Chapter 6
SUPPLEMENTAL CASE: Northwest State College
This case shows how recruiting policies can work against successful recruiting when a tight
Questions
1. List the reasons why you would not consider a position at Northwest State if you were a
potential applicant.
2. Evaluate the approval procedure for applicants.
3. What would be the components in a recruiting system you design?
Comments
The Northwest State College case demonstrates the need for a well-coordinated recruiting
program to meet staffing needs. It also shows a very common problem with many recruiting
programs, that of unnecessary red tape and counterproductive requirements. It is likely that
Enterprise Recruiting – This case highlights how a large car rental firm uses a range of
1. How does having multiple recruiting means help Enterprise establish its brand?
Having multiple recruiting methods help Enterprise establish its brand because potential
opportunities, and other components. Then evaluate how effective you feel the Web site
is as an employment branding and recruiting source.
Most college students will be impressed with the Enterprise Website and the on-line game