Chapter 7: Finance and Accounting
Sample Discussion Answers
1. What is finance with and without ethics? What are some of the core reasons why
many look at finance with ethical skepticism? Are these reasons sound or
misconstrued? (p. 233)
Finance without ethics simply assumes that finance, whether treated as a method,
operation, or industry, holds no intrinsic moral content. Here, finance is strictly about
numbers and generating financial returns – ethics is a separate topic. Explicitly, this is not
2. How does ethics factor into thinking about finance as a method? What key
questions do managers need to ask as they perform a financial analysis of a project?
(p. 234)
A key aspect to finance as a method is valuation – assigning values or priority among
competing goals and deciding how to view certain information. Thus finance, as a
Questions managers need to ask as they perform a financial analysis of a project include:
1. What alternatives are not being considered? Are there alternatives that meet the
needs of multiple stakeholders or multiple standards of conduct?
2. Have I examined the assumptions to ensure they are in keeping with the values
of the organization? Can I stand by these assumptions? Am I making these
assumptions as transparent as possible to key stakeholders?
3. Does the model take into consideration alternative priorities and goals?
4. Who is impacted by this model? Have I included these stakeholders in the
process?
5. Am I positioning this model as one possible answer? Am I giving the audience
3. How should stakeholder theory (and key themes from Chapters 1 through 3)
influence core elements of finance? (p. 237)
Companies, such as Enron, have fallen for failing to view their financial partners as
stakeholders. By thinking of sources of financing as partners rather than as cash-cows,
4. What is accounting with and without ethics? (p. 245)
The common perception of accounting without ethics is one that is neither moral nor
immoral, but amoral. Accounts, according to this view, are merely “bean counters” whose
5. How do the elements of Chapter 1 help us ask some core questions about financial
accounting and the creation of financial statements? (p. 250)
Take a look at the questions listed on page 250. They may be worth discussion, as they
are all applications of concepts introduced in chapter 1.
1. Are the actions of the firm violating any regulations or laws? Are the
financial statements abiding by the letter and spirit of the rules and
regulations?
Once again, we are asking ourselves what the morally right actions are. We are
2. Are the actions of the firm likely to jeopardize the reputation of the firm or
its key personnel? Are the financial statements hiding any such actions of the
firm?
3. Have I taken into account all of the relevant stakeholders and taken steps
to ensure not only the success of my operations but that I have not unduly
burdened or harmed others? Who is using this information and for what
purpose? Have I taken into account both short-term and long-term
stakeholders such as individual and corporate investors and creditors,
government regulatory bodies, taxing authorities, and the accounting
governance structure (as outlined earlier)?
4. Could I defend my decision if all the information became public?
5. Would I agree with the statements if I were relying upon them as an
outside investor? Are we withholding information in the name of clarity or in
order to deceive the recipient?
6. What practical guidance would you offer to accounting managers as they go
about their work?
NoTel*
Teaching Notes
Synopsis
Strategic Investment (SI) associate research analyst Todd Thompson is using his Friday
train ride home to work on his earnings model. He checks in with his client, Charles
Buron, an investor relations manager at NoTel, to run his estimate and get some
feedback. Buron interrupts to warn Thompson that one of his firm’s institutional sales
Objectives
The NoTel case offers to provide a more concrete example of ethics in finance and show
that Finance, far from being a neutral profession of bean counters, is laden with ethically
charged issues. A healthy ethical culture is critical to maintaining good business
relationships and a company’s reputation. The way that Thompson handles this problem
will reflect on his personal integrity and the reputation of his company.
Day’s decision to release sensitive information is also worthy of discussion and may be
useful in distinguishing good and bad consequences from the intentions that were behind
the respective actions. Students should be encouraged to imagine themselves in his
position, or consider if they have been in a similar situation and did not realize it at the
time.
Questions for Discussion
1. Describe the situation facing Todd Thompson. What are his options? What is at stake
for him in this decision?
2. Who are the stakeholders here? Who is affected by this decision? Is there any priority
among stakeholder interests here? Who stands to gain or lose the most?
3. Would you consider Robert Day’s decision to release sensitive information to be moral,
amoral, or immoral? How does that factor into your view of Thompson’s predicament
and what he should do?
4. Thompson’s next phone call is to you, his boss. What would you say and why? What
wouldn’t you say?
5. Regardless of which decision you make, what follow-ups does Thompson need to
make? What should his priorities be?
Suggested Class Plan (85 Minutes)
1. Question 1 (15 minutes): Ask students to identify the problems facing Thompson
and propose ways for him to resolve them? What could happen at the
presentation? How can Thompson regain good standing with Burton? What
2. Question 2 (20 minutes): It seems that in this case, a lot of Todd Thompson’s
suffering is the result of Robert Day’s rather myopic view of people who would be
3. Question 3 (20 minutes): Some may find it easy to cast Robert Day as the villain.
But we have to consider 1) what motivated his decision and 2) whether or not we
would have done the same thing in his situation. If Day acted out of a genuine
conviction that it is morally right to release accurate information, for the benefit
of the public and the company in question, then would his action be considered
morally acceptable, even righteous? If anyone can say that he or she would have
acted differently in Day’s position, what reasons can that person cite for behaving
4. Question 4 (15 minutes): Answers to this question are restricted only by the
creativity of the students. This question provides the instructor a great opportunity
5. Question 5 (20 minutes): regardless of what Thompson does here there will be a
mess to clean up, or at least ongoing tensions that can become a problem for him
Ben & Jerry’s
Teaching Notes
Synopsis
By early 2000, Ben & Jerry’s Homemade Ice Cream, Inc had publicly announced that it
had received generous offers from Chartwell Investments, Dryer’s Grand, Unilever, and
Meadowbrook Lane Capital to buy out the company. The news created a tremendous
degree of backlash from Ben & Jerry’s customers, suppliers, some shareholders, and state
Objectives
This case examines issues of asset control for Ben & Jerry’s Homemade, Inc., in light of
the outstanding takeover offers by Chartwell Investments, Dreyer’s Grand, Unilever, and
Meadowbrook Lane Capital in January 2000. The case provides a unique opportunity to
discuss fundamental firm objectives and the implications of poor financial performance
as it reviews the development of Ben & Jerry’s strong social consciousness and the
takeover defense mechanisms that maintain management’s control of company assets.
Taking the role of an outside board member, students may review management’s
performance, estimate the economics cost of current management practice, and evaluate
the implications of takeover defense strategies. Ultimately, students must take a position
on whether the board should defend the agenda of the current management team or accept
one of the takeover offers and support a shift toward a more traditional orientation.
Questions for Discussion
1. Why is Ben & Jerry’s considered an ethical company? Can you cite practices that merit
this reputation? Do you agree that they are a good company or not?
2. Who are the key stakeholders and what do they hope to gain or fear losing in this
transaction? Which stakeholders deserve special consideration here (or not)?
3. What are Ben & Jerry’s responsibilities to the shareholders? Do non-shareholder
customers have the right to a say in the direction of the company?
4. What do you think Ben & Jerry’s should do? Would it be best for the company to try to
remain independent or to accept a buyer’s offer?
5. Assuming the company does accept the buyer’s offer, what should the management do
once it is sold? How does your advice change (or does it) if you assume that the new
management genuinely wants to maintain the image of Ben & Jerry’s as an ethical and
socially responsible company?
Suggested Lesson Plan (85 minutes)
1. Class Vote (5 minutes): With a show of hands, ask the class to vote on whether or
2. Question 1 (20 minutes): This question should get students to think about what
makes a company “ethical” and evaluate why they hold certain companies in high
3. Question 2 (15 minutes): Who will stand to benefit from this transaction? Who
may be hurt by it? If the transaction proceeds, is there any way to compensate
4. Question 3 (15 minutes): The duty of management to the shareholders should not
be ignored. The trick here is finding that golden balance of obligations to the
5. Question 4 (20 minutes): Answers to this question are limited only by the
6. Question 5 (10 minutes): Here’s another opportunity for students to explore the
issues and let their own views of who B&J’s is, and how they should run the
company, going forward. This chance to look beyond the decision puts them back