CLASSROOM EXERCISES AND ACTIVITIES
Retailing Management 10th Edition
17
Chapter 15 Human Resource Management
Employment Branding Assignment
Please review the efforts of the efforts of the retailers below (as reflected in their
websites) to attract the best and brightest college students in to their management training
programs.
Which of these retailers do you think is most effective and attractive? Which is the least
effective and attractive? Which is the least effective? Why? What should each of these
retailers do to increase their effectiveness?
CLASSROOM EXERCISES AND ACTIVITIES
Retailing Management 10th Edition
18
Chapter 15 Store Management
Can employers hire on the basis of looks for retail sales positions?
Yes, hiring for looks is an acceptable business practice versus
No, hiring for looks is an acceptable business practice
Format/Procedure
Break into 6 teams, 3 on each side of the issue.
Teams will have 10 minutes to prepare Opening Statements.
Group Assignment
In-Class Debate Yes No
Opening 1 2
Take aways on debating
Begin by stating the side of the issue that you are discussing and then give
CLASSROOM EXERCISES AND ACTIVITIES
Retailing Management 10th Edition
19
Store Management In-class Assignment
Hiring for Looks
Can employers hire on the basis of looks for retail sales positions?
A. Opening statements
CLASSROOM EXERCISES AND ACTIVITIES
Retailing Management 10th Edition
20
Can employers hire on the basis of looks for retail sales positions?
B. Rebuttal
CLASSROOM EXERCISES AND ACTIVITIES
Retailing Management 10th Edition
21
Can employers hire on the basis of looks for retail sales positions?
C. Concluding statements
CLASSROOM EXERCISES AND ACTIVITIES
Retailing Management 10th Edition
22
Can employers hire on the basis of looks for retail sales positions?
Rank the three best presentations not including your own presentation 1= best
Yes Opening Statement _______________