Collaborative Writing Guide 28
Selecting a Topic. Groups should be allowed to select their own topics because students work better on
report assignments when they choose their area of research. Yet you can simplify their decision-making
process and your own evaluation of their work by providing some framework for their choices. You
might give them free range within any of the following three general areas:
• They could analyze some aspect of university life, such as housing or parking problems. Part of the
task is to recommend solutions to the problem they select. On-campus research has the advantage of
• They could work on one of the cases or collaborative activities at the end of Chapters 11 through 15.
The activities may be used as they are or supplemented with additional procedures suggested in the
Formulating a Work Plan. The first document the groups produce is a work plan (Chapter 14). In the
form of memos written to you, work plans include (1) a statement of the problem, (2) an analysis of the
audience, (3) a statement of the purpose of the report, (4) a description of research methodology, (5)
Collecting Data through Surveys and Interviews. The next phase is to collect data for the report
(see Chapter 14). Primary research should be emphasized because it demonstrates a major difference
between business reports and academic reports, in which library (secondary) research is the norm. Also,
primary research (surveys and interviews) is a relatively quick method of obtaining data.
Begin by discussing the design of questionnaires and the conduct of surveys. To demonstrate the ins
and outs of wording questions, you might present some models. Students must then determine the purpose
In addition to interviewing people who have information related to their report topic, students might
want to interview the audience for whom the report is intended, to determine their needs and concerns.