978-0073512051 Test Bank Chapter 10

subject Type Homework Help
subject Pages 9
subject Words 1093
subject Authors Dan Lattimore, Otis Baskin, Suzette Heiman

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1. The labor projections for 2018 include all but which of the following
2. How public relations professionals in corporations, counseling firms and nonprofit organizations help
promote effective communication among employees and between line employees and top management is
known as __________.
3. Centralized decision-making, conflicting departmental agendas and resistance to change are characteristics of
_____________ organizational culture.
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4. According to the textbook, what is a worker's "number-one" preferred source of information about a
company?
5. What place within an organization has the most frequent breakdowns in the communications process?
6. Organizations of the future will be structured to accommodate __________.
7. What does IBM call brainstorming sessions?
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8. A study by the Institute of Excellence in Employee Management Communications found that open
communication led to higher _________ among managers.
9. Which of the following best describes the Fed Ex attitude about employees?
10. Why do workers join unions?
11. Increased pay, shorter hours and improved working conditions are common reasons for _________.
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12. A continuing institutional relationship between an employer and a labor organization is otherwise called
____________.
13. ___________ are services an organization provides as part of employees' compensation.
14. Which of the following best describes internal media?
15. When should a company recognize employee achievements?
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16. Frequency of public and methods of employee communication should be based on the preferences of
___________.
17. Timeliness, scope, noteworthiness and human interest are all components of ___________.
18. A topic's scope refers to its _____________.
19. Based on a study by IABC, what was the number one subject of interest to employees?
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20. Purpose, content and __________________ should be examined in terms of the needs of the target
audience.
21. What is the purpose of orientation literature?
22. Which type of organizational culture is open to new ideas from inside and outside the organization?
23. Exhibits and displays rely primarily on ________ messages.
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25. Where is the last place employees want to find out information about their organization.
26. One of the ways the public relations staff contributes to the organizational climate is by
27. Which electronic media are providing outlets for employee communication?
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28. The purpose of __________ is to give an organization the chance to tell its story the way it wishes.
29. Which is not a reality of employee communication?
30. Which of the following best describes the use of bulletin boards in employee communication?
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