HR Competencies & Applications: Capitalizing on the Graying Workforce
Key Competencies: Consultation (Behavioral Competency), Strategy (Technical
Competency), and People (Technical Competency)
Organizations are realizing the value that older workers from the Baby Boomer generation are
an asset to the organization; retaining them will require a different approach compared to the
approach used on younger generations.
1. How would you encourage line managers to alter work schedules and other work
practices to make them more inviting to older workers? What information might you
present that would help to make the case for investing in this segment of the
workforce?
Students’ answers may vary. Historical data can be used to show the value that older
workers have brought to the organization. Line managers will also have to realize the
loss in terms of manpower and skill that the organization would sustain due to older
workers leaving the organization and that this loss can be avoided by making some
changes in work practice while dealing with older employees.
2. How might you recruit older workers? What advertising means would you use? What
other outreach approaches could you use?
Students’ answers may vary. Older workers may not be as competitive as their younger
counterparts. However, the experience that they possess may make them a valuable
resource. Managers could highlight this fact and offer benefits such as relaxed work
schedules and improved medical benefits while negotiating with older workers.
Reaching out personally via e-mail or telephone conversations is an alternatives that
managers could use in getting the attention of potential candidates.