Bauer, Human Resource Management
SAGE Publishing, 2020
b. How would you discuss these ethical issues with the decision makers in
xiv. Social networking sites
a. Example: PepsiCo, Innovis Health, Marriot
xv. Employment agencies
a. Flexible workers
IV. Recruiting for Diversity: laws to protect against discrimination, positive effects of diversity,
attracting and retaining a diverse workforce
A. Gender Diversity
i. Industry challenges for recruiting and maintaining women
a. Key activities to attract and retain women
B. Racial Diversity
i. Importance of strategic ad placement
C. Age Diversity
i. Demographic changes and implications for recruitment
D. Veterans
i. Challenge of matching KSAOs of military positions to civilian ones
E. Differently Abled Individuals
i. Americans with Disabilities Act (ADA)
a. Full force during recruitment and selection
V. A Broader View of Workforce Planning and Recruitment: considerations of how to evaluate
the effectiveness of recruitment efforts, keep applicants interested and motivated, and
choose the right job for the right applicant
A. Recruitment Results: Evaluating Effectiveness and Metrics