Sample Syllabus Format and Schedules
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SAMPLE SYLLABUS FORMAT AND SCHEDULES
Retailing Management was designed with flexibility in mind. It can be utilized in both quantitative and
qualitative curricula, in semester and quarter systems, and as well as courses with light or heavy project
orientations. As such, we have developed five sample schedules that we hope will be helpful to you in
We hope that as you develop your own syllabi you will share them with us so that we can incorporate
your creative ideas in subsequent editions of Retailing Management.
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Sample Syllabus Format
Course Number ________________________________________________
Course Title _________________________________________________
Instructor _________________________________________________
Sample Syllabus Format and Schedules
Assignments (Instructor should provide all pertinent information regarding all
assignments and examinations)
Text The text for this course is Retailing Management 10e by Levy, Weitz,
and Grewal, McGraw-Hill Education, 2019.
Course Prerequisites (Instructor should provide all pertinent information regarding all course
prerequisites)
Sample Syllabus Format and Schedules
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Sample Schedule — 15 Week Semester, Quantitative
CLASS # CHAPTER ASSIGNMENT
1 1 Introduction to the World of Retailing
2 2 Types of Retailers
10 7 Retail Locations
11 8 Retail Site Location
12 9 Information Systems and Supply Chain Management
13 10 Customer Relationship Management (CRM)
21-22 13 Retail Pricing
23 14 Retail Communication Mix
24 15 Human Resources and Managing the Store
25 16 Store Layout, Design, and Visual Merchandising
Sample Syllabus Format and Schedules
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Sample Schedule — 10 Week Quarter, Quantitative
CLASS # CHAPTER ASSIGNMENT
1 1 Introduction to Class
2 2,3 Multichannel and Omnichannel Retailing
3 4 Customer Buying Behavior
4 5 Retail Market Strategy
Sample Syllabus Format and Schedules
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Sample Schedule — 15 Week Semester, Qualitative
CLASS # CHAPTER ASSIGNMENT
1 1, Appendix A Introduction to Class
2 2 Types of Retailers
3 3 Multichannel and Omnichannel Retailers
4-5 4 Customer Buying Behavior
Sample Syllabus Format and Schedules
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6
Sample Schedule — 10 Week Quarter, Qualitative
CLASS # CHAPTER ASSIGNMENT
1 1 Introduction to Class
2 2,3 Multichannel and Omnichannel Retailing
3 4 Customer Buying Behavior
4 5 Retail Market Strategy