Chapter 10 – Motivating Employees
The goal of William Ouchi was to develop a modified business culture that blends the
best of Type J with the best of Type A.
Feedback: Knowing that American culture would not operate with the Type J philosophy,
where the employees act like a family and make decisions by consensus; where you have
employment for life, and where employees assume collective responsibility, Ouchi’s attempt
to improve Type A work environments was to integrate some of Type J and some of Type A
into a new work environment he called Theory Z.
85. Alan tries to make life easy on his employees by telling them exactly what to do and how
to do it. He believes that most of his subordinates are lazy, and will goof off if he doesn’t
keep an eye on them, so he spends much of his time monitoring their work. When he finds
an employee who is not performing up to his expectations, Alan uses threats and
punishment to increase the worker’s motivation. Alan is a Theory X-type manager.
Feedback: A Theory X-type manager assumes that employees are lazy and will avoid work if
possible. He or she also assumes that employees have very little ambition and prefer to be told
what to do. A Theory X-type manager tries to motivate employees by using threats and
punishment.
86. Jerry has a great deal of faith in the abilities of his subordinates. He believes that most
employees want to be productive, and will work hard if given the proper incentives. He
also believes that most firms do not take full advantage of the intelligence and creativity
of their employees. For these reasons Jerry favors a managerial style that allows
employees to be flexible and creative in how they do their jobs, and empowers them to
make and implement decisions. Jerry is a Theory Y-type manager.
Feedback: Theory Y-type managers favor a relatively free managerial atmosphere in which
employees are allowed to set objectives, be creative, and be flexible. A key aspect of this
approach is the empowerment of employees to make and implement decisions.