3. Consumers and the public may be more concerned with ethical and socially responsible
behavior today than they were decades ago because unethical behavior may have become more
widespread. A failure to conduct operations ethically can undercut a corporation’s goodwill, reputation,
4. An automobile manufacturing company that has to choose between contributing
annually to the United Way or reinvesting in the company might make the better choice in terms of
ethics and social responsibility if it contributed to the United Way. Of course, there might also be
considerable benefits to a company’s reinvesting in its operations. In either case, the community in
5. Chat rooms and online forums can be seen to have affected corporate decision makers’
willingness to consider the community and public interest when making choices. Corporate decision
makers are more apt to make ethical choices in the cyber age. Through the Internet, complaints about a