(thousands of US$) Sales ($) Sales ($) Sales ($) Sales ($)
Europe 933,450$ 1,126,177$ 1,356,131$ 1,410,525$
a. What was the percentage change in sales, in US dollars, by region?
b. What was the percentage change in sales by region net of currency change impacts?
c. What was the actual US dollar sales levels, by region, net of currency changes?
Mattel (US) achieved significant sales growth in its major international regions between 2001 and 2004. In its
filings with the United States Security and Exchange Commission (SEC), it reported what percentage change
in regional sales occurred as a result of exchange rate changes.
d. What relative impact did currency changes have on the level and growth of Mattel’s consolidated sales for the
2001 to 2004 period?
Latin America 471,301 466,349 462,167 524,481
Asia Pacific 119,749 136,944 171,580 203,575
Total International 1,680,291$ 1,890,939$ 2,175,709$ 2,336,236$
United States 3,392,284 3,422,405 3,203,814 3,209,862
Sales Adjustments (384,651) (428,004) (419,423) (443,312)
Total Net Sales 4,687,924$ 4,885,340$ 4,960,100$ 5,102,786$
Latin America -9.0% -6.0% -2.0%
Asia Pacific 3.0% 13.0% 6.0%