B-4 APPENDIX B: ALTERNATE CASE PROBLEM ANSWERS—CHAPTER 36
36-8A. Franchise termination
The court granted McDonald’s motion to dismiss C.B.’s counterclaims. The court emphasized
that C.B. failed to comply with the terms of the franchise agreement. C.B. argued in part that
McDonald’s previous exercises of discretion, in regards to late payments, meant that its failure
36-9A. Franchise termination
A jury found in favor of A/C on its breach of contract claims and awarded A/C $40,000 damages
on the “Tulsa breach of contract” (but also awarded Lennox $233,236 on its counterclaim for
A/C’s outstanding account balance). Lennox (and A/C) appealed to the U.S. Court of Appeals
36–10A. Sole proprietorship
A sole proprietor’s reputation, skill, and relationships with customers can be valued by dividing
these qualities into “personal” and “enterprise” goodwill, with some goodwill associated with the
business and some solely due to the personal qualities of the proprietor. This distinction is as
susceptible to valuation as goodwill on the whole is. If the value of goodwill can be reasonably