Communications Chapter 10 Homework The Rocky Horror Picture Show 1975 Enjoys

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CHAPTER 10

MOVIE GENRES: CONVENTIONS, FORMULAS, AND AUDIENCE EXPECTATIONS

KEY OBJECTIVES

• Understand why film genres attract audiences.

• Describe the historical origins of film genres, and explain how they can change over time.

• Define what conventions, formulas, and expectations are seen in genre films.

• Identify the six major genres—comedy, the western, melodrama, the musical, the horror film, the crime film—

and their subgenres.

• Summarize how audiences understand certain film types as a way of making meaning through genre.

CHAPTER OVERVIEW

Chapter 10 focuses on genre, which may be defined as a category or classification of a group of movies in

which the individual films share similar subject matter and similar ways of organizing the subject through narrative

and stylistic patterns. The film industry uses formulas and conventions as part of its economic strategy to attract

repeat audiences, but genres also appeal to the human need for archetypes, rituals, and communication. The chapter

begins with a short history of film genre that covers its connections with the genres used to classify works of

literature, theater, music, painting, and other art forms; its prominence in the studio system; the development of new

genres in the postwar period; and the rise of New Hollywood, sequels, and global genres since the 1970s. It then

TEACHING THE OPENING VIGNETTE

You might begin the lesson on film genre by screening the sequence in Shaun of the Dead (2004) in which

Shaun and his friend first realize that they are surrounded by zombies. You could talk about how the movie borrows

conventions from classics such as Night of the Living Dead (1968) and 28 Days Later (2002). For example, other

films, such as American Zombie (2007), use the zombie as social commentary, while the boy-meets-zombie

romances Make-Out with Violence (2008) and Life After Beth (2014) heighten the anxieties of adolescence that are

typical of teen movies. Or consider the decision to make the Shaun of the Dead zombies slow-moving as an example

of the ways in which the movie relies upon our knowing recognition of genre convention. Finally, ask students

whether they can articulate precisely why the concept of Pride and Prejudice and Zombies is so funny or describe

the effect on viewers’ bodies of combining horror and comedy—do they scream or laugh? How does their

knowledge of film genres and conventions allow them to feel in on the jokes?

TEACHINGTHE CHAPTER

Our understanding of movies is a function of genre expectations. A film genre is a set of conventions and

formulas repeated and developed through film history. Narrative, documentary, and experimental films each have

particular genres associated with their respective organizations. Emphasize to students that films rely on repetitions

and rituals; they train their viewers to become experts in genre conventions. Genre often governs our decision to see

a movie, and we return to those films because of our knowledge of, and expectations about, characters, narrative,

and visual style.

It might be useful to ask the class to name examples of movies in their favorite genres, as well as those they

Teaching Technical Vocabulary and Key Concepts

When teaching technical vocabulary for this section, encourage students to construct their own narratives by

asking them to write essays and journal entries that apply terminology learned in class to the films watched. The

mastery of the vocabulary presented in this chapter is especially important, as film genre affects our viewing

experience in such profound, yet subtle, ways that it can often be difficult for students to find the appropriate words

to discuss these concepts.

Another approach to evaluating comprehension could be to administer a short quiz after the screening. Ask

students to identify the movie’s genre. Is it a hybrid, or does it belong to a distinct subgenre? Have them describe the

expectations, formulas, and conventions at work, and identify the values being prescribed or described, using as

much technical vocabulary as possible.

TEACHING THE VIEWING CUES

The Elements of Film Genre, p. 344

For a movie you have recently watched, identify the genre and describe three conventions typically associated with

this genre.

This Viewing Cue would prompt a productive class discussion. Collate the conventions the students describe

and reintroduce them in the post-screening discussion. How many did they predict accurately? Which were missing,

and why?

Formulas and Myths, p. 347

Reflect on a film trailer you recently saw. Based on the generic expectations triggered by the trailer, what

conventions or narrative formulas could you expect in the film itself?

Ask students to answer this question in a journal entry. Encourage them to make connections between the film

trailer they watched and other trailers for movies in the same genre. At the next class meeting, group students by

movie genre based on the trailers they watched (for example, the students who watched trailers for horror movies are

in one group, the students who watched trailers for romantic comedies are in another), and ask them to discuss and

compare their findings.

Musicals, p. 359

Watch a clip of a musical number from the musical La La Land (2016). Does this appear to be an integrated

musical, a theatrical/backstage musical, or something else entirely? What cues hint at its musical subgenre?

Even students unfamiliar with the film will be able to recognize the freeway dance scene, “Another Day of

Sun,” as an example of the integrated musical, as the emphasis is on everyday actions and common situations

(commuters stuck in a traffic jam). Consider introducing your students to some of the aspects of the Hollywood

musical that Jane Feuer discusses in her seminal work, “The Self-Reflexive Musical and the Myth of Entertainment”

(Quarterly Review of Film Studies, Vol. 2, No. 3, August 1977, pp. 313–336), particularly “the myth of

Westerns, p. 365

Watch a clip from The Searchers (1956) online. Which characteristics of this genre are most apparent in its

iconography? How does this sequence use these generic elements in its own way?

Consider using this Viewing Cue to jog students’ memories. Ask them to take a few minutes to write down the

Classical and Revisionist Traditions, p. 369

Watch a sequence from Unforgiven (1992) online, and identify those features that align it with a classical Western

and those features that suggest a revisionist perspective.

This is an excellent opportunity for students to work collaboratively in small groups during class. Consider

having half the groups work on a list of the classical characteristics and the other half list the revisionist

characteristics and then ask each group to present evidence that proves on which side of the generic tradition the

film resides.

TEACHING HISTORY CLOSE UP, p. 370

While midnight movies exist outside of mainstream cinema, the practice of viewing them is a common ritual of

the film experience. The Rocky Horror Picture Show (1975) enjoys packed midnight screenings regularly—and not

just around Halloween! Midnight movies challenge the ways we commonly think about film—especially film

exhibition. While Pink Flamingoes could never find a home in a suburban multiplex due to its shocking and graphic

subject matter. Indeed, Waters’s early films were made precisely for a different market, and a different audience.

But not all midnight movies were. Ridley Scott’s Blade Runner (1982) was produced by Warner Brothers and

distributed to mainstream theaters, yet it was a box office disappointment for the studio. But over time the film

TEACHING THE FORM IN ACTION

Melodrama and In the Mood for Love (2000), p. 371

One of the most memorable things about Won Kar-wai’s film is its soundtrack, a mixture of classic songs by

Nat King Cole and original music by composer Michael Galasso. Crucial to the melodrama is the role of music—the

term “melodrama” is a combination of “melody” and “drama,” and the genre is rooted in the musical theatre of the

eighteenth century. Ask students to think about how music functions in Wong Kar-wai’s film, specifically Shigeru

Umebayashi’s “Yumeji’s Theme,” which recurs throughout the film in various forms. Music, both diegetic and non-

diegetic, can be used to heighten emotions and punctuate dramatic situations. Consider showing the “dance of

death” sequence from Douglas Sirk’s classic family melodrama, Written on the Wind, in which the wicked daughter

TEACHING THE FILM IN FOCUS

Crime Film Conventions and Formulas: Chinatown (1974), pp. 366–367

Chinatown represents the 1970s idea of 1930s hard-boiled detective fiction and 1940s film noir. Once they get

over how young Jack Nicholson is, students generally have an easy time describing how elements of the mise-en-

scène especially work to suggest earlier films, even if they’re a little shaky on when the story takes place. (Hint:

Point out Seabiscuit on Jake’s racing form when he’s waiting to hear Hollis Mulwray speak at the meeting.)

Discussion Question 1: How do Chinatown’s social and sexual attitudes diverge from what could be expressed

onscreen in the 1940s?

Discussion Question 2: It is Jake Gittes’s job to look, to follow, to photograph. How does the act of seeing work in

Chinatown? What are some examples of clues that this private eye sees but fails to understand in time?

Additional Suggestion: Consider screening two scenes from The Big Sleep (1946) to illustrate Chinatown’s

ADDITIONAL SUGGESTIONS

Alternative Activity

Consider some films recently screened for class (not for this chapter). Ask students to identify their genres and

then discuss the effects of switching casts or settings or soundtracks, either as a writing assignment or as an

impromptu classroom discussion.

FILMS CITED

Across the Universe (2007)

Adam’s Rib (1949)

Ali: Fear Eats the Soul (1974)

Alien (1979)

All That Heaven Allows (1955)

All That Jazz (1979)

The American Friend (1977)

Annie Hall (1977)

Barbarosa (1982)

Beauty and the Beast (1991)

The Big Sleep (1946)

Black Swan (2010)

Bridesmaids (2011)

Bringing Up Baby (1938)

Bring It On (2000)

Brokeback Mountain (2005)

Broken Blossoms (1919)

Buffalo Bill’s Wild West (1899)

Butch Cassidy and the Sundance Kid (1969)

The Cabinet of Dr. Caligari (1920)

Captain Fantastic (2016)

The Car (1977)

Carrie (1976)

Carrie (2013)

Carrie Nation Smashing a Saloon (1901)

Cecil B. Demented (2000)

Chinatown (1974)

Clueless (1995)

The Conjuring series (2013–2016)

The Covered Wagon (1923)

Crouching Tiger, Hidden Dragon (2000)

Daddy’s Home (2015)

Dancer in the Dark (2000)

Dances with Wolves (1990)

Dark Victory (1939)

The Day the Earth Stood Still (1951)

The Departed (2006)

Desperate Living (1977)

Détective (1985)

Devdas (2002)

A Diary of Chuji’s Travels (1927)

Don’t Look Now (1973)

Female Trouble (1974)

42nd Street (1933)

Freaks (1932)

The French Connection (1971)

From Show Girl to Burlesque Queen (1903)

Frozen (2013)

Funny Games (2007)

The Furies (1950)

The General (1927)

The Godfather (1972)

The Godfather: Part II (1974)

God Help the Girl (2014)

Godzilla (2014)

Gold Diggers of 1933 (1933)

The Golem (1920)

Goodfellas (1990)

Gravity (2013)

The Great Train Robbery (1903)

Groundhog Day (1993)

Hairspray (2007)

Halloween (1978)

Hana-bi (1997)

The Hand That Rocks the Cradle (1992)

Heathers (1989)

Heimat (1938)

Heimat (1984)

Hell or High Water (2016)

High Anxiety (1977)

In the Mood for Love (2000)

Infernal Affairs (2003)

The Inheritors (1998)

Invasion of the Body Snatchers (1956)

It Follows (2015)

It Happened One Night (1934)

Jaws (1975)

The Jazz Singer (1927)

Johnny Guitar (1954)

Juice (1992)

Kwaidan (1964)

The Killer (1989)

L.A. Confidential (1997)

La La Land (2016)

The Last Wave (1977)

The Left-Handed Gun (1958)

Les Misérables (2012)

Lethal Weapon series (1987–1998)

The Little Mermaid (1989)

Love Crimes (1992)

Miss Pettigrew Lives for a Day (2008)

Monty Python and the Holy Grail (1975)

Monty Python’s The Meaning of Life (1983)

My Beautiful Laundrette (1985)

My Darling Clementine (1946)

My Fair Lady (1964)

Nebraska (2013)

New Jack City (1991)

Night of the Living Dead (1968)

The Nightmare Before Christmas (1993)

No Country for Old Men (2007)

Nosferatu (1922)

Nosferatu the Vampyre (1979)

Ordinary People (1980)

Pacific Rim (2013)

Panoramic View of Niagara Falls in Winter (1899)

Patton (1970)

Pennies from Heaven (1981)

The Philadelphia Story (1940)

Pink Flamingos (1972)

Plan 9 from Outer Space (1953)

Police Academy (1984)

Rock of Ages (2012)

The Rocky Horror Picture Show (1975)

Saturday Afternoon (1926)

Saw (2004)

Scarface (1932)

Scarface (1983)

The Searchers (1956)

Shane (1953)

Shaun of the Dead (2004)

Spaceballs (1987)

Spider-Man films (2002–2007, 2012–2014, 2017)

Spy (2015)

Stagecoach (1939)

Star Trek: Beyond (2016)

Star Wars (1977)

The Stepfather (1987)

A Streetcar Named Desire (1951)

The Sudden Wealth of the Poor People of Kombach (1971)

The Texas Chainsaw Massacre (1974)

There Will Be Blood (2007)

Touch of Evil (1958)

The Trapp Family (1956)

Triplets of Belleville (2003)

12 Years a Slave (2013)

22 Jump Street (2014)

28 Days Later… (2002)

2001: A Space Odyssey (1968)

Underworld (1927)

Unforgiven (1992)

Vampyre (1979)

Viridiana (1961)

Way Down East (1920)

West Side Story (1961)

Whatever Happened to Baby Jane? (1962)