SID467 Male Urban Travel 100K price
SID468 Female Outdoors Sport 90K price
SID478 Female Urban School 100K quality
SID479 Male Outdoors Sport 90K brand name
SID480 Male Urban School 120K brand name
SID481 Male Urban Travel 90K brand name
SID482 Male Camping Int. Frame 100K brand name
SID483 Female Urban Travel 70K customer support
SID484 Male Outdoors Sport 110K price
SID485 Male Outdoors Sport 40K price
SID486 Female Outdoors Sport 60K quality
SID487 Male Outdoors Hiking 120K quality
SID488 Male Urban Travel 90K quality
SID489 Male Urban Travel 100K quality
SID490 Male Outdoors Hiking 70K customer support
SID491 Female Urban School 90K quality
SID492 Male Urban School 100K quality
SID493 Male Outdoors Sport 100K customer support
SID494 Male Urban School 110K price
SID496 Female Camping Ext. Frame 90K quality
SID497 Female Urban Travel 100K quality
SID498 Female Outdoors Hiking 60K customer support
SID500 Male Outdoors Hiking 120K quality
SID470 Male Outdoors Sport 120K customer support
SID472 Male Urban School 100K quality
SID474 Male Urban School 120K brand name
SID476 Female Urban Travel 100K brand name
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Projected Production
Pack Type Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 10
School 500 750 1,000 1,200 1,500 2,000 2,500 3,000 4,000 6,000
Travel 600 800 1,200 1,500 1,800 2,500 3,000 3,500 3,500 4,000
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Projected Cash Flow
Category Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 10
Packs Produced and Sold 1,100 1,600 2,400 3,500 4,700 7,000 9,300 11,500 14,000 18,500
Revenue
School 50,000$ 60,000$ 75,000$ 85,000$ 100,000$ 150,000$ 175,000$ 225,000$ 300,000$ 400,000$
Total Revenue 100,000$ 135,000$ 225,000$ 310,000$ 535,000$ 750,000$ 950,000$ 1,195,000$ 1,550,000$ 2,075,000$
Expenses
Raw Material 17,000$ 20,000$ 30,000$ 50,000$ 75,000$ 150,000$ 200,000$ 250,000$ 400,000$ 500,000$
Labor 200,000 250,000 300,000 350,000 400,000 400,000 450,000 500,000 500,000 600,000
Infrastructure 25,000 25,000 35,000 35,000 45,000 45,000 50,000 55,000 60,000 60,000
Miscellaneous 75,000 35,000 25,000 25,000 35,000 50,000 50,000 50,000 75,000 75,000
Loan Repayment 20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000
Total Expenses 337,000$ 350,000$ 410,000$ 480,000$ 575,000$ 665,000$ 770,000$ 875,000$ 1,055,000$ 1,255,000$
Gross Income (237,000)$ (215,000)$ (185,000)$ (170,000)$ (40,000)$ 85,000$ 180,000$ 320,000$ 495,000$ 820,000$
Loss Carry Forward (237,000) (452,000) (637,000) (807,000) (847,000) (762,000) (582,000) (262,000) – –
Income Tax @32% – – – – – – – – (158,400) (262,400)
Net Income (237,000)$ (215,000)$ (185,000)$ (170,000)$ (40,000)$ 85,000$ 180,000$ 320,000$ 336,600$ 557,600$
Depreciation 30,000 75,000 72,000 70,000 65,000 65,000 60,000 50,000 25,000 25,000
Cash Flow (357,000)$ (190,000)$ (163,000)$ (150,000)$ (25,000)$ 100,000$ 190,000$ 300,000$ 286,600$ 497,600$
Travel 50,000 75,000 100,000 125,000 175,000 250,000 300,000 350,000 450,000 600,000
Hiking – – 25,000 50,000 75,000 100,000 100,000 120,000 150,000 175,000
External Frame – – – – 50,000 75,000 125,000 150,000 200,000 300,000
Internal Frame – – – – 50,000 75,000 125,000 175,000 250,000 350,000
Backspace Gear
Projected Gross Income
Year Gross Income
2017 (237,000)$
2018 (215,000)
2019 (185,000)
2020 (170,000)
400000
600000
800000
1000000
Gross Income
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Backspace Gear
Business Loan Calculations
Loan Amount (PV) 225,000$
Annual Interest Rate 6.20%
Payments per Year 12
Interest Rate per Period (RATE) 0.52%
Number of Years 15
Total Payments (NPER) 180
Monthly Payment ($1,923.08)
Annual Payment ($23,076.90)
Backspace Gear
Market Report
Brand Market Share (2017) 5-Year Trend
East Ridge 36.36%
14.55%
Market Share (2017)
East Ridge
–
10,000
20,000
Y2013 Y2014 Y2015 Y2016 Y2017
UNITS SOLD
Niwot
Equine
Others
Total Units Sold
$4,500,000
$4,750,000
$5,000,000
105,000
110,000
115,000
Total Revenue
Units Sold and Revenue
Backspace Gear
Market Tables
Brand Y2013 Y2014 Y2015 Y2016 Y2017
East Ridge 38,000 31,000 30,000 33,000 40,000
Brand Y2013 Y2014 Y2015 Y2016 Y2017
East Ridge 36.89% 32.63% 29.13% 31.13% 36.36%
Brand Y2013 Y2014 Y2015 Y2016 Y2017
East Ridge 1,607,000$ 1,258,000$ 1,381,000$ 1,743,000$ 1,761,000$
Cascade 808,000 812,000 864,000 1,189,000 1,321,000
Niwot 798,000 724,000 769,000 623,000 501,000
Sales Units (Northwest)
Market Share (Northwest)
Sales Revenue (Northwest)
Backspace Gear
Survey Data
ID Gender Category Type Age
SID001 Female Urban Travel 47
SID002 Female Urban Travel 45
SID003 Female Urban Travel 33
SID004 Male Urban School 41
SID005 Male Outdoors Sport 56
SID006 Male Urban Travel 36
SID017 Male Urban School 55
SID018 Male Urban Travel 41
SID019 Male Camping Ext. Frame 34
SID020 Female Urban Travel 52
SID021 Female Urban School 55
SID022 Female Urban Travel 48
SID023 Male Camping Int. Frame 45
SID024 Female Urban School 38
SID025 Male Camping Int. Frame 47
SID032 Male Urban School 48
SID033 Male Urban School 52
SID034 Female Urban Travel 43
SID035 Female Urban School 29
SID036 Male Urban School 60
SID037 Female Urban School 39
SID038 Male Camping Int. Frame 35
CONSUMER SURVEY
Pack Prefernce (Will Buy)
SID007 Female Outdoors Sport 47
SID009 Male Camping Int. Frame 51
SID011 Male Camping Int. Frame 51
SID013 Male Camping Ext. Frame 47
SID014 Female Outdoors Sport 51
SID015 Female Urban School 36
SID047 Male Camping Ext. Frame 27
SID048 Male Urban School 35
SID049 Male Camping Ext. Frame 25
SID050 Female Outdoors Hiking 45
SID051 Female Outdoors Sport 42
SID058 Female Outdoors Hiking 58
SID060 Female Outdoors Sport 38
SID061 Female Outdoors Hiking 33
SID062 Male Outdoors Hiking 40
SID063 Male Urban School 31
SID064 Male Outdoors Hiking 47
SID065 Female Urban School 57
SID066 Female Urban Travel 42
SID069 Female Urban School 36
SID070 Female Urban School 58
SID071 Female Outdoors Sport 44
SID072 Female Urban Travel 60
SID073 Female Urban Travel 48
SID075 Female Camping Int. Frame 40
SID076 Female Urban Travel 35
SID077 Female Camping Int. Frame 30
SID078 Male Outdoors Hiking 49
SID079 Female Outdoors Hiking 55
SID080 Female Urban Travel 56
SID081 Female Urban School 46
SID082 Female Urban Travel 50
SID083 Male Outdoors Sport 57
SID084 Male Urban School 45
SID085 Male Camping Int. Frame 50
SID039 Female Urban School 50
SID040 Female Urban School 47
SID043 Female Outdoors Sport 41
SID044 Female Outdoors Sport 52
SID045 Male Camping Ext. Frame 33
SID046 Female Urban School 38
SID086 Female Urban School 53
SID087 Male Urban Travel 42
SID088 Male Urban School 51
SID089 Female Urban Travel 34
SID090 Female Urban Travel 30
SID091 Male Urban School 58
SID092 Male Camping Ext. Frame 45
SID093 Female Outdoors Sport 61
SID094 Male Camping Int. Frame 20
SID095 Female Urban Travel 40
SID096 Male Urban Travel 45
SID107 Male Outdoors Sport 68
SID108 Female Outdoors Sport 43
SID109 Male Urban School 43
SID110 Male Camping Ext. Frame 54
SID111 Female Outdoors Hiking 39
SID115 Female Urban School 37
SID116 Female Urban Travel 29
SID117 Female Urban School 27
SID118 Male Camping Ext. Frame 31
SID120 Male Camping Ext. Frame 47
SID121 Female Urban Travel 38
SID122 Female Urban Travel 51
SID123 Female Urban School 44
SID124 Female Urban Travel 48
SID125 Female Urban School 53
SID126 Male Urban Travel 40
SID098 Female Urban Travel 51
SID099 Female Urban School 60
SID101 Female Urban School 39
SID102 Female Urban Travel 40
SID105 Male Camping Int. Frame 43
SID106 Male Urban Travel 23
SID133 Male Urban School 40
SID134 Female Urban School 43
SID135 Male Urban School 42
SID136 Female Urban School 44
SID137 Female Outdoors Sport 20
SID138 Male Urban Travel 68
SID139 Male Urban School 46
SID140 Female Camping Int. Frame 35
SID141 Female Urban School 42
SID152 Female Camping Int. Frame 38
SID153 Male Camping Int. Frame 49
SID154 Male Outdoors Sport 47
SID155 Male Urban School 44
SID156 Male Urban Travel 42
SID157 Female Outdoors Sport 30
SID158 Female Urban School 39
SID159 Male Urban School 61
SID160 Female Outdoors Sport 20
SID161 Female Outdoors Hiking 37
SID164 Female Urban School 42
SID165 Female Urban School 49
SID166 Male Urban School 39
SID167 Female Urban Travel 53
SID168 Female Urban School 52
SID169 Male Outdoors Sport 46
SID170 Female Urban Travel 47
SID171 Male Urban Travel 41
SID172 Male Camping Int. Frame 56
SID173 Female Camping Ext. Frame 28
SID142 Female Outdoors Sport 50
SID145 Female Urban School 36
SID146 Female Outdoors Hiking 49
SID147 Male Camping Int. Frame 42
SID148 Female Outdoors Sport 38
SID149 Female Urban School 27
SID150 Female Outdoors Hiking 41
SID180 Male Urban Travel 33
SID181 Female Urban School 54
SID182 Female Urban School 35
SID183 Female Urban Travel 37
SID184 Male Outdoors Hiking 50
SID185 Female Outdoors Sport 45
SID186 Male Outdoors Sport 33
SID197 Female Urban School 45
SID198 Male Outdoors Sport 49
SID199 Male Urban Travel 42
SID200 Female Urban Travel 41
SID201 Male Outdoors Sport 38
SID203 Female Outdoors Sport 53
SID204 Female Urban School 33
SID205 Female Urban School 34
SID206 Female Urban School 50
SID208 Female Outdoors Hiking 44
SID210 Female Outdoors Sport 39
SID211 Female Urban Travel 52
SID212 Male Urban School 43
SID213 Female Urban School 37
SID214 Female Urban School 41
SID215 Male Urban Travel 53
SID216 Female Outdoors Sport 50
SID217 Female Outdoors Sport 52
SID188 Female Outdoors Hiking 46
SID189 Male Urban School 49
SID191 Female Urban School 40
SID192 Female Outdoors Sport 32
SID193 Female Urban Travel 48
SID194 Female Outdoors Sport 54
SID196 Female Outdoors Hiking 29
SID227 Female Urban School 31
SID228 Male Urban School 54
SID229 Female Urban Travel 20
SID230 Female Urban School 43
SID231 Female Outdoors Sport 33
SID242 Male Urban School 62
SID243 Male Outdoors Sport 44
SID244 Female Outdoors Sport 57
SID245 Male Outdoors Hiking 35
SID246 Female Outdoors Hiking 36
SID249 Female Outdoors Sport 41
SID250 Female Outdoors Sport 60
SID256 Female Urban School 36
SID257 Male Urban School 52
SID258 Male Urban Travel 45
SID259 Male Outdoors Sport 30
SID260 Male Outdoors Hiking 38
SID261 Female Outdoors Sport 38
SID269 Female Urban Travel 50
SID271 Female Urban School 36
SID272 Female Urban Travel 46
SID273 Male Camping Ext. Frame 44
SID232 Female Urban School 51
SID234 Female Urban School 63
SID235 Female Urban School 26
SID237 Female Urban School 30
SID238 Female Urban Travel 30
SID239 Female Urban School 60
SID274 Male Camping Int. Frame 33
SID275 Male Urban School 46
SID276 Female Urban Travel 46
SID287 Female Urban School 51
SID288 Male Outdoors Sport 31
SID289 Male Outdoors Sport 20
SID290 Female Urban School 49
SID291 Male Camping Int. Frame 50
SID292 Female Urban School 52
SID295 Male Camping Int. Frame 37
SID296 Female Urban School 47
SID298 Female Urban Travel 40
SID302 Male Urban School 45
SID303 Female Urban School 29
SID304 Female Urban School 50
SID305 Male Urban Travel 50
SID306 Male Urban School 59
SID307 Female Outdoors Hiking 33
SID308 Female Urban Travel 40
SID309 Male Camping Int. Frame 43
SID310 Female Urban School 54
SID311 Female Urban School 53
SID317 Female Camping Ext. Frame 24
SID318 Male Urban School 50
SID319 Female Urban School 43
SID320 Male Outdoors Sport 43
SID280 Female Outdoors Sport 37
SID282 Female Outdoors Sport 64
SID284 Female Urban School 44
SID285 Female Urban School 42
SID286 Female Outdoors Sport 20
SID321 Male Outdoors Sport 26
SID332 Female Urban Travel 49
SID333 Female Urban School 34
SID334 Female Urban School 34
SID335 Female Urban School 63
SID336 Male Outdoors Hiking 49
SID337 Female Urban School 42
SID338 Male Camping Int. Frame 44
SID339 Male Outdoors Sport 36
SID340 Male Camping Int. Frame 45
SID344 Female Urban Travel 36
SID345 Female Outdoors Sport 50
SID346 Male Camping Int. Frame 60
SID347 Male Urban Travel 56
SID348 Male Urban School 20
SID349 Female Camping Int. Frame 42
SID350 Male Camping Ext. Frame 51
SID351 Female Urban School 35
SID356 Male Camping Ext. Frame 65
SID357 Female Outdoors Sport 37
SID358 Female Outdoors Sport 30
SID359 Female Outdoors Sport 35
SID362 Female Urban School 48
SID363 Male Urban School 56
SID364 Female Outdoors Sport 54
SID365 Male Camping Int. Frame 49
SID366 Female Urban Travel 50
SID367 Male Camping Int. Frame 26
SID323 Female Urban School 62
SID325 Male Camping Int. Frame 61
SID326 Female Camping Int. Frame 46
SID327 Female Outdoors Hiking 55
SID329 Female Urban School 40
SID330 Female Urban Travel 56
SID377 Female Urban School 42
SID378 Female Outdoors Sport 47
SID379 Male Urban School 46
SID380 Male Camping Int. Frame 54
SID381 Male Camping Ext. Frame 35
SID382 Female Urban School 60
SID383 Female Urban School 27
SID384 Female Urban Travel 20
SID386 Female Urban School 41
SID388 Female Camping Ext. Frame 42
SID389 Female Urban School 22
SID390 Female Outdoors Hiking 38
SID391 Female Urban School 43
SID392 Female Outdoors Hiking 41
SID393 Female Urban School 45
SID394 Female Urban School 53
SID395 Female Urban School 64
SID396 Female Urban School 42
SID397 Female Urban Travel 57
SID399 Female Outdoors Hiking 43
SID401 Female Urban School 38
SID403 Female Urban Travel 47
SID404 Female Urban School 43
SID405 Female Urban School 60
SID406 Female Urban School 32
SID407 Female Camping Ext. Frame 44
SID408 Male Camping Int. Frame 43
SID409 Female Urban School 66
SID410 Female Outdoors Sport 43
SID411 Male Urban School 56
SID412 Male Urban Travel 33
SID413 Male Outdoors Hiking 32
SID414 Male Camping Int. Frame 24
SID372 Female Camping Int. Frame 44
SID374 Female Urban School 23
SID376 Male Camping Int. Frame 39
SID422 Female Outdoors Sport 41
SID423 Male Camping Int. Frame 27
SID424 Male Outdoors Sport 55
SID425 Female Urban School 29
SID426 Male Camping Int. Frame 30
SID428 Female Camping Int. Frame 46
SID429 Female Urban School 65
SID430 Female Outdoors Sport 49
SID432 Female Outdoors Hiking 25
SID434 Female Urban School 51
SID437 Male Outdoors Sport 28
SID438 Male Outdoors Hiking 39
SID439 Male Camping Int. Frame 43
SID440 Male Urban School 49
SID441 Male Outdoors Sport 41
SID442 Female Camping Int. Frame 55
SID443 Female Outdoors Sport 51
SID444 Female Camping Ext. Frame 49
SID446 Female Outdoors Sport 38
SID447 Female Outdoors Sport 51
SID448 Female Urban Travel 47
SID449 Female Urban School 35
SID450 Female Urban School 33
SID451 Female Urban School 32
SID452 Female Urban Travel 38
SID453 Female Urban School 40
SID454 Male Urban School 49
SID455 Male Urban Travel 52
SID456 Male Urban School 53
SID457 Female Outdoors Sport 35
SID458 Male Urban School 40
SID459 Female Urban Travel 40
SID460 Male Urban School 30
SID461 Female Urban School 26
SID415 Female Camping Int. Frame 53
SID420 Female Urban Travel 57
SID421 Female Outdoors Hiking 46
SID462 Female Urban Travel 47
SID463 Female Outdoors Sport 43
SID464 Female Urban Travel 53
SID465 Male Camping Int. Frame 55
SID466 Female Urban Travel 20
SID467 Male Urban Travel 44
SID468 Female Outdoors Sport 57
SID469 Male Urban School 33
SID470 Male Outdoors Sport 46
SID471 Female Outdoors Hiking 43
SID482 Male Camping Int. Frame 32
SID483 Female Urban Travel 35
SID484 Male Outdoors Sport 36
SID485 Male Outdoors Sport 57
SID486 Female Outdoors Sport 25
SID491 Female Urban School 40
SID496 Female Camping Ext. Frame 53
SID497 Female Urban Travel 52
SID498 Female Outdoors Hiking 32
SID499 Female Urban Travel 47
SID473 Female Urban Travel 37
SID475 Female Urban Travel 35
SID476 Female Urban Travel 33
SID477 Female Urban School 38
SID478 Female Urban School 25