37. Effective public speaking is much like ____________________.
38. The speaker needs to select a topic that is appropriate to the speaking
____________________.
39. After you have decided on a general purpose for your speech you need to write a(n)
____________________ purpose.
40. Speeches to ______________________ aim to change or reinforce people’s attitudes, beliefs,
or behaviors or to motivate people to act.
41. A(n) ____________________ statement is the main idea of an entire speech.
42. Debbie wants to know if her audience is mostly male or female. She should conduct a(n)
____________________ audience analysis.
43. ____________________ audience analysis seeks information about listeners that relates
directly to the speaker’s topic and purpose.
44. A(n) ____________________ is a holistic, visual way to record information on a topic.
45. In a speech to ____________________ , the primary objective is to interest, amuse, or
please listeners.
Essay Items
46. A classmate is having trouble selecting a topic for his upcoming persuasive speech
assignment. What advice would you give him?
47. Compare and contrast the goals of speaking to inform and speaking to persuade.
48. What is a demographic audience analysis and why is it useful?