Instructor Resource
Neck, Entrepreneurship, 1e
SAGE Publishing, 2018
Answers to Questions in the Text
Chapter 1: Entrepreneurship: A Global Social Movement
ENTREPRENEURSHIP IN ACTION
Niari Kevarian, CEO & Partner, Zooz Greek Iced Teas
1. In what ways do you see Niari Kevarian as being totally dedicated to the success of
ZOOS? What does dedication mean for the entrepreneur?
Sample Answer: Niari Kevarian has demonstrated total dedication to the success of her
business by seeking out a business partner (Tsipouras) who has a wide range of complementary
2. To what extent do you agree that entrepreneurship is “a marathon, not a sprint?”
Provide some examples to support your position.
3. How does an entrepreneur have control over his or her own future? How is being an
entrepreneur different from working in a “regular” career when it comes to control and
decision-making?
Instructor Resource
Neck, Entrepreneurship, 1e
SAGE Publishing, 2018
MINDSHIFT
Tell Me Your Story
1. In what ways did your chosen entrepreneur confirm your beliefs and expectations?
2. In what ways did the story overturn them?
3. What did you learn that was most unexpected?
RESEARCH AT WORK
The Diana Project
1. What do you see as the value of studying women’s involvement in entrepreneurship?
2. How would you reevaluate and update the venture capital model as suggested at the
end of this feature? What changes should be made?
3. If you were designing a study of some other underrepresented group in
entrepreneurship, how would you go about it? What would you need to know to
formulate your research questions?
Instructor Resource
Neck, Entrepreneurship, 1e
SAGE Publishing, 2018
ENTREPRENEURSHIP MEETS ETHICS
Business Practices in Developing Countries
1. What does it mean for entrepreneurial ventures to approach global markets from the
bottom up? In ethical terms, would a bottom-up approach better serve the public in
developing countries?
2. Can a business maintain more than one set of ethical standards—one set for conducting
business in the US or Europe and another set when conducting business in a country like
India or China?
3. In addition to people requiring bribes and kickbacks for access to infrastructure and
government services, people who want to provide products and services to
entrepreneurs offer bribes and kickbacks to the entrepreneur. For a struggling
entrepreneur, what criteria would you use for supplier selection?
Instructor Resource
Neck, Entrepreneurship, 1e
SAGE Publishing, 2018
Summary Questions
1. Explain the importance of practice and action in entrepreneurship
Practice and action make it possible to achieve success. Many of the successful entrepreneurs
2. List the seven lesser-known truths about entrepreneurship.
Contrary to popular belief, there is no research definitively confirming character traits of
3. Explain the history of entrepreneurship in the US.
There are five main eras of entrepreneurship in the US: Emergence of the Self-Made Man, An
4. Explore the different forms of entrepreneurship in practice today.
Corporate entrepreneurship (or intrapreneurship) is entrepreneurship within large
corporations. Inside entrepreneurs are similar to corporate entrepreneurs, but they can be
5. Illustrate the global diversity of entrepreneurship and its impact.
There are hundreds of millions of entrepreneurs worldwide. Despite its appearance as an
entrepreneurial powerhouse, the US is eclipsed by many world regions in terms of the percent
6. Explore the different ways in which this book will help you practice entrepreneurship.
The tools for success and methods to hone entrepreneurial skills will be available in every