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Chapter 4 Solutions to Activities
4.1 Audience Benefits and the “You” View (Obj. 4)
a. You may use the enclosed form to report identity theft to your creditors.
b. To have your orders processed more quickly and efficiently, please fill out your customer
information at our website.
4.2 Conversational but Professional (Obj. 4)
a. As you requested, we are sending your printer toner and supplies to your Oakdale office.
b. Please tell me whether your representative will be visiting before June 1.
4.3 Positive and Courteous Expression (Obj. 4)
a. Plans for the new community center can go forward as soon as we have full community
support.
4.4 Bias-Free Language (Obj. 4)
a. All employees must wear their photo identifications on the job. OR: Every employee must
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4.5 Plain Language and Familiar Words
a. We are offering a pay package that is equal to other managers’ salaries.
4.6 Precise, Vigorous Words (Obj. 4)
a. Management is predicting a drop in earnings after the first of the year.
4.7 Applying Expert Writing Techniques to a Poor E-Mail Message (Objs. 4, 5)
To: All Staff
From: Sybil Montrose <smontrose@syracuse.com>
Cc:
Subject: Implementing Revised E-Mail and Internet Policy
Attached: Revised E-Mail and Internet Policy
Effective immediately we will be implementing a revised policy regarding e-mail and Internet
use. This policy allows you to continue using e-mail and the Internet for work-related business
and for essential personal messages.
Chapter 4 Solutions 31
4.8 Channel Selection: Various Business Scenarios (Obj. 3)
a. A wiki is the best channel to maintain a file of digital information and provide a place where team
members can add, remove, and edit content.
4.9 Audience Analysis: Lord of the Online Rings (Obj. 3)
In profiling its audience, Whiteflash recognized that it could attract customers worldwide with its online
4.10 Analyzing Audiences (Obj. 3)
a. The primary reader will probably be a busy human resources director, an educated, experienced
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c. The audience will be all municipal water users, with a wide range of language abilities represented.
The audience knows little about the technicalities of water chemistry and delivery. You would use
plain English, adopt a conversational yet professional tone, and show courtesy.
4.11 Using Track Changes and Comment Features to Edit a Document (Obj. 5)
Divide students into three groups. If students do not have access to Microsoft Word, encourage them to
use computers in school labs. Students should learn how to use the Track Changes and Comment