COMPARATIVE ANALYSIS CASE (Continued)
Asset Write– Off
In 2010, we recorded a $145 million charge ($92 million after– tax or
$0.06 per share) related to a change in scope of one release in our
Foundation Contribution
In 2010, we made a $100 million ($64 million after– tax or $0.04 per share)
contribution to The PepsiCo Foundation, Inc., in order to fund charitable
and social programs over the next several years. This contribution
was recorded in corporate unallocated expenses.
Debt Repurchase
In 2010, we paid $672 million in a cash tender offer to repurchase $500 million
Non–GAAP Measures
Certain measures contained in this Annual Report are financial measures that
are adjusted for items affecting comparability (see “Items Affecting
Comparability” for a detailed list and description of each of these items), as
well as, in certain instances, adjusted for foreign currency. These measures