__ a. The ability to type well
__ b. Must also be a performer
__ c. Proper punctuation, spelling, and syntax
__ d. Have a college degree
9. In what order are news stories usually arranged?
__ a. AOZD\VORFDOQHZVVWRULHV¿UVW
__ b. AOZD\VZRUOGQHZVVWRULHV¿UVW
__ c. Always by their rank of importance
__ d. AOZD\VQDWLRQDOQHZVVWRULHV¿UVW
10. Which is most prominent news wire service?
__ a. Reuters
__ b. AP
__ c. SBS
__ d. UPI
11. By the mid-1960s, the majority of the nation’s stations used which one of the major radio networks for
news programming?
__ a. ABC
__ b. NBC
__ c. CBS
__ d. Mutual
12. What are some of the ways a sportscaster can establish credibility with his audience?
__ a. By sounding austere and serious
__ b. By just relating the straight facts and statistics
__ c. By reading the wire copy in the manner of a trained announcer
__ d. By speaking in a casual and even opinionated manner
13. Broadcasters making false or reckless statements are usually subject to what kinds of legal action?
__ a. Curtailment of their First Amendment rights
__ d. Civil lawsuits for libel and slander
__ c. FCC violations
__ d. Both civil suits and FCC action
14. What quality is considered to be the ethical cornerstone of good reporting?
__ a. To maintain one’s objectivity in reporting a news story
__ b. To be able to create the news event
__ c. To inspire a disturbance or agitate a volatile situation
__ d. To initiate a disturbance for the sake of gaining publicity
15. WK\DUHWUDI¿FUHSRUWVLPSRUWDQWRQPDQ\PHWURSROLWDQVWDWLRQV”
__ a. They are not very important, and cost more than they earn back in advertising
__ b. They can help strengthen a station’s community service image and generate substantial revenue
__ c. They are especially important during middays and evenings