Chapter 3: Organizing and Financing A New Venture
C. Would you recommend that the venture be organized as a proprietorship or as a
regular corporation? Why?
By forming the business as a proprietorship, Francine may incur a lower tax liability
when the firm is in its startup stage. However, if she has substantial personal assets,
D. What other forms of business organization might Francine consider when forming the
HairCare Products Company? What are their pros and cons?
Francine might consider forming her business as an S corporation or limited liability
MINI CASE 1: INTERACT SYSTEMS, INC. (REVISITED)
Interact Systems, Inc. has developed software tools that help hotel chains solve application
integration problems. Interact’s Application Integration Server (AIS) provides a two-way
interface between central reservations systems (CRS) and property management systems (PMS).
All reservation traffic is routed from the CRS to individual hotel properties. This allows
Interact Systems to create a database that can be used to track customers and to facilitate
marketing programs, such as frequent stay or VIP programs, as a way of increasing customer
satisfaction. Interact forecasts application integration expenditures in the hospitality industry to
exceed $1 billion by 2021.
A. What are the advantages of having formed the company as a corporation?