CHAPTER FOURTEEN: PERSONAL AND CORPORATE ETHICS
The learning goal of this chapter is to encourage discussion among students about how
their behavior with regard to ethics will affect their long-term careers.
Hal of Erhardt encourages the discussion of professional standards of ethics in the
context of an accounting engagement. McArthur Place addresses the frequent conflict
between personal friendships and one’s responsibility to one’s employers.
The text lays out two models for discussing ethical issues: Milton Friedman’s classic
article and the ethical frameworks developed by Tom Piper, Kenneth Goodpaster, and
Mary Gentile. You may well choose to start the class by comparing these approaches.
A background note for the instructor: Amitai Etzioni, a prominent student and scholar of
ethics, tells some rueful stories of his attempts to teach ethics to business students. Fresh
from publishing a highly-regarded book on ethics, The Moral Dimension, he set out to
teach ethics to Harvard MBA candidates. Two years later, in an article for Newsweek
1. Often, students will say people act considerately because it makes them feel
good. Ask why does it make them feel good? Does this not mean that nature and
2. In recent years, prominent conservative ethicists such as William Bennett have
injected the call for moral reform into mainstream American politics. This