4-1
Financial Forecasting
Author’s Overview
Developing pro forma statements is a fairly involved process. However, the rewards to students are
high in terms of understanding the interaction of accounting data and financial forecasting. The
development of pro forma financial statements is an integrative exercise, so there is little reward for
a halfway approach. The use of an integrated Excel spreadsheet makes this process a little more
manageable. It should be emphasized than any student intending to start up a small business will be
required to prepare this type of statement for a bank loan or business plan. Often management
students see no reason to master this painstaking exercise, but, if they hope to become entrepreneurs,
it will be good for them to know it.
The percent-of-sales method, presented at the end of the chapter, is a second approach to financial
forecasting. It is easily understood and quickly mastered, but it has many weaknesses and does not
have the full validity of developing pro forma statements. Choosing whether and how to present the
percent-of-sales method is really a matter of instructor preference.
Chapter Concepts
LO2. The three financial statements for forecasting are the pro forma income statement, the cash
LO4. The various methods of forecasting enable the firm to determine the amount of new funds