Communication Research: Asking Questions, Finding Answers, 5e (Keyton)
Chapter 13 Reading and Writing the Quantitative Research Report
1) After reading the method section of a quantitative research report, you should know:
A) what the researcher did to collect the data.
B) how the researcher analyzed the data.
C) the results of the statistical tests.
D) how the researcher interpreted the results.
E) why the researcher conducted the study.
2) After reading a quantitative research article, you should:
A) independently assess the results in addition to reading the researcher’s interpretation in the
discussion section.
B) refer back to the method section to determine how the data were collected when assessing the
researcher’s interpretations in the discussion section.
C) look for other plausible interpretations of the data beyond those presented by the author.
D) assess the link the author has made from the results to the supporting theory or framework.
E) all of the above.
3) In the results section, the minimum information needed to be presented for each hypothesis or
questions is:
A) statistical test used.
B) statistical test used and the results of the test.
C) the significance level of the test.
D) statistical test used, the results of the test, the significance level of the test, and a written
description of the statistical test as support for or rejection of the hypothesis, or connecting the
result of the statistical test to the answering of the research question.
4) When dealing with unexpected results:
A) the researcher should throw out the results and discontinue writing the research report.
B) the researcher should consider alternative explanations for findings.
C) the researcher should talk to others with expertise in their research topic and methodology for
useful insight.
D) all of the above.
E) B and C only.
5) Choose the research term that describes the summary of the research completed prior to this
study.
A) Discussion section
B) Literature review
C) Method section
D) Results section
6) Choose the research term that describes how the research study was executed.
A) Discussion section
B) Literature review
C) Method section
D) Results section
7) Choose the research term that describes “the conclusions of statistical tests are presented
without interpretation.”
A) Discussion section
B) Literature review
C) Method section
D) Results section
8) Choose the research term that includes the researcher’s interpretation of the results.
A) Discussion section
B) Literature review
C) Method section
D) Results section
9) Choose the research term that includes both the literature that supports and contradicts the
researcher’s position.
A) Discussion section
B) Literature review
C) Method section
D) Results section
10) Choose the research term that describes “conclusions presented in this section should be linked
to the literature review.”
A) Discussion section
B) Literature review
C) Method section
D) Results section
11) Choose the research term that describes “the reporting accuracy is critical in this section.”
A) Discussion section
B) Literature review
C) Method section
D) Results section
12) Choose the research term that describes “the hypotheses and research questions are generally
presented at the end of this section.”
A) Discussion section
B) Literature review
C) Method section
D) Results section
13) Choose the research term that includes information about the sampling techniques and sample
size.
A) Discussion section
B) Literature review
C) Method section
D) Results section
14) A good literature review goes beyond a simple description of previously published work to
include analysis, synthesis, and a critique of this work.
15) The problem statement is the same as and can act as a substitute for hypotheses and research
questions.
16) Only empirical research reports are included in the literature review.
17) Even when the results do support the researchers’ expectations, the results must be reported.
18) Tables and graphs should be well identified and labeled. Description of the table or graph is not
required in the text.
19) The brief conclusion and description of statistical tests in the results section eliminates the
need to interpret the results in the discussion section.
20) Researchers should draw readers’ attention to those limitations that are most likely to influence
the research results.
21) The reference list must be complete and without error because it is the mechanism by which
readers track backward from the research report to find other research reports.
22) When writing the research report, it is sufficient to rely upon the spell checker in your word
processing program to catch all spelling errors.
23) Explain why a study is not complete until the researcher writes the research report.
24) Explain why the literature review is the framework of the research investigation.
25) Explain the difference between assertions made in the literature review and conclusions
reported in the results section.
26) Describe the steps researchers should take if they find unexpected results.
27) Describe the difference between a direct and indirect citation.