Solutions for Chapter 9: Questions and Problems
9. Price/Book Value (P/BV) is used as a measure of relative value because, in theory,
market price (P) should reflect book value (BV). In practice, the two can differ
10. A high P/BV ratio such as 3.0 can result from a large amount of fixed assets being carried
11. The price/cash flow ratio (P/CF) has become more popular because of the increased
emphasis on cash by various analysts and because of the increased availability of cash
12. Price/sales ratio varies dramatically by industry. For example, the sales per share for
retail firms are typically higher than sales per share for technology firms. The reason for
13. The major components of EVA include the firm’s net operating profit less adjusted taxes
14. Absolute EVA makes it difficult to judge whether a firm is succeeding relative to past
15. While the EVA measures a firm’s internal performance, the MVA reflects the market’s
judgment of how well the firm performed in terms of the market value of debt and equity
16. The two factors that determine a firm’s franchise value are (1) the difference between the
expected return on new opportunities and the current cost of equity and (2) the size of