Instructor Resource
Neck, Entrepreneurship, 1e
SAGE Publishing, 2018
Chapter Exercises and Projects
Chapter 9: Planning for Entrepreneurs
Chapter Learning Objectives:
9.2 Define TRIM and explain its importance to entrepreneurial planning.
9.4 Debate the value of writing business plans.
Proposed Activities
Activity 1: Planning
(This can be done solo or as a team exercise; it can be used for online, face-to-face, or a
blended format)
Compare and contrast traditional business planning and planning for the entrepreneur.
Make sure to include information about the purpose of planning, the process of
planning, and how the plan is documented. What are the different potential formats for
the entrepreneurial business plan?
Learning Objectives:
9.3 Explain the different types of plans used by entrepreneurs.
Instructor Resource
Neck, Entrepreneurship, 1e
SAGE Publishing, 2018
Activity 2: The TRIM Framework
(This can be done solo or as a team exercise; it can be used for online, faceto-face, or a
blended format)
Review the questions and categories offered in the Trim Framework-are there any
Learning Objectives:
9.1 Define “planning” from an entrepreneurial perspective.
9.2 Define TRIM and explain its importance to entrepreneurial planning.
Activity 3: Feasibility Study
(This can be done solo or as a team exercise; it can be used for online, faceto-face, or a
blended format)
What role do feasibility studies have in business planning for entrepreneurs? Design a
feasibility study to address whether your ideas are feasible. What data would collect?
Learning Objectives:
9.3 Explain the different types of plans used by entrepreneurs.
Activity 4: Debate
(This can be done solo or as a team exercise; it can be used for online, face-to-face, or a
blended format)
Instructor Resource
Neck, Entrepreneurship, 1e
SAGE Publishing, 2018
Learning Objectives:
9.1 Define “planning” from an entrepreneurial perspective.
Activity 5: Business Plan Resources
(This can be done solo or as a team exercise; it can be used for online, face-to-face, or a
blended format)
Learning Objectives:
9.1 Define “planning” from an entrepreneurial perspective.
9.4 Debate the value of writing business plans.