INSTRUCTOR’S MANUAL
MANAGERIAL ECONOMICS
Twelfth Edition
Mark Hirschey
University of Kansas
SOUTH-WESTERN
CENGAGE Learning
PREFACE
Managerial Economics, Twelfth Edition is a practical guide to the application of economic concepts
in managerial decision making. The aim is to help students develop intuition about how economic
Although a number of approaches to teaching managerial economics have proven successful,
many instructors have found that at least some practice with numerical problems is essential if
students are to obtain a working knowledge of the tools and techniques presented. For this reason, I
organizations.
This Instructor’s Manual provides suggested answers for the end-of-chapter questions and
detailed solutions to all problems in the text. “Answers” for the questions are designed to outline
possible areas of discussion and do not provide a definitive treatment of all the important issues
Also with this edition, there is a new Test Bank available in hard-copy, and electronic form.
The Test Bank features 500 multiple-choice questions, and 485 solved problems that can be used to
create customized exams. Like end-of-chapter questions and problems in the text, Test Bank
questions and problems feature broad topical coverage and involve widely varying levels of
problem-solving complexity.
Modifications found in Managerial Economics, Twelfth Edition are aimed at expanding
coverage of topics included in earlier editions, and smoothing out materials that have proven
iv
have worked hard to make the Instructor’s Manual as error-free as possible, undoubtedly some errors
(or Agremlins@) and ambiguities have crept through. Any corrections or suggestions for
improvement are most welcome.
v
TABLE OF CONTENTS
Preface iii
PART ONE: OVERVIEW OF MANAGERIAL ECONOMICS
Chapter 1: Nature and Scope of Managerial Economics 1
PART TWO: DEMAND ANALYSIS AND ESTIMATION
Chapter 4: Demand Analysis 77
PART THREE: PRODUCTION AND COMPETITIVE MARKETS
Chapter 7: Production Analysis and Compensation Policy 168
PART FOUR: IMPERFECT COMPETITION
Chapter 12: Monopoly and Monopsony 370
Chapter 13: Monopolistic Competition and Oligopoly 407
PART FIVE: LONG-TERM INVESTMENT DECISIONS
Chapter 16: Risk Analysis 496
vi
Chapter 19: Government in the Market Economy 588