.
A
35.
B
36.
A
37.
A
38.
B
39.
B
40.
B
41.
A
42.
B
43.
A
44.
A
Page 11
45.
A
46.
B
47.
B
48.
B
49.
B
