Instructor Resource
Neck, Neck, & Murray, Entrepreneurship: The Practice and Mindset
SAGE Publications, 2018
Experiential Exercises
Chapter 4: Supporting Social Entrepreneurship
Description
Social entrepreneurship is less about the legal structure of an organization (e.g., nonprofit vs. for-
profit) and more about aligning social mission, purpose, and values. It’s important for students to
do an inventory of their own values. After reading the social entrepreneurship chapter is a perfect
time to do so given the myriad of mission-driven examples in the chapter. It’s important to give
students a better understanding of values before beginning.
When we think of our values, we think of what is important to us in our lives (e.g., security,
independence, wisdom, success, kindness, pleasure). Each of us holds numerous values with
varying degrees of importance. A particular value may be very important to one person, but
unimportant to another. Consensus regarding the most useful way to conceptualize basic values
has emerged gradually since the 1950’s. We can summarize the main features of the conception
of basic values implicit in the writings of many theorists and researchers as follows:
• Values are beliefs. But they are beliefs tied inextricably to emotion, not objective, cold
Materials Needed:
2. Values list handout (at the end of this document)
Ask students to choose three pictures that identify what they believe are their core values. Hand
out the list so they can see the values to choose from. The pictures they choose should represent
the value words chosen from the list. It will be hard for students to just choose three, but really
force them to identify the values that really “scream” at them and say “Yes! This is what I value.
This is who I am!”
Instructor Resource
Neck, Neck, & Murray, Entrepreneurship: The Practice and Mindset
SAGE Publications, 2018
2
How do your values align with the business idea you are working on? Are there disconnects? Or
do you see alignment?
Instructor Resource
Neck, Neck, & Murray, Entrepreneurship: The Practice and Mindset
SAGE Publications, 2018
3
Values List Handout:
Accountability
Achievement
Advancement
Adventure
Authority
Autonomy
Balance
Community
Competition
Challenge
Change and
variety
Compassion
Competence
Compliance
Connectedness
Growth
Harmony
Helping others
Homogeneity
Honesty
Humility
Inclusion
Individuality
Influence
Innovation
Integrity
Intellect
Involvement
Knowledge
Leadership
Loyalty
development
challenge
Political
Power
Privacy
Public service
Purpose
Quality
Recognition
Relationships
Reputation
Respect
Responsibility
Results
Security
Self-discipline
Self-respect
Serenity
Stability
Stardom
Status
Teamwork
Truth
Wealth
Wisdom
Other:
Other:
Meaningful
work
Meritocracy
Openness
Opportunity
dissent
Empathy
Ethical
Excellence
Excitement
Fairness
Fame
Fast-paced
Flexibility
Freedom
Friendship