Chapter 14/The Basic Tools of Finance ❖ 237
• Because of diminishing marginal utility, most people are risk averse. Risk-averse people can reduce
risk by buying insurance, diversifying their holdings, and choosing a portfolio with lower risk and
lower return.
• The value of an asset equals the present value of the cash flows the owner will receive. For a share
of stock, these cash flows include the stream of dividends and the final share price. According to the
efficient markets hypothesis, financial markets process available information rationally, so a stock
price always equals the best estimate of the value of the underlying business. Some economists
question the efficient markets hypothesis, however, and believe that irrational psychological factors
also influence asset prices.
CHAPTER OUTLINE:
I. Definition of finance: the field that studies how people make decisions regarding the
allocation of resources over time and the handling of risk.
A. Many of the basic insights of finance are central to understanding how the economy works.
B. The tools of finance can help us think through some of the decisions that we must make in our
lives.
II. Present Value: Measuring the Time Value of Money
A. Money today is more valuable than the same amount of money in the future.
B. Definition of present value: the amount of money today that would be needed, using
prevailing interest rates, to produce a given future amount of money.
1. Example: you put $100 in a bank account today. How much will it be worth in
N
years?
c. Example: You expect to receive $200 in
N
years. What is the present value of $200 that
will be paid in
N
years?
i) To compute a present value from a future value, we divide by the factor (1 +
r
)
N
.